Senior Coordinator, Artist Insights & Strategy

Posted Yesterday
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Broadway Junction, New York, NY, USA
In-Office
20-28 Hourly
Senior level
Music • News + Entertainment
The Role
Supports artist strategy through cultural trend monitoring, audience research, and quantitative and qualitative data analysis. Translates fan behaviors, internet culture, and consumption insights into strategic recommendations, content concepts, and partnership opportunities for Warner Music Group’s catalog artists. The role also visualizes audience data, maintains research databases and reports, communicates narrative-led insights, and coordinates project timelines across US and UK teams.
Summary Generated by Built In

At Warner Music Group, we’re a global collective of music makers and music lovers, tech innovators and inspired entrepreneurs, game-changing creatives and passionate team members. Here, we turn dreams into stardom and audiences into fans. We are guided by three core values that underpin everything we do across all our diverse businesses: 

  • Curiosity: We do our best work when we’re immersing ourselves in culture and breaking through barriers. Curiosity is the driving force behind creativity and ingenuity. It fuels innovation, and innovation is the key to our future. 

  • Collaboration: Making music and bringing it to the world is all about the power of originality amplified by teamwork. A great idea, like a great song, travels globally. We ignite passions and build connections across our diverse community of artists, songwriters, partners, and fans.

  • Commitment: We pursue excellence for our team and our talent. Everything in music starts with a leap into the unknown, and we’re committed to keeping the faith, acting with integrity, and delivering on our promises.

WMG is home to a wide range of artists, musicians, and songwriters that fuel our success. That is why we are committed to creating a work environment that actively values, appreciates, and respects everyone.  We encourage applications from people with a wide variety of backgrounds and experiences.

Consider a career at WMG and get the best of both worlds – an innovative global music company that retains the creative spirit of a nimble independent.
 

Job Title: Senior Coordinator, Artist Insights & Strategy

A little bit about our team:

The Global Catalog Growth & Insights team uses data & insights to help define and shape the strategy for growing audiences across all of WMG's Off-Roster Catalog. We work with Artist Brand Managers, Artists themselves, and their management teams to communicate opportunities to increase engagement among their current fans and highlight ways to reach new potential fans.

Your role:

Based in NYC and reporting to the London-based Director, Artist Insights & Strategy, the Senior Coordinator, Artist Insights & Strategy will play a key supporting role in the collection and analysis of research data to uncover insights that help define the strategic direction of our rich Global Catalog and extend the legacy and success of our most iconic artists. 

You will be deeply immersed in cultural trends and the digital landscape, and help drive high-impact, research-driven projects from conception to completion, translating cultural, audience, and consumption data into actionable insights and strategic recommendations. 

Here you’ll get to:

  • Support the Director, Artist Insights & Strategy and internal Artist Brand Managers by conducting research deep dives and audience analysis to guide long-term artist strategies. 

  • Monitor internet culture, social media trends, subcultures, and fan behaviors to identify cultural shifts and strategic opportunities.

  • Translate internet culture findings and audience insights into pitch-ready concepts, content ideas, and partnerships to reintroduce classic works to new generations. 

  • Assist with collection and visualization of audience data, leveraging AI-powered tools and modern research workflows.

  • Synthesize qualitative and quantitative data into engaging, narrative-led material that clearly communicates audience insights and growth opportunities.

  • Organize and update internal research databases and third-party reports libraries to keep insights easily accessible for global teams.

  • Maintain team project trackers and coordinate task timelines across the US and UK teams.

About you:

  • You live and breathe internet culture and are genuinely passionate about music, artist legacies and the power of storytelling to drive discovery and fandom across generations.

  • Sharp cultural and strategic analysis: a knack for translating complex cultural & audience data (quant & qual) into clear, tangible recommendations, using compelling narratives. 

  • A curious mindset and an appetite to understand why audiences love what they love, how fan communities operate, and where music culture is moving next.

  • Strong organizational skills and a proven ability to prioritize effectively and manage competing demands.

  • A collaborative mindset and a proven ability to work seamlessly across cross-functional internal teams.

  • Strong communication skills with experience interacting with a diverse range of internal & external stakeholders. 

  • 2-3 years of experience in a coordinator, research support, or admin role within music, entertainment, or digital media.

We’d love it if you also had:

  • Familiarity with analytics or audience data tools, such as Chartmetric, co:brand, and Luminate.

