Senior Manager, Go-To-Market Strategy for Category Expansion

Join the GetYourGuide journey to connect people with unforgettable travel experiences around the world. Millions look to us for unique activities they can trust, and it’s all powered by our commitment to make every single journey extraordinary - including yours. 

Ready to unlock your potential with a community of fellow explorers? Find your next role at our Berlin HQ or one of our local offices around the globe, from New York to Bangkok. Head to getyourguide.careers to take the first step.

As the Business Operations & Strategy team, we are driven by a singular vision: to curate the world’s most exceptional inventory for Modern Explorers. Our mission is to offer an unparalleled selection of experiences, encompassing not only iconic attractions but also hidden gems in lesser-known destinations.

Our relentless Selection efforts span the entire journey - from defining the types of inventory that will captivate our travellers, to generating leads of passionate suppliers, and converting those leads through dynamic inbound and outbound channels. We are dedicated to activating all newly acquired activities on the marketplace, ensuring every Modern Explorer can find these unforgettable experiences.

Together, we are shaping the future of travel. Let’s embark on this adventure and make every explorer’s dream a reality!

• Develop and implement go-to-market strategies for new category verticals (e.g. Shows & Events) to drive business growth.
• Gather an in-depth understanding of the individual industries and craft our value proposition to suppliers.
• Assemble and prioritise a list of new categories based on market research and financial opportunity.
• Collaborate closely with Product, Marketing, Sales, and other teams to ensure seamless and successful market launches.
• Conduct data analyses to identify and capitalise on growth opportunities, engaging with senior-level stakeholders (directors, VPs, and C-level executives).

• 6+ years in Business Development, Strategy, or Marketing in a fast-paced environment, ideally in a marketplace or SaaS company.
• A self-starter with sharp commercial acumen, ready to tackle projects with a bold, test-and-learn mindset.
• Strategic thinker and business developer, breaking down complex problems into clear, actionable plans.
• Data dynamo, using tools like Excel, Looker, and external datasets to fuel your strategies.
• You thrive in ambiguity, confidently taking the lead without needing detailed instructions.
• You’re a pro at managing cross-functional projects, aligning multiple stakeholders, and driving engagement and efficiency.

• Annual personal growth budget and mentorship programs for continuous learning and development
• Virtual stock options make you an integral part of the company’s success
• Work from anywhere in the world for 30 days per year
• A hybrid working approach with three days of in office collaboration (Mon, Tue, Thur) and two days of optional at home focus time.
• Opportunities to collaborate and socialize with team members through quarterly team events and yearly company-wide events
• Monthly transportation and fitness budget
• Discounts for you, your friends, and family on GetYourGuide activities
• Language reimbursement program
• Health and wellness benefits

And more…

Submit your CV/resume in English using the form below. For tips and insights into our hiring process and culture, check out ‘how we hire’ and ‘life at GetYourGuide’. If you have any further questions, please don’t hesitate to get in touch at [email protected].

Our commitment is that every qualified person will be evaluated according to their skills regardless of age, gender identity, ethnicity, sexual orientation, disability status, or religion. Please refrain from including your picture and age with your application. 

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