This pivotal role sits at the core of Commercials ambitious growth agenda and represents a step beyond the reliance on current revenue streams, blending strategic foresight with financial and commercial acumen to identify and deliver on new business opportunities that shape the future of Commercial non-aero growth.
As Senior Commercial Development Manger you will be instrumental in charting the course for Commercials future – identifying and leading high impact initiatives, cultivating strategic partnerships and driving innovation both at Dublin Airport and beyond.
- Research, develop and monetise Commercial 3.0, a unified solution that brings together Diagnostics, Pricing, CRM, Digital, Data, and Commercial Strategy
- Expertise to provide Airports with a structured, data driven approach to revenue growth and commercial optimisation
- Establish a clear vision and roadmap for Commercial 3.0 defining the ambition and revenue objectives
- Validate the methodology and approach through application in a live airport environment
- Develop a tiered product proposition from entry level to sophisticated application across
- Diagnostic Report - Comprehensive, repeatable commercial assessment
- CRM & E Commerce - Customer lifecycle and digital conversion optimisation consultancy
- Aeroparker Integration - Pre booking and ancillary revenue uplift playbook
- Yield & Pricing - Pricing strategy, demand forecasting, revenue optimisation.
- Data Visualisation - Dashboards, reporting, and visual analytics.
- Strategic Commercial Advisory - Long term commercial planning and partnership strategy.
- Product Launch & Expansion - Commercial product evolution
- Design and implement a standardised toolkit that is software led, to support each phase of the product ecosystem.
- Develop the ‘Go To Market’ strategy together with the sales and marketing assets required to support
- Setup the governance and approval structures and lead on securing same for application of Commercial 3.0
- Lead market engagement, building strong relationships with key clients, partners, and stakeholders to drive business growth and maximize customer satisfaction
- Identify, evaluate and implement new Commercial 3.0 opportunities, channels and partnerships
- Lead on presentation and representation of Commercial 3.0 activities into daa Management and Executive Team
Other
- Support the Head of Commercial Revenue, Growth & Development in the delivery of Commercial Transformation strategy 2026-2030 building a clear pipeline for revenue growth, defining and implementing new operational and business models to support the evolving Commercial portfolio.
Qualifications
- Be Responsible & Ensure Accountability
- Results orientated
- Strong leadership and people management experience.
- High level of analytical and big picture thinking - able to take onboard lots of data and quickly glean meaningful, actionable insight.
- A critical thinker with natural curiosity and passion for uncovering novel insights.
- Strong influencing skills with the ability and proven experience in working successfully with multiple stakeholders both internal and external.
- Ability to communicate at all levels and adept at distilling complex problems and solutions into simple concepts
- Commercially driven with strong business acumen.
- Embraces change and demonstrates high resilience in the face of adversity
- Ability to work within a fast-paced environment with quickly changing priorities.
Education & Qualifications
- Third level degree or master’s qualification in commerce or financial management
Mandatory Practicing/Training/Compliance Certification
- Chartered Accountant preferrable
Skills Required
- Be Responsible & Ensure Accountability
- Results orientated
- Strong leadership and people management experience
- High level of analytical and big picture thinking; derive actionable insights from data
- Critical thinker with curiosity and passion for uncovering novel insights
- Strong influencing skills with proven experience working with multiple stakeholders
- Ability to communicate at all levels and distil complex problems into simple concepts
- Commercially driven with strong business acumen
- Embraces change and demonstrates high resilience
- Ability to work within a fast-paced environment with quickly changing priorities
- Third level degree or master's in commerce or financial management
- Chartered Accountant
What We Do
We are a global airport and travel retail group with business in 15 countries around the world. daa’s principal activities include operating and managing Dublin and Cork airports, global airport retailing through our subsidiary Aer Rianta International, and international aviation consultancy through daa International. The company is state-owned and headquartered at Dublin Airport.
