Senior Communications Manager

As a key contributor to the SIPP leadership team, the purpose of the Senior Communications Manager role is to lead, manage and continuously enhance SIPP customer communications across the business. The role has strategic and operational accountability for ensuring all customer and distributor communications—verbal, digital and paper-based—are clear, engaging, and deliver good customer outcomes. This is a permanent role that can be based in our Cheltenham or Glasgow office. 

A snapshot of your day:

• Provide strategic leadership for SIPP customer communications, setting standards, direction and priorities aligned to Consumer Duty and the Customer Understanding Outcome

• Lead and manage the delivery of Consumer Duty communication accountabilities, acting as a key partner to the Head of SIPP Proposition and other senior stakeholders.

• Take accountability for ensuring all communications are clear, engaging and outcome-focused, enabling customers to make effective, timely and well‑informed decisions, with a clear understanding of risks.

• Establish and embed best practice principles for simple, logical and consistent communications, ensuring customer needs and behaviours are central to all design and delivery.

• Ensure communications meet the needs of the defined target market, with oversight of how behavioural biases may impact customer decision‑making, and ensuring these are not exploited.

We would love to hear from you if you have:

• Experience in a communication role in financial services

• Excellent written communications and interpersonal skills including pensions technical writing

• Knowledge of the SIPP marketplace is essential

• Self-starter, highly organised and able to work well with colleagues at all levels in the organisation.

• Strong interpersonal skills including the ability to influence upwards, support complex projects and plan for the longer term

What's in it for you:

• Competitive discretionary annual bonus

• Generous pension scheme  

• Core benefits for you including private medical cover, life assurance, group income protection, and up to 30 days holiday per year with holiday trading

• A comprehensive range of voluntary benefits to suit you (and your family) including an electric car leasing scheme, tech scheme, cycle to work scheme, dental cover, healthcare cash plan, health assessments, critical illness cover, Sports Allowance – we pay up to 50% of your gym/sports membership (up to £50 pm), travel insurance, paid volunteering, and a broad range of retailer discounts  

• For a full list of benefits, please click here 

Happy to talk flexible working

Accessibility 

We are a Disability Confident Employer. If you require reasonable adjustments or want more information on accessibility, please click here   

Not quite the right opportunity for you this time? 

For more about us and other Careers at BW, please click here 

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We kindly ask recruitment agencies to not send speculative CVs. Should we need assistance, we will reach out. All enquiries should be directed to [email protected].