Senior Digital Marketing Coordinator

Posted 2 Days Ago
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London, Greater London, England, GBR
In-Office
Senior level
eCommerce • Fashion • Retail
The Role
Plan, execute and optimise paid digital campaigns across multiple platforms and markets. Own and support Paid Media channels, coordinate with Trade/CRM/Content teams, monitor site and campaign KPIs, deliver weekly/monthly performance reports, run A/B tests, and provide data-driven insights to improve e‑commerce performance.
Summary Generated by Built In

Kurt Geiger | About Us
We are an inclusive, creative footwear and accessories brand powered by kindness. We want to empower our talent to be confident and true to themselves, the London way. London is our home, our heartbeat, and we draw inspiration from the energy and spirit of the city; its diversity and creativity. For over fifty years our team of in-house shoe and accessory designers have been creating authentic, distinctive designs from our London headquarters. The rainbow is our signature. It represents the good energy and love we have for our community and the many ways we collectively express our individual style.


We Are One: For Love | For Diversity | For Change | For Equality | For Kindness  | For Freedom | For Unity Against Racism

Kurt Geiger Digital 

Kurt Geiger’s Digital Team is a leading edge, multichannel, global, fully integrated function within the business. We have built an inclusive and diverse team that operates across 4 layers of the Business: Back End Systems and Engineering; Platforms; Marketing; Customer Service.  

Our in-house team of over 100 Digital experts are augmented with expertise from partners across the globe to deliver the very best in Retail Technology with a firm eye on the future. We operate in a fully Agile, fast paced environment, with a strong focus on individual leadership talent and development through an integrated Excellency Framework to ensure every member of the team develops the very best leadership development for themselves whilst delivering business objectives in line with growing our Global Digital Brands.  

The Role

We are looking for an experienced Digital Marketing professional to join our rapidly growing E-Commerce Team. Reporting to the Senior Digital Marketing Manager, you will work alongside the Digital Marketing Assistant to deliver the campaigns and analysis of paid digital marketing for our Kurt Geiger DTC Sites.



Requirements

Requirements

  • Activation: Plan, execute, and optimise digital marketing campaigns across multiple platforms & markets.
  • Assisting in ownership of all Paid Media channels including but not limited to Google Ads, Meta Ads, TikTok Ads, Snapchat, Pinterest, Display & YouTube. Support the roll-out of promotional activity, including product launches, seasonal campaigns, and sales activations.
  • Coordinate with the Trade, CRM and Content teams to align email, paid media, and organic content strategies.
  • Data, Reporting and Analysis
  • Monitor, track, and analyse site performance metrics, campaign KPIs, and customer engagement data.
  • Provide weekly and monthly reports with insights and recommendations to enhance digital performance.
  • Use Google Analytics, Meta Business Suite, and other analytical tools to assess marketing effectiveness.
  • Support A/B testing initiatives and provide data-driven insights for continuous optimisation.
  • Future planning, research & report findings to management and leadership.

The Person:

  • Data centric with a strength and preference towards data analysis.
  • Experience in a Digital/E-Commerce Marketing role within Brand or Agency.
  • Experience using Google Analytics, and Social Business Platforms preferable.
  • Managing and adhering to strict budgets and deadlines.

As a Digital team, our cultural beliefs are: 

  • Love technology 
  • Be positive 
  • Know what you are doing (what good looks like) 
  • Own your own future 
  • Look for solutions 
  • Keep failing once 
  • Get your monies worth out of your boss 
  • Be a part of the team 
  • Speak up/Be brave 
  • Be honest 
  • Celebrate… Sing when you are winning 
  • Work hard but have fun 




Benefits

Benefits

  • Competitive basic salary
  • Pension and life assurance
  • Enviable discounts
  • Gym Discounts
  • Summer Hours - 3pm Friday finish
  • Half Day, Pay Day Friday (once per month)
  • RetailTrust support
  • And so much more!

Our Culture  

We’re an energic fast-paced brand that embraces progress and strives for innovation. Hard work is rewarded with new opportunities at every level and kindness is celebrated in everything we do. Our summer working hours accommodate a healthy work life balance. Wellbeing is important to our working culture, which is why we nurture a friendly environment for talent to thrive in, alongside a vibrant social community.

Our Stores

The first Kurt Geiger store opened on London Bond street in 1963.  Today, our brand has global appeal and is distributed in hundreds of cities around the world. We operate over 70 stand-alone stores nationwide, including our new flagship store on London Oxford street, and in over 400 stores globally. Beyond stand-alone stores and retail pop ups, our retail partners include some of the world’s most famous department stores.


We Are One: For Love | For Diversity | For Change | For Equality | For Kindness |  For Freedom | For Unity Against Racism

Skills Required

  • Plan, execute, and optimise digital marketing campaigns across multiple platforms and markets
  • Experience managing Paid Media channels (Google Ads, Meta Ads, TikTok, Snapchat, Pinterest, Display, YouTube)
  • Coordinate with Trade, CRM and Content teams to align strategies
  • Monitor, track, and analyse site performance metrics, campaign KPIs, and customer engagement data
  • Provide weekly and monthly reports with insights and optimisation recommendations
  • Support A/B testing initiatives and provide data-driven optimisation insights
  • Data centric with strong preference towards data analysis
  • Experience in a Digital/E-Commerce Marketing role within a brand or agency
  • Use Google Analytics, Meta Business Suite and other analytical tools
  • Experience using social business platforms
  • Manage and adhere to strict budgets and deadlines
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The Company
1,500 Employees
Year Founded: 1963

What We Do

Kurt Geiger is a luxury British footwear and accessories brand founded in 1963. The company designs and manufactures a wide range of products including shoes, handbags, and accessories for men and women. It operates globally with a strong presence in the UK and the US, focusing on an omnichannel retail strategy that includes both physical stores and a significant online business.

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