Senior Creative Director

Reposted 8 Days Ago
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Shanghai, Shanghai Municipality, Shanghai
In-Office
Senior level
AdTech • Marketing Tech
The Role
The Senior Creative Director is responsible for leading creative strategy, developing original concepts, and ensuring alignment with client goals through collaboration and mentoring of the creative team.
Summary Generated by Built In
The purpose of this role is to work closely with the Business Directors and Strategy leads to help push the creative boundaries of the agency output for existing clients and new business opportunities. Present innovative and differentiating ideas and concepts to clients. They will be responsible for the creative ownership, creative strategic development and overall concept development.

Job Description:

Key responsibilities:

• Delivers integrated communications solutions, creative platforms and executions
• Realises the strategic direction and creative vision of the agency
• Works closely with the creative department to develop differentiating and original creative concepts and award-winning creative work to impact a client’s business to great effect
• Ensures the best creative resource is allocated to the correct projects by liaising with traffic and project managers
• Takes ownership for the delivery of the client’s brand vision
• Creatively supports the effective use of technology and its applications to solve business problems
• Champions, defines and feeds back on the creative process and output; quality of briefs, regular reviews, feedback channels, creative quality and collaboration
• Proactively identifies opportunities to increase depth and breadth of creative work performed for clients, both from an understanding of the clients business and needs, but also from a knowledge of the industry, innovation and competitors
• Leads the creative team through regular work reviews, check-ins, goal planning and training. Mentors direct reports, creates a supportive culture and encourages people to consistently excel
• Identifies opportunities to create high profile blog posts, industry articles, internal presentations, industry presentations

Location:

Shanghai - Haisu Plaza

Brand:

Dentsu Mcgarrybowen China

Time Type:

Full time

Contract Type:

Fixed Term Contract (固定期限)
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The Company
15,492 Employees

What We Do

We are dentsu. We team together to help brands predict and plan for disruptive future opportunities and create new paths to growth in the sustainable economy. We know people better than anyone else and we use those insights to connect brand, content, commerce and experience, underpinned by modern creativity. We are the network designed for what’s next

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