Senior Content Designer (all genders)

Senior Content Designer, English - DMC Content Design (all genders) Berlin

Job info
Locations Berlin, Germany

Contract Full-time

Job Category Product Design, Content Design & User Research

Experience Level Professional Level

Department Zalando SE

Reports to Content Design Manager
Team Size 10-12
Recruiter Benan Ababay

Zalando is Europe’s leading online platform for fashion and lifestyle, connecting 50+ million active customers, brands and partners across 25 markets. Our aspiration is to reimagine fashion for the good of all and be a more sustainable platform that is inclusive by design. 

The Zalando Product Design community brings together 200+ product designers, content designers, and user researchers, each with our own unique mix of skills. We combine empathy, science, and creativity to make engaging and joyful user experiences.

Working in tandem with other design disciplines and connecting the dots between the product experience and Zalando’s broader communications landscape, our content designers/UX writers use words to design experiences you want to have again. 

Sitting at the intersection of UX and UI, content strategy, integrated messaging, and localisation, they lead the charge on a variety of missions within a diverse range of business areas. Mix in an ample smattering of behavioural economics, A/B/C tests, as well as engaging and inclusive storytelling, and you’ll find a community that’s building to become Zalando’s central point of copy intelligence.

This one listing represents a variety of openings across programs, products, and domains (even those not published). Feel free to mention a specific interest in your application; we will consider you for all relevant openings.

Want to know more? Take a look at our Zalando Design blog on Medium.
INCLUSIVE BY DESIGN

At Zalando, our vision is to be inclusive by design. And this vision starts with our hiring – we do not discriminate on the basis of gender identity, sexual orientation, personal expression, ethnicity, religious belief, or disability status. You are welcome to leave out your picture, age, and marital status from your application. We only assess candidates on their qualifications and merit. 

We want to provide you with a great candidate experience. Please feel free to inform us of any accommodations you may need, so we can best support and assist you throughout the hiring process.

do.BETTER - our diversity & inclusion strategy: https://corporate.zalando.com/en/our-impact/dobetter-our-diversity-and-inclusion-strategy 

Our employee resource groups: https://corporate.zalando.com/en/our-impact/our-employee-resource-groups

WHAT THE TEAM IS LOOKING FOR

We’re looking for a Senior Content Designer to write/design/collaborate on key moments across customer journeys, shape our voice and tone across programs, products, and domains, develop engaging, inspiring, and novel experiences as well as support your peers to rethink the way we and our partners create engaging content.

As a member of the central Content Design team, you will collaborate closely with product designers, product managers, user researchers, engineers and other stakeholders in cross-functional teams that have end-to-end responsibility for solving meaningful customer problems — from ideating through prototyping and user testing to bringing features live.

WHAT WE’D LOVE YOU TO DO (AND LOVE DOING)

• Lead the design practice by defining and activating content design principles, leading key initiatives, and delivering remarkable experiences. Act as a customer advocate throughout the development process while/by being a great sparring partner for your fellow designers, product managers, and other design, marketing, and content functions. Shape and advance our voice and tone. Help improve how design operates. Engage with and mentor other (content) designers and give back to the Zalando community by teaching others.

• Discover unmet needs for Zalando products and identify opportunities to make them more powerful and usable. Lead research, define which quant and qual data is to be gathered (and how); help assess whether the problem is worth solving.

• Define copy strategy that influences, expands, and translates customer benefits and product (and) brand strategy into marketable narratives and coherent messaging. Work out holistic customer journeys that your peers can draw from. Work with customer insights to make sure we’re focussing on the right opportunities.

• Design human-centred solutions using language that scales across markets and locales. Write engaging interaction- and content-first copy. Ensure that experiences follow (our) design principles and are technically feasible. Solve complex problems, sometimes in uncharted spaces, and harness technology to innovate. Conceptualise inspirational, shoppable, and scalable content formats that help diverse types of customers feel confident in their comfort zone and comfortable with going beyond it. Help set the standards for how experiences read, look, and feel.

• Deliver the best UX content by raising the bar for what goes into localisation. Scope, and define deliverables. Provide clearly detailed documentation to your fellow product managers and engineers.

WE’D LOVE TO MEET YOU IF

• While you have likely seen design orgs at different levels of scale and maturity before, you can demonstrate a solid range of content design/UX writing skills built on top of brand, marketing, product marketing, or editorial experience. In any case, you have a track record in human-centred storytelling. 

• You facilitate and communicate clearly, set stakeholder expectations, share knowledge and insights, explain design, information architecture, and copy rationales, build common understanding, and spread excitement around a customer experience vision. You are willing to challenge, convince, motivate, and inspire to get remarkable and marketable solutions delivered. You understand where e-commerce and the fashion industry stand today. 

• You are excited about the technical opportunities on a vast, multi-market, multi-language platform whether we’re talking microcopy, video, or large language models that sound human (without pretending to be).

OUR OFFER

Zalando provides a range of benefits, here’s an overview of what you can expect. Ask your Talent Acquisition Partner to learn more about what we offer.

• Employee shares program

• 40% off fashion and beauty products sold and shipped by Zalando, 30% off Zalando Lounge, discounts from external partners

• 2 paid volunteering days a year

• Hybrid working model with up to 60% remote per week, actual practice is up to each team to best support their collaboration

• Work from abroad for up to 30 working days a year

• 27 days of vacation a year to start

• Relocation assistance available (subject to prior agreement)

• Family services, including counseling and support

• Health and wellbeing options (including Gympass)

• Mental health support and coaching available

• Drive your development through our training platform and biannual peer-to-peer review