Senior Content Strategy Consideration Manager - Local & Commercial (all genders)

We are currently seeking a Sr. Content Planning and Programming Manager, a vital role within our Content Strategy & Curation team, reporting directly to the Team Lead of Content Programming, Planning, and Distribution. As a  Sr. Content Planning and Programming Manager, you will play a crucial role in supporting the Team Lead’s objectives, aligning with broader business initiatives. 

Your primary responsibility will be to support shaping the content framework, align content planning with market and portfolio needs, in support of enabling customer-centric storytelling. This role requires a strong collaboration with the Retail and Marketing teams to enable effective budget planning, campaign steering and co You will leverage the content strategies to create realistic plans for the curation team, facilitating the ideation of compelling stories through close collaboration with Content Strategy & Enabling and Content Strategy Creation & Ideation teams.

• Oversee the planning and execution of content strategies, ensuring alignment with market needs and portfolio objectives.

• Support the creation and implementation of the content framework

• Collaborate with Marketing, Retail & Content Production for budget allocation and resource planning for various campaigns.

• Translate content strategies into actionable plans for the curation team, enabling the curation team’s ideation process for compelling stories.

• Maintain close coordination with the Team Lead to ensure content planning supports wider business initiatives.

• Analyse market trends and consumer insights to refine content planning and execution.

• Collaborate closely with content analytics teams to develop the data reporting landscape.

• Advocate for innovation and continuous improvement within the content planning process.

• Facilitate collaboration across the Content Strategy & Curation team to ensure content planning is operating in support of strategy and story-telling requirements.

• Together with the team lead and other pillar leads establish new ways of working within the Content Strategy & Programming Team to ensure a holistic approach towards content planning and execution.

• Proven experience in content planning, preferably with leadership experience managing a small team.

• Deep understanding of the retail environment, demand curves and customer lifecycle.

• Ability to align content planning with market demands and portfolio strategies.

• Experience in budget management and resource allocation for content production.

• A deep understanding of content marketing, storytelling, and customer engagement strategies.

• Excellent communication skills, with the ability to collaborate effectively with various stakeholders.

• Detail-orientation and developed problem-solving skills, with a focus on delivering results.

• A proactive and adaptable approach, able to navigate in a dynamic work environment.

Zalando provides a range of benefits, here’s an overview of what you can expect. Ask your Talent Acquisition Partner to learn more about what we offer.

• Employee shares program

• 40% off fashion and beauty products sold and shipped by Zalando, 30% off Lounge by Zalando, discounts from external partners

• 2 paid volunteering days a year

• Hybrid working model with up to 60% remote per week, actual practice is up to each team to best support their collaboration

• Work from abroad for up to 30 working days a year

• 27 days of vacation a year to start for full-time employees

• Relocation assistance available (subject to prior agreement)

• Family services, including counseling and support

• Health and wellbeing options (including Wellhub)

• Mental health support and coaching available

• Drive your development through our training platform and biannual peer-to-peer review

At Zalando, our vision is to be the leading pan-European ecosystem for fashion and lifestyle e-commerce - one that is inclusive by design. We only assess candidates based on qualifications, merit, and business needs. We welcome applications from people of all gender identities, sexual orientations, personal expressions, racial identities, ethnicities, religious beliefs, and disability statuses. We only want to know why you’re great for this role, so please avoid including your picture, age, and marital status in your CV as well.

We want to provide you with a great candidate experience. Please feel free to inform us of any accommodations you may need, so we can best support and assist you throughout the hiring process.

do.BETTER - our diversity & inclusion strategy: https://jobs.zalando.com/en/our-culture/diversity-and-inclusion