Dyson is a global technology company founded in 1993 in Malmesbury, UK. Today, more than 10,000 people worldwide are united by a shared mindset: to challenge the ordinary and solve problems others ignore.
About the role:
At Dyson, we solve the problems others choose to ignore, with surprising new inventions that defy convention and simply work better. We’re driven by progress and thrive on the challenge of relentless improvement.
Our commercial strategies should launch our pioneering technologies and explain why they are better as simply and clearly as possible. We create customer and owner experiences that are authentic and uniquely Dyson.
As our Senior Category Manager, with the support of the Beauty Lead, you will:
Supporting the Beauty Lead on NPD launches, coordinating cross-functional workstreams and aligning commercial activation plans with key retail partners to ensure timely execution.
Developing brand communication strategies, ensuring clear brand differentiation, visibility, and superiority both in-market and within key accounts.
Developing and executing integrated marketing and trading plans to drive sell-out, share gains, and brand equity; collaborating with cross-functional teams and key accounts for effective activation of category vision.
Building effective relationships with Sales, and Key Account Management teams to deliver fully integrated marketing and commercial outcomes.
Leading special projects, trading initiatives, and cross-functional programs to strengthen category leadership and drive commercial impact across priority accounts.
Setting clear and measurable KPIs across marketing, trading, and account performance to track success, optimize execution, and identify growth opportunities.
Leading deep-dive analysis across category performance, including promotional effectiveness and trading levers, and acting as the key contact for dashboards and data within the Beauty team to drive insight-led decision making.
Shaping market-specific strategies to unlock advocacy within the professional community while enhancing distribution, visibility, and performance across key accounts.
To succeed in the role, we expect you to have:
German native level
At least 6 years of solid marketing / sales background.
Strong experience in brand management or key account management.
Ability to engage, motivate, and lead teams effectively.
Strong analytical and strategic planning skills.
Creative thinker with effective presentation abilities.
Ability to influence at all levels of the organization.
Diligent, approachable, and supportive demeanour
At Dyson, our vibrant campus culture is built on in-person collaboration, creativity, and shared learning. Working side by side not only fuels our innovation, but also creates a strong sense of belonging. To nurture this dynamic and inclusive environment, we do not offer a regular hybrid working arrangement.
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Dyson is an equal opportunity employer. We know that great minds don’t think alike, and it takes all kinds of minds to make our technology so unique. We welcome applications from all backgrounds and employment decisions are made without regard to race, colour, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, protected veteran status or other any other dimension of diversity.
Skills Required
- At least 6 years of solid marketing / sales background
- Strong experience in brand management or key account management
- German native level
Dyson Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Dyson and has not been reviewed or approved by Dyson.
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Healthcare Strength — Medical, dental, and vision offerings are broad, paired with company‑paid life and disability coverage, plus EAP, backup care, and wellness incentives. Employer‑funded healthcare dollars and premium‑discount or Lifestyle Spending Account options further enhance coverage value.
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Retirement Support — A 401(k) with a company match is consistently advertised on U.S. postings. This provides predictable retirement support across roles.
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Wellbeing & Lifestyle Benefits — Wellbeing programs, commuter benefits, and notable product discounts supplement core coverage. Wellness incentives and a Lifestyle Spending Account expand lifestyle support beyond medical plans.
Dyson Insights
What We Do
At Dyson we are focused on solving the problems that others have ignored; solving them first using our technology and ingenuity. In order to achieve this we need to pioneer technologies that are different and authentic. This is the core of what we do and who we are. We must strive to create the future, every single day by developing new things, different things, things that go against the grain with a diverse and global team of ingenious minds. Dyson employs over 14,000 people and is present in more than 80 countries. And while we are growing fast we want Dyson to remain a start-up in spirit with the freedom of experimentation and learning, constantly reinventing our products as well as reinventing how we work, how we sell and how we support our owners. At the same time we are working through the James Dyson Foundation, James Dyson Award and Dyson Institute to inspire future engineers and pioneering a new approach to engineering education. Underlining everything we do in this diverse environment is the need to always show respect, supporting each other as one team to overcome whatever challenges we encounter. We drive empowerment, development and equality in an inclusive environment for our people around the world. The future doesn’t just happen, we look to make it happen, to achieve leaps through pioneering new ideas
