Sr. Manager, Brand Experience

Reposted Yesterday
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New York, NY, USA
In-Office
60K-80K Annually
Senior level
Agency
The Role
The Sr. Director, Brand Experience leads the development and execution of large-scale experiential programs, enhancing client relationships, and driving business growth while mentoring teams and ensuring operational excellence.
Summary Generated by Built In

We are in relentless pursuit of an equitable and inspiring workplace that is respectful of all, reflects and represents the world in which we live, and fosters trust, collaboration and belonging. Consistent with this approach, we hire the best qualified candidates for all positions.

Role Overview 

This Brand Experience team (BX) is seeking a standout Senior Manager in New York City. In this role, you will get to work across multiple diverse industries with several clients: sports, entertainment, hospitality, fashion, beauty, wellness and CPG.  

BX is a true “team player” group, bringing a friendly and can-do attitude that bridges the gap amongst teams at UEG. We create an environment where a passion for culture is paired with the desire to create a phenomenal business impact for our clients. 

As the Senior Manager on Brand Experience, your responsibilities will include: 

  • Support senior Brand Experience team (SVP and Directors) in day-to-day event production and execution, acting as a core team member across planning, pre-production, on-site execution, and wrap 

  • Manage project logistics and vendor coordination: sourcing rentals, scenic, uniforms, catering, shipping, storage, COIs, etc. 

  • Contribute to internal and client-facing materials such as building creative decks, project summaries, agendas, production books, and training manuals 

  • Collaborate cross-functionally with Account, Creative, PM and Strategy teams to align production logistics with project vision 

  • Organize and maintain all project workstreams. This includes developing organized drive folders, production schedules, vendor setup and payment, budgets, expense tracking, and post-event reconciliations 

  • Coordinate critical event logistics: travel, staffing needs, crew meals, and on-site logistics to ensure seamless execution 

  • Ability to travel for work and actively be onsite for events, typically traveling about 1 week a month, including some weeknights or weekends  

  • Capacity to lift heavy items (up to 30 lbs) 

  • Understand and apply industry trends and insights to improve overall strategic approach and thinking for client work  

  • Assess KPIs and create recap reports 

 

Qualifications 

  • Must have 3+ years of significant experience working in experiential marketing, field marketing or event production. 

  • Must have prior agency experience – ideally at a medium-large size experiential agency 

  • Be an incredibly creative individual who is able to provide smart and strategic recommendations to the team and to clients  

  • Must possess superior communication skills. You are someone who loves spreadsheets and creating efficient processes, with a sharp eye for being detail-oriented.   

  • Have a passion for the event marketing industry and an overall understanding of the public relations field. 

  • Have a bachelor’s degree from an accredited college or university, preferably in marketing, communications and/or advertising.  

  • We work in a hybrid environment. This role is required to work out of the NYC office Tuesday-Thursday when not onsite for events 

$60,000 - $80,000 per year

#LI-IR1

An employee’s pay position within the salary range will be based on several factors including, but not limited to, relevant education, qualifications, certifications, experience, skills, seniority, geographic location, performance, travel requirements, revenue-based metrics, any contractual agreements, and business or organizational needs. The range listed is just one component of DJEH’s total compensation package for employees. Other rewards may include annual bonuses, a Paid Time Off policy, and region-specific benefits.

DJEH offers a wide range of benefits: medical and dental insurance, vision, 401K, life insurance, disability insurance, paid time off, travel assistance and wellness programing.

DJEH is proud to be an equal opportunity employer and believes in diversity, equity, and inclusion. We seek applications from all qualified candidates without regard to race, color, gender, sex, age, religion, physical or mental disability, military and veteran status, or any other basis protected by federal, state or local law. If you require a reasonable accommodation in any part of the employment process, please let us know.

Skills Required

  • 7+ years of experience in experiential, event marketing, or integrated brand marketing
  • Proven track record of leading large-scale, complex experiential programs
  • Strong business acumen with experience managing budgets and driving profitability
  • Bachelor's degree in marketing, communications, advertising, or related field

Edelman Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Edelman and has not been reviewed or approved by Edelman.

  • Healthcare Strength Benefits are described as comprehensive, with health plans commonly framed as a strong part of the overall package. Mental and physical well-being programs are also emphasized as meaningful support.
  • Flexible Benefits Work flexibility is positioned as a standout, including hybrid routines and a “Work From Anywhere” option for part of the year. Flexible public holidays are also highlighted as adding practical choice to how time is used.
  • Retirement Support Retirement offerings such as a 401(k) match (and pension-style contributions in some markets) are consistently presented as a solid component of total rewards. This tends to improve overall package value even when base pay feels less competitive.

Edelman Insights

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The Company
HQ: New York, NY
6,475 Employees
Year Founded: 1952

What We Do

Edelman is a global communications firm that partners with businesses and organizations to evolve, promote and protect their brands and reputations. Our 6,000 people in more than 60 offices deliver communications strategies that give our clients the confidence to lead, act with certainty and earn the lasting trust of their stakeholders. We develop powerful ideas and tell magnetic stories that move at the speed of news, make an immediate impact, transform culture and spark movements. Since our founding in 1952 by Dan Edelman, we have remained an independent, family-run company. We use our profits to strengthen our business, provide our employees with opportunities to grow, advance our industry, and serve as a responsible citizen of the world. Every day, we strive to live and work by a long-held set of core values: the pursuit of excellence, the freedom to be curious, the courage to do the right thing, and a commitment to improving society. Edelman is an equal opportunity employer of all protected classes, including veterans and individuals with disabilities

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