The Role/What You’ll Do:
The Senior Director, Advanced Planning will oversee the day-to-day management and operations of AssetMark’s Advanced Planning team, including professionals specializing in wealth strategy, estate planning, and comprehensive financial planning. This leader will partner closely with the SVP Wealth Services, advisors, and internal stakeholders to deliver sophisticated planning solutions while enhancing operational efficiency and team effectiveness.
This role is highly visible internally and externally and includes presenting to advisors and clients through meetings, conferences, webinars, and educational events.
This is a full-time position in our Charlotte, NC office with a hybrid work schedule.
Job Responsibilities:
- Lead, coach, and develop a team of advanced planning professionals, including Wealth Strategists and Senior Financial Planners
- Serve as a player/coach by directly participating in complex advisor and client engagements involving estate planning, tax mitigation, wealth transfer, retirement planning, business succession, and multi-generational wealth strategies
- Execute and continuously evolve the Advanced Planning strategy in alignment with organizational priorities and advisor needs
- Oversee daily operations of the Advanced Planning team, ensuring high-quality deliverables, efficient workflows, and exceptional advisor experiences
- Drive operational efficiency through process improvement, technology adoption, resource allocation, and workflow optimization
- Partner with advisors and their HNW/UHNW clients to deliver customized and sophisticated planning strategies
- Present complex planning concepts in a clear, practical, and engaging manner to advisors and clients
- Deliver presentations at conferences, advisor meetings, webinars, and client events
- Collaborate cross-functionally with Sales, Product, Consulting, Technology, Compliance, and Marketing teams to enhance planning capabilities and advisor engagement
- Establish best practices, quality standards, and consistent planning methodologies across the team
- Mentor and support team members through case consultation, training, and ongoing professional development
- Utilize planning technology and analytics tools to create scalable and engaging client experiences
- Support business growth initiatives by helping advisors deepen client relationships and uncover new opportunities
- Travel approximately 25% for advisor meetings, conferences, team collaboration, and client presentations
Knowledge, Skills, and Abilities:
- Deep expertise in estate planning, tax planning, retirement income planning, business succession, and wealth transfer strategies
- Significant experience working with HNW and UHNW clients and financial advisors
- Proven ability to lead teams while remaining hands-on in client engagements
- Strong operational mindset with experience improving team processes, workflows, and scalability
- Exceptional presentation, communication, and relationship management skills
- Ability to simplify complex financial and estate planning concepts for both advisors and clients
- Proficiency with financial planning technology and CRM platforms, including tools such as eMoney, MoneyGuidePro, Holistiplan, Salesforce, and related systems
- Strong analytical, organizational, and problem-solving abilities
Education & Experience:
- Bachelor’s degree required
- 12+ years of experience in advanced financial planning, wealth strategy, estate planning, or related HNW/UHNW advisory work
- 5+ years of leadership or people management experience preferred
- Active CFP® certification required
- Additional advanced designation strongly preferred (JD, CPA, MBA, MST, CEPA, CAP, or similar)
Compensation: The Base Salary range for this position is between $220,000-$250,000.
This information reflects a base salary range that AssetMark reasonably expects to pay for the position based on a number of factors which may include job-related knowledge, skills, education, experience, and actual work location. This position will also be eligible for additional variable incentive compensation and competitive benefits.
Candidates must be legally authorized to work in the US to be considered. We are unable to provide visa sponsorship for this position.
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Who We Are & What We Offer:
We are AssetMark, a company on the move, shaping the future of financial services. Growth is in our DNA. Every day, we combine technology, insight, and collaboration to create new possibilities for advisors, for our people and for our investors. At AssetMark your ideas matter; they’re heard, valued, and drive meaningful change. Join a team that sets new standards and creates space for you to thrive and do your best work.
Our Mission
Our mission is simple: to help our 10,500+ financial advisors make a meaningful difference in their clients’ lives. We do this by combining powerful technology, holistic support, and expert consulting to help advisors run stronger, more efficient businesses. Backed by a comprehensive suite of investment solutions and a trust company that boasts of $150B+ AUM, our platform empowers advisors to deliver exceptional service and an outstanding client experience.
Our Values
Heart. Client Success. Integrity. Respect. Excellence. Our values are how we show up every day.
We believe in:
Leading with Heart, in truly making a difference in the lives of others: teammates, clients, investors and communities.
Obsessing over Client Success, bringing a relentless focus on what matters to clients that sets us apart and creates loyal, lasting relationships.
Unyielding Integrity, doing what’s right, always. Even when it’s hard.
Collective Respect, in being authentic, inclusive and valuing all voices while winning together.
Operating with Excellence, in learning fast, continuously improving, innovating and collaborating to find new and better solutions.
These values shape our culture, guide our decisions, and define what it means to be part of the AssetMark family.
Our Culture & Benefits
Our culture brings our mission and values to life. Here, we do what’s right, embrace diverse ideas, and innovate together. We also offer a wide range of benefits to support you and your family—because thriving at work starts with thriving in life.
Flex Time or Paid Time Off and Sick Time Off
401K – 6% Employer Match
Medical, Dental, Vision – HDHP or PPO
HSA – Employer contribution (HDHP only)
Volunteer Time Off
Career Development / Recognition
Fitness Reimbursement
Hybrid Work Schedule
As an Equal Opportunity Employer, AssetMark is committed to building a diverse and inclusive workplace where everyone feels valued.
Skills Required
- Bachelor's degree
- 12+ years experience in advanced financial planning, wealth strategy, estate planning, or HNW/UHNW advisory work
- Active CFP® certification
- Proficiency with financial planning technology and CRM platforms (eMoney, MoneyGuidePro, Holistiplan, Salesforce)
- Significant experience working with HNW and UHNW clients and financial advisors
- Ability to travel approximately 25% for advisor meetings, conferences, and client presentations
- 5+ years of leadership or people management experience
- Additional advanced designation (JD, CPA, MBA, MST, CEPA, CAP, or similar)
AssetMark Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about AssetMark and has not been reviewed or approved by AssetMark.
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Healthcare Strength — Comprehensive medical, dental, and vision coverage is paired with mental health resources, HSAs/FSAs, and a wellness program with fitness reimbursement and incentives. These offerings extend beyond core insurance to support preventive care and overall wellbeing.
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Retirement Support — A 401(k) with company matching and a range of investment options is complemented by performance and recognition bonuses. Together they strengthen long‑term financial security and total rewards.
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Leave & Time Off Breadth — Salaried roles include flexible “unlimited” time off and paid sick time, while all employees receive paid holidays and a paid volunteer day. Additional leaves cover civic duties, military service, and bonding with a new child.
AssetMark Insights
What We Do
AssetMark’s platform empowers advisors to provide the highest level of service possible to their clients. We provide financial advisors with innovative solutions, insightful guidance, and our undivided attention. Our company’s mission is centered around helping financial advisors make a difference in the lives of their clients. To help them do that, we aim to provide advisors with holistic support. Whether that’s through compelling technology that facilitates a better client experience, consulting services that ensure an advisor’s business is running at its best, or offering a comprehensive suite of investment solutions.