  • Experience in working with brands, building strategies for growing reach & long-term engagement.  

  • Music industry experience. 

  • Background in marketing to understand levers and their impacts in different scenarios. 

As the home to 10K Projects, Asylum, Atlantic Music Group, East West, FFRR, Fueled by Ramen, Nonesuch, Parlophone, Rhino, Roadrunner, Sire, Warner Records, Warner Classics, and several other of the world’s premier recording labels, Warner Music Group champions emerging artists and global superstars alike. And our renowned publishing company, Warner Chappell Music, represents genre-spanning songwriters and producers through a catalog of more than one million copyrights worldwide. Warner Music Group is also home to ADA, which supports the independent community, as well as artist services division WMX. In addition, WMG counts film and television storytelling powerhouse Warner Music Entertainment among its many brands.

Together, we are Warner Music Group: Independent Minds. Major Sound.

Love this job and want to apply?

Click the “Apply” link at the top of the page, or apply directly with your LinkedIn. Applying with LinkedIn will import all of the information you put in your profile, but will still allow you to upload a resume and cover letter.


Don’t be discouraged if you don’t hear from us right away. We’re taking our time to review all resumes, and to find the best people for WMG.


Thanks for your interest in working for WMG. We love it here, and think you will, too.
 

This position requires a minimum of 4 days per week in the office. We value in-office collaboration, which is essential for talent development and strong working relationships. #LI-Onsite Hourly Rate: $20.00 to $28.00

Warner Music Group is an Equal Opportunity Employer.

Links to relevant documents:

2026 Benefits At A Glance final.pdf

EVerify Participation Poster.pdf

Right To Work .pdf

Skills Required

  • 2-3 years of experience in a coordinator, research support, or administrative role within music, entertainment, or digital media
  • Ability to conduct cultural and strategic analysis and translate quantitative and qualitative audience data into clear recommendations
  • Strong organizational skills and ability to prioritize competing demands
  • Ability to collaborate effectively across cross-functional internal teams
  • Strong communication skills and experience interacting with diverse internal and external stakeholders
  • Passion for internet culture, music, artist legacies, storytelling, and fan engagement
  • Familiarity with audience analytics tools such as Chartmetric, co:brand, and Luminate
  • Experience working with brands and developing strategies for growing reach and long-term engagement
  • Music industry experience
  • Marketing background

Warner Music Group Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Warner Music Group and has not been reviewed or approved by Warner Music Group.

  • Leave & Time Off Breadth Policies introduce flexible time off, expanded bereavement, paid holidays and sick leave, and remote-work allowances such as the option to work from anywhere for part of the year. Some divisions also observe seasonal early closures and office shutdowns around year-end.
  • Parental & Family Support Offerings include enhanced parental leave for non-primary caregivers and a dedicated family caregiver leave with full pay. Region-specific additions such as babysitting support and extended parental leave further broaden coverage.
  • Healthcare Strength Coverage spans medical, dental, vision, life, and disability insurance, with added mental health and fertility support in certain locations. Wellness programs and primary-care partnerships are available in select markets.

Warner Music Group Insights

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The Company
HQ: New York, New York
5,762 Employees

What We Do

With a legacy extending back over 200 years, Warner Music Group (WMG) today brings together artists, songwriters, and entrepreneurs that are moving entertainment culture across the globe. Operating in more than 70 countries through a network of affiliates and licensees, WMG's Recorded Music division includes renowned labels such as 300 Entertainment, Asylum, Atlantic, Big Beat, Canvasback, Elektra, Erato, First Night, Fueled by Ramen, Nonesuch, Parlophone, Reprise, Rhino, Roadrunner, Sire, Spinnin', Warner Records, Warner Classics, and Warner Music Nashville. WMG's music publishing arm, Warner Chappell Music, has a catalog of over one million copyrights spanning every musical genre, from the standards of the Great American Songbook to the biggest hits of the 21st century. Warner Music Group is also home to ADA, the independent artist and label services company – as well as next gen artist services division WMX, which includes consumer brands such as Songkick, the live music app; EMP, the merchandise e-tailer; UPROXX, the youth culture destination; and HipHopDX, the hip-hop music news site. In addition, WMG counts storytelling powerhouse Warner Music Entertainment and social media content creator IMGN among its many brands.

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