Senior Director, Marketing

Posted 3 Days Ago
Be an Early Applicant
Pasadena, CA, USA
In-Office
250K-275K Annually
Senior level
Pharmaceutical
The Role
Lead brand strategy and launch execution for Plozasiran, building and managing a high-performing marketing team. Drive positioning, omnichannel campaigns, HCP and patient messaging, agency relationships, budgets, market insights, and cross-functional alignment with Medical Affairs, Market Access, and Sales to achieve launch objectives.
Summary Generated by Built In

Arrowhead Pharmaceuticals, Inc. (Nasdaq ARWR) is a commercial stage biopharmaceutical company that develops medicines that treat intractable diseases by silencing the genes that cause them. Using a broad portfolio of RNA chemistries and efficient modes of delivery, Arrowhead therapies trigger the RNA interference mechanism to induce rapid, deep, and durable knockdown of target genes. RNA interference, or RNAi, is a mechanism present in living cells that inhibits the expression of a specific gene, thereby affecting the production of a specific protein. Arrowhead’s RNAi-based therapeutics leverage this natural pathway of gene silencing.

Arrowhead is focused on developing innovative drugs for diseases with a genetic basis, typically characterized by the overproduction of one or more proteins that are involved with disease. The depth and versatility of our RNAi technologies enables us to potentially address conditions in virtually any therapeutic area and pursue disease targets that are not otherwise addressable by small molecules and biologics. Arrowhead is leading the field in bringing the promise of RNAi to address diseases outside of the liver, and our clinical pipeline includes disease targets in the liver and lung with a promising pipeline of preclinical candidates.

Arrowhead’s corporate headquarters is in Pasadena, CA with research and development teams in Madison, WI & San Diego, CA, and a state of the art manufacturing facility in Verona, WI.  Our employees are nimble, science-driven innovators who are collaborating to bring new therapies to patients in need. 

The Position

Let’s do something amazing together!  The Sr. Director, Marketing will play a critical role in leading brand strategy and execution for Plozasiran, an siRNA therapy targeting APOC3 for patients with Familial Chylomicronemia Syndrome (FCS) and Severe Hypertriglyceridemia (sHTG). This is a high-visibility leadership role responsible for shaping marketing strategy, building a high-performing team, and driving cross-functional alignment to ensure launch success. Over time, the scope may expand to include additional cardiometabolic indications and pipeline products, including Zodasiran.

Patients are counting on us to deliver with speed and excellence. This role offers the opportunity to shape the commercial future of a first-in-class therapy and make a direct impact on patients living with serious, underserved lipid disorders.

This role is based in Pasadena, California, with an expectation to be in the office five days a week.

Responsibilities

  • Lead brand planning, including situation analysis, competitive landscape assessment, strategic priorities, and tactical launch plans.
  • Drive product positioning, campaign development, and message development across HCP and patient audiences.
  • Develop and implement market development tactics that build awareness of unmet need among key customer segments.
  • Design and execute integrated marketing campaigns across HCP promotion, patient marketing, digital, and online media.
  • Lead omnichannel campaigns, microtargeting, and next-best-action programs to optimize customer engagement.
  • Support planning and execution of national sales meetings.
  • Work with Business Analytics to generate market insights and optimize customer communication against launch objectives.
  • Manage creative, agency of record, media, digital, and peer-to-peer agency partners.
  • Oversee project timelines and budgets; participate in monthly budget forecasting; ensure spend aligns with annual plan.
  • Partner with Market Access to advance Arrowhead's patient support services program.

 Requirements

  • Bachelor's degree required
  • 12+ years of pharmaceutical or biotech marketing experience, with 5 years of experience in a leadership role
  • Direct product launch experience required
  • Demonstrated success building and leading marketing teams in a matrixed organization.
  • Strong track record partnering with Medical Affairs, Market Access, and Sales on integrated launch execution
  • Demonstrated executive presence with the ability to influence senior leadership, present confidently to executive-level audiences, and represent the brand credibly with external stakeholders including KOLs and industry partners
  • Experience managing external agencies and marketing budgets
  • Demonstrated ability to coordinate, prioritize and handle multiple priorities and projects simultaneously with keen attention to detail
  • Must be comfortable managing multiple competing, frequently shifting priorities, and working through uncertainty
  • Minimum travel requirements of 25% of the time

Preferred

  • MBA or advanced degree preferred.
  • Rare disease, cardiometabolic, or lipid-disorder therapeutic experience strongly preferred
  • Experience in cardiometabolic therapeutic area, preferably with a focus on dyslipidemias
  • Experience in a smaller, rapidly growing, company
California pay range
$250,000$275,000 USD

Arrowhead provides competitive salaries and an excellent benefit package.   

