Senior Data Analyst - Marketing Analytics (m/f/d)

Posted 8 Days Ago
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Saint-Mandé, Val-de-Marne, Île-de-France, FRA
In-Office
Senior level
Gaming
The Role
Lead marketing measurement and analytics by designing data collection and reporting, analyzing paid-media performance and its impact on acquisition, retention, engagement and conversion, and communicating actionable insights and recommendations to marketing and cross-functional stakeholders.
Summary Generated by Built In
Company Description

Ubisoft is a global leader in gaming with teams across the world creating original and memorable gaming experiences, from Assassin’s Creed, Rainbow Six to Just Dance and more. We believe diverse perspectives help both players and teams thrive. If you’re passionate about innovation and pushing entertainment boundaries, join our journey and help us create the unknown!

Job Description

The Marketing Analytics team works with the business and marketing stakeholders to analyze and measure the impact marketing has on our business objectives.  

The Senior Data Analyst, Marketing Analytics, will be responsible for gathering, structuring and analyzing data to derive compelling insights that drive the strategy & optimization of our marketing initiatives. This includes the design and management of data collection and analytics solutions, analysis of the performance of marketing initiatives and their effect on acquisition, retention, engagement, and conversion

WHAT YOU'LL DO

  • Understand the business objective and marketing initiatives to identify the key success metrics that help evaluate the performance towards the objectives
  • Be a thought leader and spearhead data driven decision making amongst stakeholders.
  • Work with marketing teams to ensure marketing efforts are effective and drive incremental acquisition, engagement, and conversion.
  • Communicate insights and discuss recommendations with brand teams and cross functional partners.

Qualifications

  • 4+ years of proven analytical skills such as ability to analyze raw data, draw conclusions, and develop actionable insights. The majority of the experience should be in in paid media and marketing analytics.
  • Experience in marketing or performance analytics roles for paid media, content creators.
  • Experience in reporting and dashboards, data infrastructure, and queries to track key marketing metrics across multiple data sources leveraging SQL, R/Python, Power BI; 
  • Familiarity of different paid media measurement options, such as conversion APIs (CAPI), brand lift surveys, conversion lift studies, and audience hold outs.
  • Experience with statistical methods such as regression and hypothesis testing
  • Fluent in French and English

Additional Information

Ubisoft's perks

💰 Profit Sharing, yearly company saving plan. 25 paid time off + 12 additional paid days off. 50% of your transportation pass is paid by the company, lunch vouchers (9€/day), healthcare for you and your family, and lots of Ubisoft additional perks.
👶 Maternity leaves of 20 weeks, paternity/co-parental leaves of 7 weeks.
📍 Our office is located in Saint Mandé, (Metro line 1, Saint Mandé station). Gym available in the building. 

 

Information about Ubisoft

Ubisoft offers the same job opportunities to all, without any distinction of gender, ethnicity, religion, sexual orientation, social status, disability, or age. Ubisoft ensures the development of an inclusive work environment which mirrors the diversity of our gamers’ community.

We embrace a hybrid work model helping you stay connected with your team and aligned with business priorities, while giving you the opportunity to maintain your work-life balance. Note that some roles are fully office-based and are not eligible for hybrid work.

Skills Required

  • 4+ years proven analytical experience, majority in paid media and marketing analytics
  • Experience in marketing or performance analytics for paid media and content creators
  • Experience with reporting, dashboards, data infrastructure and querying across multiple sources
  • Proficiency with SQL and R or Python
  • Proficiency with Power BI
  • Familiarity with paid media measurement options (CAPI, brand lift, conversion lift, audience holdouts)
  • Experience with statistical methods (regression, hypothesis testing)
  • Fluent in French and English

Ubisoft Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Ubisoft and has not been reviewed or approved by Ubisoft.

  • Healthcare Strength Health coverage in the U.S. includes medical, dental, and vision options with HSA funding to cover the deductible, plus access to One Medical and a mental‑health program. Several studios also provide telemedicine and, in some regions, on‑site clinic services.
  • Leave & Time Off Breadth Time off includes paid vacation, holidays, wellness time, volunteer PTO, and a sabbatical available after five years in the U.S. Canadian studios highlight six weeks of vacation and additional local days tied to occasions or seasonal reduced hours.
  • Parental & Family Support Enhanced parental leave with salary top‑ups is emphasized in multiple regions, including Canada. In the U.S., a travel‑expense program supports access to reproductive healthcare when services are out of state.

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The Company
HQ: Montreuil
21,450 Employees
Year Founded: 1986

What We Do

Ubisoft’s 20,000 team members, working across more than 40 locations around the world, are bound by a common mission to enrich players’ lives with original and memorable gaming experiences. Their dedication and talent has brought to life many acclaimed franchises such as Assassin’s Creed, Far Cry, Watch Dogs, Just Dance, Rainbow Six, and many more to come. Ubisoft is an equal opportunity employer that believes diverse backgrounds and perspectives are key to creating worlds where both players and teams can thrive and express themselves.

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