Senior Communication Executive

Posted 2 Days Ago
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Republic of Korea
Mid level
Appliances • Manufacturing
The Role
The Senior Communication Executive will develop and execute PR strategies to enhance Dyson's visibility, manage media relations, oversee corporate and foundation project management, and implement internal communication strategies to boost employee engagement.
Summary Generated by Built In

About Us

Dyson is a global technology enterprise. We solve the problems others choose to ignore, with surprising new inventions that defy convention and simply work better. We’re growing fast and our ambition is huge – more categories, more locations, and more people.

From its beginnings in cyclonic vacuums, Dyson’s portfolio has grown to include five main areas of technology: Cord-free and corded vacuum cleaners, hand dryers, lighting, environmental control machines (purifying fans, heating and cooling fans and humidifiers) and hair styling tools, which are sold in more than 82 countries across the world. We are on a mission to improve our customer’s lives: whether that be by making the the air they breathe safe and clean, or connecting them to high performing machines, which keep their homes clean.

About the role

This position will be responsible for developing and executing PR strategies that enhance Dyson’s visibility, building strong media engagement, and providing strategic and operational support to the communications team.

Media Relations

  • Creating and executing media relations strategies to raise awareness and promote the Dyson’s key messages
  • Building and maintaining strong relationships with key media to secure coverage in relevant outlets
  • Planning and coordinating media events to drive exposure and ensure effective media engagement
  • Monitoring media for potential crises and managing potential crises by developing and delivering timely responses
  • Providing ad-hoc PR support based on business requirements

Corporate & Foundation Project Management

  • Developing and managing PR strategies and initiatives to elevate the Dyson's reputation
  • Communicating Dyson’s vision, mission and JDF initiatives to strengthen brand credibility
  • Developing and implementing strategic plans for foundation programs, including educational initiatives and awards for targets
  • Overseeing Budget and operations to ensure alignment with KPIs and project goals
  • Foster communication and collaboration with relevant associations, agencies and stakeholders
  • Handling and addressing inquiries related to foundation activities efficiently and professionally

Product Communications (Dyson Home)

  • Developing and implementing effective communication strategies for the Dyson Home Category and initiatives to support commercial objectives and maximize market impact
  • Collaborating with cross-functional teams to gather insight and create tailored communication strategies
  • Coordinating media outreach efforts to secure coverage in relevant outlets and publications
  • Organizing media events, product demos, and launches to ensure timely and effective communication with media and stakeholders 
  • Analyzing the performance of the PR campaign and preparing detailed reports for key stakeholders
  • Reviewing and refining communication strategies to align with communication strategies

Internal communications

  • Crafting and implementing internal communication strategies to boost employee engagement and alignment with company objectives
  • Coordinating internal events and café briefings to foster a strong and unified company culture
  • Monitoring and evaluating the effectiveness of internal communications through feedback and engagements, providing insights for continuous improvement

About You

  • Minimum 4-5 years solid experience working in the communications field.
  • Degree or Diploma holder in public relations, communications, or journalism preferred.
  • Experience in technology, beauty preferred in both agencies and in-house.
  • Fluent in written and spoken English.
  • Ability to work independently and collaboratively in a team environment.

LI-JO1


Dyson is an equal opportunity employer. We know that great minds don’t think alike, and it takes all kinds of minds to make our technology so unique. We welcome applications from all backgrounds and employment decisions are made without regard to race, colour, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, protected veteran status or other any other dimension of diversity.

The Company
Chicago, Illinois
13,356 Employees
On-site Workplace
Year Founded: 1993

What We Do

At Dyson we are focused on solving the problems that others have ignored; solving them first using our technology and ingenuity. In order to achieve this we need to pioneer technologies that are different and authentic. This is the core of what we do and who we are. We must strive to create the future, every single day by developing new things, different things, things that go against the grain with a diverse and global team of ingenious minds.

Dyson employs over 14,000 people and is present in more than 80 countries. And while we are growing fast we want Dyson to remain a start-up in spirit with the freedom of experimentation and learning, constantly reinventing our products as well as reinventing how we work, how we sell and how we support our owners. At the same time we are working through the James Dyson Foundation, James Dyson Award and Dyson Institute to inspire future engineers and pioneering a new approach to engineering education.

Underlining everything we do in this diverse environment is the need to always show respect, supporting each other as one team to overcome whatever challenges we encounter. We drive empowerment, development and equality in an inclusive environment for our people around the world.

The future doesn’t just happen, we look to make it happen, to achieve leaps through pioneering new ideas

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