Senior Consultant / Manager - Marketing Analytics BI Consultant

Posted 5 Hours Ago
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3 Locations
In-Office or Remote
Senior level
Big Data • Analytics • Business Intelligence • Big Data Analytics
The Role
Designs and optimizes marketing intelligence ecosystems using Power BI, DAX, scalable data models, automated dashboards, and integrated marketing data. Develops campaign measurement frameworks, scorecards, ROI and incrementality methodologies, and executive reporting. Translates complex analytics into data-backed recommendations for senior leadership, supporting budget allocation and cross-channel marketing strategy. Requires strong BI expertise, marketing analytics experience, and the ability to communicate insights to C-suite executives.
Summary Generated by Built In

Shape the Future of AI. Transform the World's Leading Businesses.

Tiger Analytics is one of the fastest-growing AI services firms, partnering with some of the world's largest and most influential organizations to redefine how business gets done. We help Fortune 500 companies harness the power of Artificial Intelligence, Generative AI, Data Science, Data Engineering and Advanced Analytics to solve their most complex challenges, unlock new growth opportunities, and create lasting business impact.

We are at the forefront of the AI revolution, helping enterprises move beyond traditional analytics to embrace Generative AI, agentic AI, intelligent automation, and cloud-native data platforms. A global presence across North America, Latin America, Europe, and India

At Tiger Analytics, we don't just help businesses adapt to the future—we help them build it.

We are seeking a highly analytical and strategic Marketing Analytics BI Consultant to design, build, and optimize our marketing intelligence ecosystem. In this role, you will bridge the gap between complex marketing data and executive decision-making.

What you will be doing
  • Design, implement, and maintain scalable data models, optimized DAX engineering, and automated enterprise-level dashboards.
  • Streamline data ingestion from disparate marketing platforms to ensure real-time, low-latency reporting.
  • Build standardized campaign proposal scorecards, performance baselines, and end-to-end reporting frameworks.
  • Transform highly technical data findings into high-impact, executive-ready presentations.
  • Deliver clear, data-backed narratives to senior leadership to optimize budget allocation and cross-channel marketing strategies.

Requirements
  • Bachelor’s degree or higher in Analytical field or Software Engineering or related field with 6+ years of work experience.
  • Strong proficiency in Power BI data modeling, DAX engineering, and automated dashboard development.
  • Experience designing and implementing campaign measurement frameworks, including taxonomy and data dictionary refinement.
  • Proficiency in incrementality measurement, control group methodologies, and evaluating incremental business impact across channels.
  • Expertise in developing ROI measurement frameworks, standardized proposal scorecards, and campaign reporting.
  • Excellent verbal and written communication skills, with a track record of presenting complex data stories to C-suite executives.

Why Join Tiger Analytics

  • Drive High-Impact Business Transformation: Lead strategic engagements that go beyond traditional analytics, delivering enterprise-wide AI adoption, cloud-native data modernization, and measurable business outcomes.
  • Build and Lead at Global Scale: Collaborate with exceptional AI, data, engineering, and consulting talent across geographies to deliver transformative solutions and grow strategic client partnerships.
  • Benefits: Medical, Dental, Vision, Retirement Accounts, Long and Short Term Disability, Life Insurance, HSA/FSA Accounts (USA) and Discretionary time-off.
  • Continuous Learning & AI Upskilling: Stay ahead of the rapidly evolving AI landscape through continuous learning, hands-on exposure to emerging technologies, and opportunities to build expertise in Generative AI, agentic AI, and next-generation data platforms. Grow alongside a team that invests in developing future-ready skills and encourages innovation.

Benefits

Significant career development opportunities exist as the company grows. The position offers a unique opportunity to be part of a small, fast-growing, challenging and entrepreneurial environment, with a high degree of individual responsibility.

Tiger Analytics provides equal employment opportunities to applicants and employees without regard to race, color, religion, age, sex, sexual orientation, gender identity/expression, pregnancy, national origin, ancestry, marital status, protected veteran status, disability status, or any other basis as protected by federal, state, or local law.

Skills Required

  • Bachelor’s degree or higher in an analytical field, software engineering, or a related field
  • 6+ years of work experience
  • Strong proficiency in Power BI data modeling
  • Strong proficiency in DAX engineering
  • Experience developing automated dashboards
  • Experience designing and implementing campaign measurement frameworks
  • Experience refining marketing taxonomy and data dictionaries
  • Proficiency in incrementality measurement and control group methodologies
  • Experience evaluating incremental business impact across marketing channels
  • Expertise developing ROI measurement frameworks and standardized proposal scorecards
  • Expertise developing campaign reporting
  • Excellent verbal and written communication skills
  • Track record presenting complex data stories to C-suite executives

Tiger Analytics Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Tiger Analytics and has not been reviewed or approved by Tiger Analytics.

  • Fair & Transparent Compensation — Feedback suggests pay is viewed as fair and market-aligned for many roles and geographies. Consistent, on-time pay and competitive packages in key markets reinforce a generally positive baseline.
  • Healthcare Strength — Feedback suggests U.S. medical coverage is strong, with administration via a known benefits platform and plan options seen positively. Health insurance is often regarded as a bright spot within the package.
  • Leave & Time Off Breadth — Feedback suggests generous PTO, paid sick days and holidays, and flexible PTO alongside remote-work options. These elements indicate broad time-off provisions available on paper.

Tiger Analytics Insights

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The Company
HQ: Santa Clara, CA
5,000 Employees
Year Founded: 2011

What We Do

Tiger Analytics is a global leader in AI and Analytics, helping Fortune 1000 companies solve their toughest challenges. We offer fullstack AI and analytics services & solutions to empower businesses to achieve real outcomes and value at scale. We are on a mission to push the boundaries of what AI and analytics can do to help enterprises navigate uncertainty and move forward decisively. Our purpose is to provide certainty to shape a better tomorrow. Our team of 4000+ technologists and consultants are based in the US, Canada, the UK, India, Singapore, and Australia, working closely with clients across CPG, Retail, Insurance, BFS, Manufacturing, Life Sciences, and Healthcare. We are Great Place to Work-Certified™ and have been recognized by analyst firms such as Forrester, Gartner, Everest, ISG, HFS, and others. Ranked among the ‘Best’ and ‘Fastest Growing’ analytics firms lists by Inc., Financial Times, Economic Times and Analytics India Magazine. In India, our offices are located in Chennai, Hyderabad and Bangalore.

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