Optum Insight is improving the flow of health data and information to create a more connected system. We remove friction and drive alignment between care providers and payers, and ultimately consumers. Our deep expertise in the industry and innovative technology empower us to help organizations reduce costs while improving risk management, quality and revenue growth. Ready to help us deliver results that improve lives? Join us to start Caring. Connecting. Growing together.
The Sr. Digital Analyst has hands-on experience with digital analytics tools to perform analysis and identify behavior insights, a solid ability to tell data stories, and is a problem solver who is passionate about creating remarkable digital experiences driven by digital data. We're a team of 30+ in the US with global and consulting partners. We partner closely with the Consumer Office and lines of business to measure the effectiveness of digital properties used by millions of customers.
We seek to promote the fair treatment and full participation of all people, particularly groups who have historically been underrepresented or subject to discrimination based on identity or disability.
You'll enjoy the flexibility to work remotely * from anywhere within the U.S. as you take on some tough challenges. For all hires in the Minneapolis or Washington, D.C. area, you will be required to work in the office a minimum of four days per week.
Primary Responsibilities:
- The position requires experience in digital analytics, relationship building skills, and proven ability to think strategically in the complex and evolving healthcare environment
- Develop and distribute reporting to track digital performance and engagement, business trends, and other metrics
- Perform in-depth analysis across multiple websites and/or mobile applications to understand digital behavior and uncover key areas for improvement to drive engagement and success
- Translate results into clear insights and recommendations to support continuous improvement to websites and campaigns
- Manage key projects by ensuring alignment and understanding of program/project scope, facilitating meetings, and ensuring deliverable are met
- Establish tracking requirements for new features and work with the implementation team to participate in UAT as those features go live
You'll be rewarded and recognized for your performance in an environment that will challenge you and give you clear direction on what it takes to succeed in your role as well as provide development for other roles you may be interested in.
Required Qualifications:
- 2+ years of digital analytics experience working with large, distributed teams
- 2+ years of demonstrated experience utilizing the Adobe suite of web analytics products (e.g. Workspace, CJA)
- 2+ years of demonstrated experience with digital analytics implementation support, including effectively interpreting business needs into Adobe analytics solutions and running analytics QA/UAT through the development process to production release.
- Experience and proficiency with MS Office tools (Excel, Word, PowerPoint)
Preferred Qualifications:
- Demonstrated experience in managing the analytics lifecycle, including testing methodologies
- Demonstrated experience utilizing session replay tools, Glassbox, DataDog, Fullstory or similar
- Proven ability to act as a subject matter expert on best-in-class digital analytics, consulting with stakeholders to enable the best possible view to consumer behaviors
- Proven ability to develop learning and optimization plans collaboratively with data science, web analytics, and business stakeholders
- Proven ability to gain an in-depth knowledge of website architecture, KPI's and customer goals
- Proven ability to manage customer expectations appropriately and keep projects on schedule and within scope
- Proven ability to manage multiple projects, with multiple remote teams, at one time
- Proven ability to provide regular status updates to the leadership and quickly escalate potential issues
- Proven effective communication skills with a variety of different stakeholders
*All employees working remotely will be required to adhere to UnitedHealth Group's Telecommuter Policy
Pay is based on several factors including but not limited to local labor markets, education, work experience, certifications, etc. In addition to your salary, we offer benefits such as, a comprehensive benefits package, incentive and recognition programs, equity stock purchase and 401k contribution (all benefits are subject to eligibility requirements). No matter where or when you begin a career with us, you'll find a far-reaching choice of benefits and incentives. The salary for this role will range from $72,800 to $130,000 annually based on full-time employment. We comply with all minimum wage laws as applicable.
Application Deadline: This will be posted for a minimum of 2 business days or until a sufficient candidate pool has been collected. Job posting may come down early due to volume of applicants.
At UnitedHealth Group, our mission is to help people live healthier lives and make the health system work better for everyone. We believe everyone-of every race, gender, sexuality, age, location and income-deserves the opportunity to live their healthiest life. Today, however, there are still far too many barriers to good health which are disproportionately experienced by people of color, historically marginalized groups and those with lower incomes. We are committed to mitigating our impact on the environment and enabling and delivering equitable care that addresses health disparities and improves health outcomes - an enterprise priority reflected in our mission.
UnitedHealth Group is an Equal Employment Opportunity employer under applicable law and qualified applicants will receive consideration for employment without regard to race, national origin, religion, age, color, sex, sexual orientation, gender identity, disability, or protected veteran status, or any other characteristic protected by local, state, or federal laws, rules, or regulations.
UnitedHealth Group is a drug - free workplace. Candidates are required to pass a drug test before beginning employment.
Skills Required
- 2+ years of digital analytics experience working with large, distributed teams
- 2+ years of demonstrated experience utilizing the Adobe suite of web analytics products (e.g., Workspace, CJA)
- 2+ years of experience with digital analytics implementation support, including translating business needs into Adobe analytics solutions and running analytics QA/UAT through development to production release
- Experience and proficiency with MS Office tools (Excel, Word, PowerPoint)
- Hands-on experience with digital analytics tools and ability to tell data stories and translate insights into recommendations
- Demonstrated experience managing the analytics lifecycle, including testing methodologies
- Experience with session replay or observability tools such as Glassbox, Datadog, FullStory or similar
- Proven ability to consult with stakeholders, manage multiple projects, and provide status updates to leadership
Optum Compensation & Benefits Highlights
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Healthcare Strength — Health coverage offers copay and HSA medical options with dental, vision, company‑paid life and disability, and free or low‑cost virtual visits. Feedback suggests the offering is comprehensive and competitive on paper.
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Parental & Family Support — Time off and family supports include PTO, eight paid holidays plus a floating day, six weeks paid parental leave, up to two weeks paid caregiver leave, Bright Horizons back‑up care, and adoption assistance up to $10,000. Feedback suggests these resources are meaningful for caregivers and family needs.
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Retirement Support — Savings programs include a 401(k) with employer match (after one year, vesting after two) and a 10%‑discount Employee Stock Purchase Plan. These programs bolster long‑term financial security when combined with other savings resources.
Optum Insights
What We Do
Optum, part of the UnitedHealth Group family of businesses, is a global organization that delivers care, aided by technology to help millions of people live healthier lives. The work you do with our team will directly improve health outcomes by connecting people with the care, pharmacy benefits, data and resources they need to feel their best. Here, you will find a culture guided by inclusion, talented peers, comprehensive benefits and career development opportunities. Come make an impact on the communities we serve as you help us advance health optimization on a global scale. Join us to start Caring. Connecting. Growing together. At Optum, we support your well-being with an understanding team, extensive benefits and rewarding opportunities. By joining us, you’ll have the resources to drive system transformation while we help you take care of your future. We recognize the power of connection to drive change, improve efficiency and make a difference in health care. Join a team where your skills and ideas can make an impact and where collaboration is key to creating technology that produces healthier outcomes.
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Optum Offices
Hybrid Workspace
Employees engage in a combination of remote and on-site work.
Optum has three workplace models that balance the needs of the business and the responsibilities of each role. These models, core on‑site (5 days/week), hybrid (4 days/week) and telecommute or fully remote, vary by country, role and location.