Senior Consumer Insights Analyst

Posted Yesterday
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London, Greater London, England, GBR
Hybrid
Senior level
Beauty • Robotics • Design • Appliances • Manufacturing
Positively impacting people’s lives every day in every home around the world.
The Role
Lead consumer insights research across product development and go-to-market initiatives. Own qualitative and quantitative research from methodology selection and study design through moderation, analysis, synthesis, and recommendations. Identify consumer needs, manage research agencies, and translate findings into commercially relevant opportunities. Collaborate with UK, European, and global teams while managing multiple workstreams, budgets, timelines, and senior stakeholder communications.
Summary Generated by Built In
About Us
SharkNinja is a global product design and technology company, with a diversified portfolio of 5-star rated lifestyle solutions that positively impact people's lives in homes around the world. Powered by two trusted, global brands, Shark and Ninja, the company has a proven track record of bringing disruptive innovation to market and developing one consumer product after another has allowed SharkNinja to enter multiple product categories, driving significant growth and market share gains. Headquartered in Needham, Massachusetts with more than 4,100 associates, the company's products are sold at key retailers, online and offline, and through distributors around the world.
AI at SharkNinja
At SharkNinja, we're building an AI-native culture. We're not waiting for the future; we're creating it. Our people are expected to experiment boldly, adopt new tools, and continuously raise what's possible to create meaningful impact for our consumers. If you believe the best way to do your job hasn't been invented yet, you'll fit right in.
Battersea, London | Hybrid - 3 days per week in office
From the company that brought you the Ninja CREAMi and Shark FlexStyle, SharkNinja is on a mission to redefine how consumers experience everyday household products. As a global product design and technology leader, we have built billion-dollar brands through relentless innovation and consumer obsession. Our portfolio spans Cleaning, Cooking, Food Preparation, Home Environment and Beauty, disrupting established categories and delivering five-star experiences to consumers worldwide.
We are looking for an exceptional Senior Consumer Insights Analyst to join our high-performing UK team. You will ensure the consumer's voice is central to product development and go-to-market decisions, translating research into clear recommendations that shape the next generation of SharkNinja products.
You will work closely with cross-functional and international partners in a fast-paced culture where insights have a direct and visible impact. If you are excited by innovation, comfortable challenging thinking and motivated by turning consumer understanding into better products, we would love to hear from you.
Essential Functions
  • Serve as a consumer insights lead within cross-functional teams, connecting consumer and market understanding to product development priorities and go-to-market strategy.
  • Own the full research lifecycle, from developing discussion guides and surveys to moderating research, analysing results and delivering clear, actionable recommendations within budget and timeline.
  • Identify unmet consumer needs and pain points, translating feedback into specific opportunities for innovation and product improvement.
  • Recommend the right methodology for each business challenge and manage external research partners to deliver high-quality, efficient execution.
  • Synthesise qualitative, quantitative and market inputs into compelling strategic narratives that influence product and marketing decisions.
  • Partner across UK, European and global teams, ensuring local market perspectives inform broader product and commercial strategies.
  • Manage multiple workstreams with a high degree of autonomy, adapting quickly as business priorities evolve.
Desired Skills and Experience
  • Methodological Depth: Strong understanding of qualitative and quantitative research, with the judgement to select the right approach for each business question.
  • Insight Synthesis: Ability to move beyond reporting data and connect findings across multiple sources into a clear, compelling point of view.
  • Strategic Orientation: Proactively identifies what the business needs to understand and turns research into commercially relevant recommendations.
  • Early-Stage Innovation: Comfortable working with ambiguity and using consumer insight to shape products during the early stages of development.
  • Communication and Influence: Presents recommendations confidently and concisely to cross-functional partners and senior stakeholders.
  • Executional Rigour: Effectively manages timelines, agencies, budgets and deliverables without compromising quality.
  • Adaptability: Thrives in a fast-paced environment where priorities can shift and resourcefulness is essential.
  • International Perspective: Comfortable working across cultures and markets. Fluency in a second language, particularly a European language such as German, French, Italian or Spanish, is highly desirable.
Qualifications
  • Bachelor's degree, or equivalent qualification or professional experience, in Marketing, Psychology, Behavioural Science, Social Sciences, Business, Statistics or another relevant discipline. A postgraduate qualification is beneficial but not essential.
  • Approximately 4-7 years of consumer insights or market research experience, ideally within FMCG, consumer technology, durable goods or an innovation-led organisation.
  • Experience applying core research methodologies such as concept testing, pricing research, packaging evaluation, segmentation and portfolio optimisation.
  • Hands-on experience moderating focus groups, conducting one-to-one interviews and interpreting quantitative research.
  • Familiarity with in-home usage tests, product experience research or in-store research environments.
  • Experience briefing and managing research agencies and other external partners.
  • Strong written and verbal English communication skills. Proficiency in an additional language is highly desirable.
  • Ability to work from our Battersea office three days per week to support close collaboration and cross-functional impact.

