Allow us to introduce ourselves
Hello there! We’re Appinio, the fastest (and coolest) market research platform. On a mission to make the world a little more fact-based, we help companies understand how consumers think and make better data-driven decisions.
We started out in Hamburg back in 2014 but we’re now humbled to call the world our playground, with over 260 employees spread across 15 countries (we’re remote-first), 2600+ international clients, delivering research from +190 markets, globally.
Want to be a part of the Appinio movement? 🚀
Here at Appinio, we value transparency in our recruitment process, and we've created a blog to share what to expect during each step of our journey together: here
Your mission as a Senior Client Relations Manager (FMCG) - DACH (m/f/d)
Appinio is looking for a highly driven and passionate Senior Client Relations Manager (FMCG) - DACH to join our team and work closely with the Industry Lead. Act as a trusted advisor to our customers regarding the importance and potential of market research, innovation, and consumer centricity.
In this role, you will be responsible for building and managing relationships with companies in the FMCG sector, including food, beverages, personal/home care, and retail. You will showcase the potential of Appinio's capabilities and develop a mutually beneficial commercial framework with FMCG stakeholders.
What you’ll be doing
- Drive Growth: Develop and own the growth strategy for your FMCG categories, acquiring new customers by coaching them on market research solutions using Appinio’s platform
- Build Relationships: Represent Appinio to marketing and insights leaders, creating trust and building a strong network within the FMCG industry
- Expand Reach: Represent Appinio at trade fairs and speaking events, leveraging and growing your professional connections to drive business growth
- Create Opportunities: Develop strategic partnerships to strengthen Appinio’s position as a leading research institute in FMCG
- Understand the Market: Act as the voice of our customers, addressing their needs, monitoring competitors, and identifying growth opportunities
- Collaborate: Work closely with Customer Success and Marketing teams to ensure client success and maximize growth opportunities
- Lead with Expertise: Become a trusted thought leader, helping brands grow and making market research more accessible in your industry (FMCG)
You will thrive in this role if
- You have 5+ years of experience and an extensive network within the FMCG industry, coupled with a strong customer-centric mindset
- You have experience in B2B sales in the market research industry
- You have excellent proficiency in German and communication skills in English
- You are proficient in working with CRM tools such as Salesforce or Hubspot
- You are an empathetic nature with a keen sense for understanding the needs of others
- You have an entrepreneurial mindset and consider yourself a problem-solver
What’s in it for you?
- Flexibility Policy - Our flexibility policy means there is no hard cap on the number of vacation days you can take.
- Work-from-anywhere Policy - If you're based in the EU, you can work outside your country of residence for up to 180 days per year.
- All the hardware you need and your own MacBook
- If you are located in Hamburg or Berlin, you'll get a Deutschland ticket or access to a mobility budget with the NAVIT app to get you to and from the office space.
- If you are located in Germany or Spain, you will have access to a Subsidised Urban Sports Club membership.
- In case you’re located in one of the cities where most of our fellow Appinioneers are (Hamburg, Berlin, Munich, London, Madrid, Barcelona, or New York), you can get access to our Co-working spaces.
Kind reminder: Please ensure that your application is submitted in English.
This post not only outlines our ideal candidate but also serves as an inspiration for what this role can evolve into. Even if you consider yourself an 80% fit but have a genuine passion for this position, we encourage you to apply. We're eager to hear from individuals who share our enthusiasm.
Appinio is an equal-opportunity employer. All applicants will be considered for employment without attention to race, colour, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status.
Learn more about us:
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What We Do
At Appinio, we help companies always make the right decisions through real-time market research. As the world’s largest opinion network, every day we collect millions of responses from consumers to allow our clients to move from questions to insights in minutes. Over 2000 companies worldwide rely on us to understand how their consumers think. Want to get to know us better? Follow us on Instagram @appinio! Social media privacy policy: appinio.com/en/imprint-social-media Privacy policy: https://www.appinio.com/en/privacy
