The Senior Director of Omnichannel Integrated Marketing leads the coordination and execution of integrated marketing initiatives across channels, ensuring alignment to customer needs, business priorities, and established marketing strategies. This role operates at the intersection of strategy and execution, translating leadership direction and business goals into clear, integrated marketing plans that drive focus and impact. It helps translate enterprise and marketing priorities into integrated plans and provides guidance to support consistent execution across channels.
A core responsibility is owning the omnichannel marketing calendar, using it to drive prioritization, sequencing, and alignment across a complex portfolio of initiatives. Partners with portfolio and marketing leaders to support prioritization decisions and facilitate alignment among competing initiatives.
Serves as the primary integrated marketing representative in cross-functional planning forums, providing recommendations that influence enterprise marketing priorities and investment decisions. As a regular participant in leadership forums, the role represents the integrated marketing perspective, bringing clarity to priorities and accountability to execution.
Basic Qualifications:
· 12+ years of experience in integrated marketing, omnichannel strategy, or related roles within a complex organization.
· 5+ years of experience leading teams and/or complex cross-functional initiatives.
· Proven track record of connecting strategy to execution across multiple channels and teams.
· Strong experience driving cross-functional alignment across Marketing, Merchandising, Analytics,
and related functions.
· Strong communication skills with experience presenting recommendations to senior leaders and
cross-functional stakeholders.
· Ability to translate business goals and insights into clear, actionable marketing direction.
· Strong strategic thinking with the ability to simplify complexity and create focus.
· Experience owning or driving integrated planning processes and omnichannel calendars across
multiple stakeholders.
· Proven ability to lead, coach, and develop high-performing teams.
Preferred Qualifications:
· 12+ years of progressively responsible experience in marketing or related disciplines.
· Experience in retail, B2B, eCommerce, or omnichannel marketing environments.
· Experience owning enterprise or large-scale marketing calendars.
· Experience influencing marketing investment and prioritization decisions.
· Experience improving marketing planning, governance, or operating processes.
· Experience leading teams of 5+ employees.
· Master's degree in Business, Marketing, or related field.
About UsStaples is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, gender identity, sexual orientation, age, national origin, protected veteran status, disability, or any other basis protected by federal, state, or local law.Skills Required
- 12+ years of experience in integrated marketing, omnichannel strategy, or related roles within a complex organization.
- 5+ years of experience leading teams and/or complex cross-functional initiatives.
- Proven track record of connecting strategy to execution across multiple channels and teams.
- Strong experience driving cross-functional alignment across Marketing, Merchandising, Analytics, and related functions.
- Strong communication skills with experience presenting recommendations to senior leaders and cross-functional stakeholders.
- Ability to translate business goals and insights into clear, actionable marketing direction.
- Strong strategic thinking with the ability to simplify complexity and create focus.
- Experience owning or driving integrated planning processes and omnichannel calendars across multiple stakeholders.
- Proven ability to lead, coach, and develop high-performing teams.
- 12+ years of progressively responsible experience in marketing or related disciplines.
- Experience in retail, B2B, eCommerce, or omnichannel marketing environments.
- Experience owning enterprise or large-scale marketing calendars.
- Experience influencing marketing investment and prioritization decisions.
- Experience improving marketing planning, governance, or operating processes.
- Experience leading teams of 5+ employees.
- Master's degree in Business, Marketing, or related field.
Staples Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Staples and has not been reviewed or approved by Staples.
-
Wellbeing & Lifestyle Benefits — Wellbeing offerings are described as broad, including wellness reimbursements, emotional support and coaching, legal services, identity theft protection, and pet insurance. Employee discounts and select on-site amenities are also positioned as meaningful add-ons beyond basic coverage.
-
Leave & Time Off Breadth — Time-off provisions are presented as relatively expansive, including paid time off, company-recognized holidays, and a personal or flexible holiday option. Vacation that grows with tenure and PTO flexibility are highlighted as valued elements.
-
Inclusive Benefits Coverage — Healthcare benefits explicitly include gender-affirming care alongside medical, dental, and vision coverage. Family and caregiver programs also include support that references LGBTQ+ considerations and broader life-stage needs.
Staples Insights
What We Do
For nearly 40 years, Staples has been a trusted leader in delivering end-to-end workplace solutions for consumers and businesses of all sizes across a broad range of industries. The company provides a comprehensive portfolio of products, strategic solutions, and services including print and marketing, shipping, technology, and travel. Its specialized assortment includes high-quality office supplies, janitorial products, technology, furniture, and breakroom essentials, all supported by best-in-class supply chain capabilities and a dedicated team of experts committed to making the workday easier. Headquartered near Boston, Massachusetts, Staples operates throughout North America via direct B2B sales, e-commerce, and more than 900 retail stores. To learn more, visit your local U.S. Staples store, download the Staples app, explore Staples.com or StaplesBusiness.com, or follow @Staples on social media.
