Senior Director of E-commerce & Digital

Company Summary:  

Be part of a more sustainable future with Greenworks Tools. We’re looking for dynamic leaders who are excited and eager to help us bring cutting-edge green technology to the marketplace.

Greenworks Tools is the leader in battery-powered outdoor power tools for DIY consumers and landscaping professionals. Our company distributes Greenworks-branded and private-label products, as well as products for an extensive network of original equipment manufacturers. With a robust lineup of Greenworks-branded products including 24V, 40V, 60V, 80V, and commercial-grade 82V battery-powered cordless outdoor power tools, a full line of corded equipment, and reel mowers, Greenworks Tools offers the right tool for every job.

Utilizing best-in-class battery, control, and drive technologies, Greenworks Tools deliver the power and performance of comparable gas-powered tools without the mess, noxious fumes, pollution, vibration, and noise associated with gas products.

Position Summary:

The Senior Director of E-commerce & Digital is responsible for managing all aspects of their E-commerce business for their assigned accounts.  Keys to success are possessing and displaying a positive tone with a relentless passion for the business operating with a general manager’s mindset.   This individual will have a key leadership role, and implement strategies, and goals to ensure the attainment of the E-commerce and company financial goals and objectives. 

Essential Duties and Responsibilities:

• Work cross-functionally to implement best practices for all E-commerce customers.
• Develop and communicate digital strategy for the company including other business units (greenworkscommercial.com and greenworkstools.com)
• Partner within a matrix organization including marketing, finance, product, engineering, supply chain, and customer service to ensure the best possible customer experience is achieved.
• Develop E-commerce sales strategies, programs, and plans for existing and potential customers
• Includes but, is not limited to assisting in the development of annual business plans and monitoring goals, conducting monthly reviews, and leading action item efforts.
• Work collaboratively with internal teams to achieve all E-commerce financial goals
• Managing category team with a P&L responsibility for annual sales targets and profitability across a wide digital customer base
• Define, identify, and implement customer acquisition strategies
• Must be both analytical and strategic.   This individual needs to embrace the challenge of dramatically increasing sales and profitability
• Oversees the day-to-day E-Commerce operations, merchandising execution, and maintenance Helps drive the social web marketing strategy as it relates to customer acquisition.
• Analyze and assess the effectiveness of all existing e-commerce operations and current needs based on new technology and market competition. Evaluate market share and competition.
• Ensure the entire online process exceeds expectations from how the brand is perceived to product availability, quality, and order processing timelines.
• Provide ongoing strategic insights and thought leadership based on industry, customer, shopper, and marketplace trends to support category strategy.
• Provide inspiration, guidance, management, and resource planning for the extended teams.  Be the leader within the company for E-Commerce initiatives
• Own a promotional plan for an assigned group of products across an e-commerce business unit.

Required Education and Experience:

• Bachelor’s degree, MBA experience preferred.
• Minimum 7 years of e-commerce retail experience
• Must be able to demonstrate a successful track record in e-commerce sales growth.
• Demonstrated strategic thinking and creative problem-solving abilities, to assist in meeting company and team goals
• Motivated self-starter with a high energy level, a passion for e-commerce, and a willingness to do what it takes to achieve goals and objectives.
• Demonstrated knowledge of analytical tools
• Extremely organized and efficient, with strong attention to detail and the ability to work on multiple projects at once, meeting tight deadlines.

Company Benefits

• Health, dental, and vision coverage
• Assistance with fertility treatment and adoption
• 401k company match plan
• Paid sick, personal, and vacation time