Our Culture
At SharkNinja, we don't just raise the bar-we push past it every single day. Our Outrageously Extraordinary mindset drives us to tackle the impossible, push boundaries, and deliver results that others only dream of. If you thrive on breaking out of your swim lane, you'll be right at home.
What We Offer
We offer competitive health insurance, retirement plans, paid time off, employee stock purchase options, wellness programs, SharkNinja product discounts, and more. We empower your personal and professional growth with high impact Learning Programs featuring bold voices redefining what's possible. When you join, you're not just part of a company-you're part of an outrageously extraordinary community. Together, we won't just launch products-we'll disrupt entire markets.
At SharkNinja, Diversity, Equity, and Inclusion are vital to our global success. Valuing each unique voice and blending all of our diverse skills strengthens SharkNinja's innovation every day. We support ALL associates in bringing their authentic selves to work, making an impact, and having the opportunity for career acceleration. With help from our leadership, associates, and our community, we aim to have equity be a key component of the SharkNinja DNA.
Learn more about us:
Life At SharkNinja
Outrageously Extraordinary
SharkNinja Candidate Privacy Notice
  • For candidates based in all regions, please refer to this Candidate Privacy Notice.
  • For candidates based in China, please refer to this Candidate Privacy Notice.
  • For candidates based in Vietnam, please refer to this Candidate Privacy Notice.

We do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, disability, or any other class protected by legislation, and local law. SharkNinja will consider reasonable accommodations consistent with legislation, and local law. If you require a reasonable accommodation to participate in the job application or interview process, please contact SharkNinja People & Culture at [email protected]
#BI-Hybrid

Skills Required

  • Bachelor's degree or equivalent professional experience in Marketing, Psychology, Behavioral Science, Social Sciences, Business, Statistics, or a relevant discipline
  • Approximately 4-7 years of consumer insights or market research experience
  • Experience in FMCG, consumer technology, durable goods, or an innovation-led organization
  • Experience with concept testing, pricing research, packaging evaluation, segmentation, and portfolio optimization
  • Hands-on experience moderating focus groups and conducting one-to-one interviews
  • Ability to interpret quantitative research
  • Familiarity with in-home usage tests, product experience research, or in-store research
  • Experience briefing and managing research agencies and external partners
  • Strong written and verbal English communication skills
  • Proficiency in an additional language, particularly German, French, Italian, or Spanish
  • Postgraduate qualification
  • Ability to work from the Battersea office three days per week

What the Team is Saying

Serena Wiss
Palak Choudhary
Emmanuel Benoit
Steve Gassin
Jad Jichi
Mark Barrocas
Claire Lemel
Aaron Weiner
Claire Lemel
Karan Weller
Elizabeth Nolan
Dan Innes
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The Company
HQ: Needham, MA
4,000 Employees
Year Founded: 1994

What We Do

SharkNinja is a global product design and technology company, with a diversified portfolio of 5-star rated lifestyle solutions that positively impact people’s lives in homes around the world. Powered by two trusted, global brands, Shark and Ninja, the company has a proven track record of bringing disruptive innovation to market and developing one consumer product after another has allowed SharkNinja to enter multiple product categories, driving significant growth and market share gains. Headquartered in Needham, Massachusetts with more than 4,000 associates, the company’s products are sold at key retailers, online and offline, and through distributors around the world.

Why Work With Us

Whether your passion is engineering, designing, marketing, or developing, at SharkNinja you’ll find we’re all about people. We work together to create world-class products that delight our consumers. Building an admired consumer products problem solving engine is hard; we do it better than others by operating differently.

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SharkNinja Offices

Hybrid Workspace

Employees engage in a combination of remote and on-site work.

Majority of roles are hybrid 3 days a week. Please speak with our recruiting team for specific details on hybrid work.

Typical time on-site: Not Specified
HQNeedham, MA
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Longhua District, Longhua District
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Rogers, AR
Suzhou City, Jiangsu Province
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