Candidates must have current, valid authorization to work in the country where this role is located.

California Applicant Privacy Policy

Skills Required

  • Bachelor's degree
  • 12+ years of pharmaceutical or biotech marketing experience
  • 5 years of experience in a leadership role
  • Direct product launch experience
  • Demonstrated success building and leading marketing teams in a matrixed organization
  • Strong track record partnering with Medical Affairs, Market Access, and Sales on integrated launch execution
  • Demonstrated executive presence and ability to influence senior leadership and external stakeholders
  • Experience managing external agencies and marketing budgets
  • Ability to coordinate, prioritize, and handle multiple priorities and projects with keen attention to detail
  • Comfortable managing multiple competing, frequently shifting priorities and working through uncertainty
  • Minimum travel requirements of 25% of the time
  • Current, valid authorization to work in the country where the role is located
  • MBA or advanced degree
  • Rare disease, cardiometabolic, or lipid-disorder therapeutic experience (strongly preferred)
  • Experience in cardiometabolic therapeutic area, preferably dyslipidemias
  • Experience in a smaller, rapidly growing company
Am I A Good Fit?
beta
Get Personalized Job Insights.
Our AI-powered fit analysis compares your resume with a job listing so you know if your skills & experience align.

The Company
HQ: Pasadena, CA
352 Employees
Year Founded: 2004

What We Do

Arrowhead Pharmaceuticals is a clinical stage, Nasdaq listed (ticker ARWR) company developing medicines that treat intractable diseases by silencing the genes that cause them. Using a broad portfolio of RNA chemistries and efficient modes of delivery, our therapies trigger the RNA interference mechanism to induce rapid, deep and durable knockdown of target genes. RNA interference, or RNAi, is a mechanism present in living cells that inhibits the expression of a specific gene, thereby affecting the production of a specific protein. Our RNAi-based therapeutics are at the leading edge of genetic-based therapy with the potential to bring life changing treatments for patients. Our Targeted RNAi Molecule (TRiMTM) platform utilizes ligand-mediated delivery and is designed to enable tissue-specific targeting while being structurally simple. The TRiM platform builds on more than a decade of work on actively targeted drug delivery and offers several advantages including simplified manufacturing and reduced costs; multiple routes of administration; and potential for improved safety. Our employees are nimble, science-driven, and innovative professionals. A career at Arrowhead offers the opportunity to collaborate with top notch scientists to rapidly discover and develop RNAi-based therapeutics to add to our growing pipeline. Research and development activities are located in Madison, WI. Our R&D group includes fully-integrated capabilities for chemistry, biology, and toxicology. Madison is an exciting and sophisticated city that includes state government, the flagship campus of the University of Wisconsin, and major research organizations. Our HQ, clinical and regulatory operations are located in Pasadena, CA. Just north of Los Angeles and resting in the foothills of the San Gabriel Mountains, Pasadena is known for its natural scenic beauty, vibrant cultural and academic environment and rich architectural setting.

Similar Jobs

BlackLine Logo BlackLine

Senior Director, North America Marketing

Cloud • Fintech • Information Technology • Machine Learning • Software • App development • Generative AI
Hybrid
Los Angeles, CA, USA
1810 Employees
224K-280K Annually

Sprout Social Logo Sprout Social

Senior Director, Digital Marketing

Marketing Tech • Social Media • Software • Analytics • Business Intelligence
Easy Apply
Remote or Hybrid
US
1400 Employees
192K-318K Annually

DigitalOcean Logo DigitalOcean

Senior Director, Marketing Communications

Artificial Intelligence • Cloud • Software • Infrastructure as a Service (IaaS)
In-Office
San Francisco, CA, USA
1400 Employees
214K-267K Annually

Braze Logo Braze

Senior Director, GTM Product Marketing

Marketing Tech • Mobile • Software
Easy Apply
Hybrid
San Francisco, CA, USA
2000 Employees
166K-287K Annually

Similar Companies Hiring

Formation Bio Thumbnail
Artificial Intelligence • Big Data • Healthtech • Biotech • Pharmaceutical
New York, NY
150 Employees
Pfizer Thumbnail
Artificial Intelligence • Healthtech • Machine Learning • Natural Language Processing • Biotech • Pharmaceutical
New York, NY
121990 Employees
Cencora Thumbnail
Healthtech • Logistics • Pharmaceutical
Conshohocken, PA
51000 Employees

Sign up now Access later

Create Free Account

Please log in or sign up to report this job.

Create Free Account