Senior Director, Media Network & Marketing Applications

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2 Locations
In-Office or Remote
Senior level
Retail
The Role
Leads technology strategy, delivery, support, and continuous improvement for digital commerce, marketing, loyalty, personalization, content, customer data, analytics, and media network platforms. Manages technology teams, roadmaps, budgets, vendors, contracts, platform reliability, security, integrations, production support, and enterprise alignment while partnering with business and technology stakeholders.
Summary Generated by Built In

The Senior Director, Media Network & Marketing Applications is responsible for the technology strategy, delivery, support, and continuous improvement of digital commerce, marketing technology, loyalty, personalization, and media network platforms. This role partners with business and technology leaders to deliver reliable, scalable, and secure technology capabilities that support customer engagement, marketing execution, operational efficiency, and business growth. The position leads internal and external technology teams, manages budgets and vendor performance, and ensures delivery aligns with enterprise standards, business priorities, and operational requirements.

Duties and Responsibilities: 

  • Lead and manage technology teams, including staffing, performance management, coaching, succession planning, work prioritization, and day-to-day operating routines.
  • Develop and execute technology roadmaps for assigned digital, marketing technology, loyalty, personalization, content, and media network platforms.
  • Manage capital and expense budgets, vendor contracts, statements of work, software licenses, and delivery partner performance for assigned technology areas.
  • Partner with business, product, security, architecture, operations, and analytics teams to define requirements, prioritize work, resolve issues, and deliver technology solutions.
  • Oversee delivery and support of marketing technology and related platform capabilities, including customer data, campaign execution, content management, loyalty, personalization, analytics, and media network enablement.
  • Ensure assigned platforms meet enterprise expectations for architecture, integration, security, reliability, quality, release management, production support, and continuous improvement.

Qualifications: 

  • Knowledge of technology leadership practices, including team management, organizational planning, performance management, and stakeholder communication.
  • Knowledge of digital commerce, marketing technology, loyalty, personalization, content management, customer data, analytics, and media network platform capabilities.
  • Knowledge of application development, systems integration, cloud-based solutions, APIs, data integration, security, production support, and technology delivery practices.
  • Ability to communicate technical information clearly to business and technology audiences and align technology work to business priorities.
  • Bachelor’s degree in Computer Science, Information Technology, Engineering, Business, or related field required; Master’s degree preferred.
  • Minimum of 12 years of progressive technology experience, including application development, platform delivery, systems integration, or technology operations.
  • Minimum of 8 years of people leadership experience, including experience leading managers or multi-level technology teams.
  • Experience supporting digital, marketing technology, ecommerce, loyalty, customer engagement, analytics, or related business platforms.
  • Experience managing budgets, vendors, contracts, delivery partners, technology roadmaps, and production support responsibilities.
  • Retail, consumer, marketing technology, ecommerce, loyalty, or media network experience preferred.

About Us
Work Where You Matter

At Dollar General, our mission is Serving Others! We value each and every one of our employees. Whether you are looking to launch a new career in one of our many convenient Store locations, Distribution Centers, Store Support Center or with our Private Fleet Team, we are proud to provide a wide range of career opportunities.  We are not just a retail company; we are a company that values the unique strengths and perspectives that each individual brings. Your difference truly makes a difference at Dollar General. How would you like to Serve? Join the Dollar General Journey and see how your career can thrive.
Company Overview

Dollar General Corporation has been delivering value to shoppers for more than 80 years. Dollar General helps shoppers Save time. Save money. Every day.® by offering products that are frequently used and replenished, such as food, snacks, health and beauty aids, cleaning supplies, basic apparel, housewares and seasonal items at everyday low prices in convenient neighborhood locations. Learn more about Dollar General at www.dollargeneral.com/about-us.html.

Skills Required

  • Bachelor's degree in Computer Science, Information Technology, Engineering, Business, or a related field
  • At least 12 years of progressive technology experience in application development, platform delivery, systems integration, or technology operations
  • At least 8 years of people leadership experience, including leading managers or multi-level technology teams
  • Knowledge of technology leadership, organizational planning, performance management, and stakeholder communication
  • Knowledge of digital commerce, marketing technology, loyalty, personalization, content management, customer data, analytics, and media network platforms
  • Knowledge of application development, systems integration, cloud solutions, APIs, data integration, security, production support, and technology delivery practices
  • Ability to communicate technical information clearly to business and technology audiences
  • Experience supporting digital, marketing technology, ecommerce, loyalty, customer engagement, analytics, or related business platforms
  • Experience managing budgets, vendors, contracts, delivery partners, technology roadmaps, and production support
  • Master's degree
  • Retail, consumer, marketing technology, ecommerce, loyalty, or media network experience

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The Company
HQ: Goodlettsville, TN
408 Employees
Year Founded: 2020

What We Do

pOpshelf is Dollar General’s retail store concept built around an affordable, stress-free shopping experience and rotating, trend-led finds. Its assortment includes seasonal merchandise, housewares and home décor, health and beauty products, cleaning and paper supplies, party goods, candy and snacks, toys, games, electronics, and more. Most items are priced at $5 or less, helping shoppers pick up everyday essentials and special treats.

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