Executive Media Relations Strategist

COMPANY OVERVIEW

ThreatLocker® is a leader in endpoint protection technologies, providing enterprise-level cybersecurity tools to improve the security of servers and endpoints. The ThreatLocker® platform with Application Allowlisting, Ringfencing™, Storage Control, Elevation Control, Endpoint Network Control, Configuration Management, and Operational Alert solutions are leading the cybersecurity market toward a more secure approach of blocking the exploits of application vulnerabilities.

POSITION OVERVIEW

We are seeking a Executive Media Relations Strategist with deep media experience, a proven track record of securing national coverage, and strong relationships across top-tier outlets. This role is ideal for a former journalist or reporter who understands newsroom dynamics and knows how to shape and pitch stories that resonate with major media.

This position will serve as a key strategic media advisor, responsible for developing and executing high-impact media relations strategies, securing interviews in national and major metropolitan markets, and leading crisis communication efforts. This role will also oversee community relations and public-facing narratives to elevate and protect the brand’s reputation.

JOB SCOPE

• Media outreach & placement
  • Leverage existing media relationships to secure interviews and feature coverage in national and top-tier regional outlets.
  • Proactively pitch thought leadership, company news, and reactive commentary on industry issues.
  • Build and expand relationships with reporters, editors, and producers across print, digital, broadcast, and radio.
• Story development
  • Coach internal subject-matter experts for media engagements.
  • Collaborate with executives, product leaders, and marketing team to identify newsworthy storylines and develop compelling messaging.
  •  Draft and pitch press releases.
• Crisis communications
  • Lead strategy, messaging, and response during high-pressure media situations.
  • Develop and maintain crisis comms playbooks and media holding statements.
• Community & public relations
  • Drive programs that enhance the company’s visibility and credibility in key markets and communities.
  • Build relationships with community organizations, government stakeholders, and local press.
• Strategic communications
  • Contribute to executive communications strategy including op-eds, speeches, and thought leadership campaigns.
  • Monitor media trends and sentiment, providing regular reporting and insights to senior leadership.

REQUIRED QUALIFICATIONS

• Former journalist or news producer with at least 5 years of newsroom experience at a national or major-market outlet (e.g., CNN, CNBC, Bloomberg, NYT, WSJ, LA Times, etc).
• Minimum 8–10 years of experience in media relations, public relations, or strategic communications.
• A well-established and active network of national and local reporters.
• Proven ability to secure major earned media placements (portfolio or pitch examples strongly preferred).
• Exceptional written and verbal communication skills.
• Strong judgment and experience managing sensitive or crisis-level communications.
• Ability to work cross-functionally with executives, legal, marketing, and product teams.
• Calm, confident presence in high-pressure situations.

WORKING CONDITIONS

The duties described below are representative of those encountered while performing the essential functions of this position. If necessary, reasonable accommodation may be requested and will be evaluated for its relationship to the essential functions that must be performed.

• Job will generally be performed in an office environment but may require travel to visit company offices and/or property locations.
• While performing duties of this job, would occasionally require to stand, walk, sit, reach with hands and arms, climb or balance, stoop or kneel, talk and hear, and use fingers and hands to feel objects and tools.
• Must occasionally lift and/or move up to 25 pounds.
• Specific vision abilities required include close vision, distance vision, depth perceptions, and the ability to adjust focus.