Main Objectives of this position:
Promote company products and services, grow volumes in a profitable way
Identify and develop potential direct clients within your sales coverage
Maximize contribution and achieve KPI set targets by team efforts
Ease of doing business with care, increase customer satisfaction
Drive sustainable and profitable volume growth for the assigned customer portfolio
Represent Hapag-Lloyd professionally in the local market and provide timely market intelligence to support commercial decision-making.
Function and duties:
TasksThe Sales Coordinator Sales Execution – Sub Area, China is responsible to:
Define sales territory and targets, monitor sales rep performance
Conduct regular customer visits, virtual meetings and follow-up calls; record customer interactions, opportunities and agreed actions in Salesforce.
Promote Hapag-Lloyd services, products and value-added solutions relevant to the customer’s supply-chain needs.
Maintain existing customers, explore new business opportunities for Hapag Lloyd
Generate sales leads for overseas offices for push/pull efforts
Optimize Hapag Lloyd bottom line through cargo mix
Review customer performances & develop prospect to active accounts
Analyze market development & feedback market information in a timely and effective way
Meet and exceed the business targets outlined in your KPI’s
Handle/co-ordinate complaints or objections from customers
Communicate to Sales Support on customers’ space requirements
- Quotations
- Co-ordinate quotations through FIS
- Handle/co-ordinate tender requests
- Customer maintenance
- Regularly contact customers as assigned and record follow up actions in Salesforce
- Provide Customer Validation for new customers
- Ensure the monthly cadence of number of calls be met
- Collate space forecasts from customers and coordinate with Sales Support
- Business development/maintenance
- Generate sales leads for overseas offices
- Review customers performance reports to optimize results
- Promote new added-value products to our customers
- Communicate with customers on advisories e.g. GRI, service changes
Generate market reports for sales management on a weekly basis as a minimum
QualificationsQualifications and Technical Job Requirements:
- Education: Bachelor’s degree or equivalent a plus
Minimum 2–3 years of experience in container shipping, freight forwarding, logistics, sales, commercial account management or customer-facing roles.
Proficiency in Microsoft Office, especially Excel and PowerPoint.
- Effective communicator, fluent in English and Mandarin, both verbal and written
- Ability to work independently
- Positive and pleasant attitude, a team-player
Success Criteria for Position:
Strong business, market and customer understanding
Interpersonal and strong communication skills
Planning and organizing skills
Problem-analysis and problem solving skills
Judgment and decision-making skills
Negotiation and Presentation skills
Comprehensive knowledge of user application systems (FIS, Salesforce, MS Office)
High integrity and awareness of compliance, competition-law and commercial-governance requirements.
High integrity and awareness of compliance, competition-law and commercial-governance requirements.
Skills Required
- Bachelor's degree or equivalent
- 2–3 years of experience in container shipping, freight forwarding, logistics, sales, commercial account management, or customer-facing roles
- Proficiency in Microsoft Office, especially Excel and PowerPoint
- Fluency in English and Mandarin, verbal and written
- Ability to work independently
- Positive attitude and ability to work as part of a team
- Strong business, market, and customer understanding
- Interpersonal and communication skills
- Planning and organizing skills
- Problem analysis and problem-solving skills
- Judgment and decision-making skills
- Negotiation and presentation skills
- Knowledge of FIS, Salesforce, and Microsoft Office user application systems
- Awareness of compliance, competition-law, and commercial-governance requirements
Hapag-Lloyd Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Hapag-Lloyd and has not been reviewed or approved by Hapag-Lloyd.
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Fair & Transparent Compensation — Compensation in corporate, finance, and specialized technical roles is often viewed as competitive for the shipping industry and paired with solid overall benefits. Pay in these areas is described as fair relative to role expectations.
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Strong & Reliable Incentives — Annual or performance-based bonuses are a meaningful part of total compensation and can be strong in profitable years, boosting overall satisfaction. Bonus structures are common and contribute to total rewards.
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Retirement Support — Retirement benefits, including 401(k) plans in some regions, are regarded as solid components of the package. These offerings often sit alongside strong health coverage and paid leave.
Hapag-Lloyd Insights
What We Do
With a fleet of 280 modern container ships and a total transport capacity of 2.1 million TEU, Hapag-Lloyd is one of the world’s leading liner shipping companies. In the Liner Shipping segment, the Company has around 13,700 employees and 400 offices in 140 countries. Hapag-Lloyd has a container capacity of 3.1 million TEU – including one of the largest and most modern fleets of reefer containers. A total of 114 liner services worldwide ensure fast and reliable connections between more than 600 ports on all the continents. In the Terminal & Infrastructure segment, Hapag-Lloyd has equity stakes in 20 terminals in Europe, Latin America, the United States, India, and North Africa. Around 2,900 employees are assigned to the Terminal & Infrastructure segment and provide complementary logistics services at selected locations in addition to the terminal activities.






