Senior Communications Manager

Posted 11 Days Ago
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Berlin, DEU
Hybrid
Senior level
Marketing Tech • Software • Travel
The Role
Owns the operational backbone of GetYourGuide’s communications newsroom, including publishing pipelines, media CRM, distribution channels, owned press properties, media relations, social distribution, and new media format pilots. The role manages end-to-end story publishing, targeted pitching, channel strategy, agency and freelancer coordination, performance tracking, and process improvements. It requires strong communications or editorial experience, operational discipline, media relations expertise, channel fluency, AI and automation proficiency, and excellent written English.
Summary Generated by Built In
Change the way the world travels

Join the GetYourGuide journey to connect people with unforgettable travel experiences around the world. Millions look to us for unique activities they can trust, and it’s all powered by our commitment to make every single journey extraordinary - including yours. 

Ready to unlock your potential with a community of fellow explorers? Find your next role at our Berlin HQ or one of our local offices around the globe, from New York to Bangkok. Head to getyourguide.careers to take the first step.

Team Mission

The Global Communications team builds GetYourGuide's reputation as the leading source of expertise on the experiences category. We deliver value to travelers, partners, and policymakers  through communications that are sharp, credible, and designed to travel.

We operate as a newsroom: fast-moving, editorially driven, and built for distribution at scale. We are investing in the systems, channels, and distribution muscle that ensure every story we develop reaches the right audience, in the right format, at the right time.

The Role

As Senior Communications Manager, you will own the operational backbone of GetYourGuide's newsroom. You’ll build the infrastructure it runs on –the story pipeline, media CRM, distribution channels, and owned properties — and you ensure that our original storytelling moves through the system and lands at the right time and on the right channels. 

Your Mission
  • Operationalize the publishing pipeline — give the team full visibility on what’s shipped when, what's in development, what's live, and what's next; ensure every story has a clear distribution path and moves on time
  • Build and maintain distribution operations — own end-to-end publishing across external, internal, and owned channels; maintain global media database including beats, relationship status, and pitching notes; drive distribution with agency, freelance partners, and key internal stakeholders
  • Lead media relations and targeted pitching — drive outreach using our CRM and media tracker, build tailored pitch lists per outlet format (press, podcasts, newsletters), manage distribution via agencies and freelancers, and strengthen our global media network over time
  • Own and develop our owned channels — maintain press page as a trusted destination for up-to-date information on the experience economy; develop and run media alerts  including cadence, content selection, and performance tracking
  • Explore and pilot new media formats — identify and test formats that extend GYG's corproate reach (podcasts, Substack, AMAs, creator partnerships, emerging channels); track engagement and bring recommendations on what to scale, iterate, or sunset
  • Manage social distribution — build a consistent motion in collaboration with B2B,Employer Brand, and other teams; publish regularly and keep the pipeline moving without bottlenecks
Your Toolkit
  • Proven track record in communications, content operations, or media — you know how newsrooms or editorial teams work and can raise the bar on ours
  • Strong track record of operational delivery — you are organised, process-driven, and thrive on owning systems end-to-end; you make "go / no-go" decisions quickly and keep pipelines moving
  • Hands-on media relations experience — you know the media landscape well, grasp its rapid evolution, and have a track record of helping brands break through
  • Excellent channel fluency — you understand how stories travel across channels and can define channel strategy per story (what goes where, and why)
  • Comfortable working with AI and automation tools to speed up research, drafting, tracking, and coordination — you use them as a default, not an afterthought
  • Strong written English and communication skills — you can package raw materials (quotes, stakeholder context, positioning) into finished, channel-ready 
Extras that give you an edge
  • Background in PR, Comms or content marketing at a tech company (B2C preferred)
  • Experience building or managing a media CRM and pitching cadence from scratch
  • Familiarity with the travel, experiences, or marketplace industry
  • Native-level German a plus
How we’ll make your career journey extraordinary
  • Annual personal growth budget and mentorship programs for continuous learning and development
  • Work from anywhere in the world for 30 days per year
  • A hybrid working approach with three days of in office collaboration (Mon, Tue, Thur) and two days of optional at home focus time.
  • Opportunities to collaborate and socialize with team members through quarterly team events and yearly company-wide events
  • Monthly transportation and fitness budget
  • Discounts for you, your friends, and family on GetYourGuide activities
  • Language reimbursement program
  • Health and wellness benefits

And more…

How to apply

Submit your CV/resume in English using the form below. For tips and insights into our hiring process and culture, check out ‘how we hire’ and ‘life at GetYourGuide’. If you have any further questions, please don’t hesitate to get in touch at [email protected].

We’re an equal opportunities employer

Our commitment is that every qualified person will be evaluated according to their skills regardless of age, gender identity, ethnicity, sexual orientation, disability status, or religion. Please refrain from including your picture and age with your application. 


#LI-Hybrid

 

Skills Required

  • Proven track record in communications, content operations, or media, with an understanding of newsroom or editorial team operations
  • Strong track record of operational delivery, including owning systems and processes end to end
  • Hands-on media relations experience and knowledge of the evolving media landscape
  • Excellent channel fluency and ability to define channel strategy for individual stories
  • Comfort working with AI and automation tools for research, drafting, tracking, and coordination
  • Strong written English and communication skills
  • Background in PR, communications, or content marketing at a technology company, preferably B2C
  • Experience building or managing a media CRM and pitching cadence from scratch
  • Familiarity with the travel, experiences, or marketplace industry
  • Native-level German
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The Company
HQ: Berlin
1,063 Employees
Year Founded: 2009

What We Do

GetYourGuide is a leading global online marketplace to discover and book experiences worth traveling for. Travelers can use GetYourGuide to find things to do in more than 11,000 cities, including tours from local experts, exclusive access to must-see attractions, as well as immersive bucket-list experiences through its Originals by GetYourGuide offering. Since being founded, the GetYourGuide platform has sold 150 million tickets from 30,000 supply partners who leverage GetYourGuide’s easy-to-use platform to grow their businesses. If you share our passion and would like to join our team, check out our open positions at careers.getyourguide.com or take a look behind the scenes of GetYourGuide on our blog: inside.getyourguide.com.

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