Senior Digital Activation Executive | Lookfantastic

Posted 7 Days Ago
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Manchester, Greater Manchester, England, GBR
In-Office
Senior level
Beauty • Digital Media
The Role
Develops and manages brand-funded retail media campaigns for LOOKFANTASTIC partners. Responsibilities include building client relationships, creating multi-platform media plans, coordinating influencer assets, pitching incremental investment, writing social-first ad copy, optimizing campaigns, and reporting on performance and ROI. Requires at least two years of paid media or digital marketing experience and proficiency with Meta Business Manager and TikTok Ads Manager.
Summary Generated by Built In

About THG 

We are THG, a global ecommerce group on a mission to be the global online leader in beauty and sports nutrition. 

Our portfolio of leading retailers and brands such as LOOKFANTASTIC, Myprotein, ESPA, Perricone MD, and Cult Beauty form our two core businesses: THG Beauty and THG Nutrition. 

From Manchester to New York, we’re powered by a team of over 2500 people who work together, lead by example, and think BIG.  

With us, you’ll go further, faster. What are you waiting for? 

Life at THG Beauty 

We know that beauty isn’t one-size-fits-all. Our portfolio of leading retailers and iconic beauty brands caters to everyone, everywhere, empowering customers all over the world to look and feel fantastic.

By combining our portfolio of owned brands inclusive of ESPA, Ameliorate and Christophe Robin, with a marketplace for over 1,300 third-party beauty brands through online retail sites LOOKFANTASTIC, Cult Beauty, and Dermstore, THG Beauty's ambition is to be the global digital partner of choice across the beauty industry, supporting the channel shift to online.

THG Beauty’s breadth of relationships is unique to the beauty market; it engages with brands as a retailer, a brand owner, and a product developer and manufacturer, making it the industry’s digital strategic leader. 


THE ROLE
 

The Senior Digital Activation Executive role in THG Beauty sits within the Retail Media structure. Within the Digital Activation function we work closely with brand marketing leads, buying, trading, core performance channels & design so execute brand-funded media campaigns. The role gives an incredible insight into performance marketing, retail & eCommerce and exposure to external brand marketing planning. The Digital Activation team are external-facing LOOKFANTASTIC ambassadors & media experts.  

As a Senior Digital Activation Executive (Retail Media), you will:  

  • Operate brand-facing, building authentic relationships with LOOKFANTASTIC’s key brand partners to co-develop data-driven paid media activity to drive brand growth  
  • Work collaboratively with our influencer team to commission best-in-class influencer assets for media repurposing  
  • Develop and pitch multi-platform digital media plans to drive brand partner growth.  
  • Be responsible for mid & post-campaign reporting to demonstrate uplifts generated and showcase investments’ ROI  
  • Support in securing incremental media investment with new brand partners, through effective pitching and communication  
  • Look a social-first creative ad copy creation working with our in-house design team to deliver best in class assets for our brand partners   
  • Be responsible for continuous optimisation of campaigns to agreed ROI targets 
  • Work collaboratively with wider marketing teams to ensure media is delivered impactfully  
  • Have a vested interest in learning & development across key media platforms to remain specialist, deliver innovative media strategy, and optimum mix-media activations for our partners  

  

What skills and experience do I need for this role?  

  • 2+ years experienced paid media / digital marketing professional  
  • Self-starter and self-motivated  
  • A highly presentable brand ambassador  
  • META Business Manager / TikTok Ads Manager competent   
  • Passion for the beauty & retail media industry  

What’s in it for me? 

Career Development 

  • Access bespoke development programmes that have been designed and developed by our in-house L&D team. 
  • Continued development through our upskilling programme that is delivered in partnership with an industry-leading training provider. 

Enhanced Leave 

  • 25 days annual leave plus bank holidays. 
  • Don’t want to work on your birthday? We don’t either! Enjoy your day off on us! 
  • Enhanced maternity and paternity pay, depending on length of service.  
  • Up to 10 days compassionate leave. 
  • Buy back up to 3 days each year. 
  • Unlock 2 days volunteer leave after 12-months. 

Wellbeing Support 

  • Access face-to-face and virtual appointments with our in-house GP.
     
  • Access our 247 Employee Assistance Programme (EAP) which is provided by Bupa.  
  • State-of-the-art on-site gym. 
  • Access to our on-site physio. 

Other Perks 

  • Save up to 12% on the cost of personal tech through our salary sacrifice scheme. 
  • Subsidised bus pass from Manchester City Centre to our ICON office.  
  • Up to 50% staff discount on THG brands. 
  • On-site staff shop.
     
  • Know someone who would be perfect for THG? Refer them and get up to £1000 when they pass their probation. 
  • Anniversary gifts when you hit 5 and 10 years of service. 

THG is proud to be a Disability Confident Committed employer. If you are invited to interview, please let us know if there are any reasonable adjustments we can make to the recruitment process that will enable you to perform to the best of your ability.

THG is committed to creating a diverse & inclusive environment and hence welcomes applications from all sections of the community.

Because of the high volumes of applications our opportunities attract, it sometimes takes us time to review and consider them all. We endeavour to respond to every application we receive within 14 days. If you haven't heard from us within that time frame or should you have any specific questions about this or other applications for positions at THG please contact one of our Talent team to discuss further.

Skills Required

  • At least 2 years of experience as a paid media or digital marketing professional
  • Proficiency with Meta Business Manager
  • Proficiency with TikTok Ads Manager
  • Self-starter and self-motivated
  • Highly presentable brand ambassador
  • Passion for the beauty and retail media industry

THG Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about THG and has not been reviewed or approved by THG.

  • Parental & Family Support — Policies highlight up to six months’ full pay for parental leave, paid time off for IVF/fertility treatment, and enhanced compassionate leave. Feedback suggests these family-focused provisions stand out, especially in UK materials.
  • Wellbeing & Lifestyle Benefits — Access to an in‑house GP and a Bupa-backed Employee Assistance Programme under “Mind Matters,” plus on‑site amenities like the ICON campus gym, are clearly promoted. Employee discounts across THG brands are also commonly cited as a popular perk.
  • Leave & Time Off Breadth — Offerings include an extra paid Birthday Leave day and enhanced compassionate leave, with a stated aim of two paid volunteer days per year. Feedback suggests these additions bolster work‑life support even where other elements vary.

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The Company
HQ: Manchester
4,453 Employees
Year Founded: 2004

What We Do

THG (www.thg.com) is a vertically integrated, digital-first consumer brands group, retailing its own brands predominantly in beauty and nutrition, plus third-party brands, via its proprietary, end-to-end, e-commerce technology, infrastructure and brand-building platform (THG Ingenuity) to an online and global customer base.

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