Senior Campaign Manager

Posted Yesterday
Be an Early Applicant
Pune, Mahārāshtra, IND
In-Office
Senior level
Information Technology • Security • Cybersecurity
The Role
Owns the strategy, execution, optimization, and reporting of integrated demand generation campaigns for prospects and customers. Manages campaign setup, creative assets, tracking, pacing, performance, documentation, partner coordination, and troubleshooting. Collaborates with sales, product marketing, marketing operations, analytics, and media partners to generate opportunities, accelerate pipeline, measure results, and provide optimization insights.
Summary Generated by Built In

Come work at a place where innovation and teamwork come together to support the most exciting missions in the world!

The Campaign Manager owns the organization, execution, and delivery of demand generation campaigns for both prospect and customer accounts. This position is both strategic and tactical in scope, requiring the Campaign Manager to independently generate strategic insights for the campaigns in their portfolio. Campaign Managers will be responsible for implementing integrated marketing programs that engages customers and prospects, delivers new opportunities, and accelerates pipeline. The ideal candidate will have prior integrated marketing experience, strong analytical and communication skills, understanding of paid media platforms, and active campaign optimization. Campaign Managers must possess a strong inner drive to contribute. 

 

Responsibilities: 

 

  • Plan, execute, manage, and optimize managed service and self-service campaigns 

  • Understanding upper funnel [brand messaging, calls to action] and lower funnel [direct response, conversion] campaign tactics 

  • Defining metrics and measuring success of campaigns using internal analytics 

  • Demonstrate diligence, attention to detail and adherence to best practices throughout the full digital campaign life-cycle [from pre-sale to post-sale] 

  • Maintain and organize campaign-specific materials in team's shared document repository 

  • Closely align with sales teams and GTM priorities   

  • Lead daily campaign maintenance, including internal questions regarding tracking and status of various campaigns 

  • Develop, grow, and maintain relationships with internal teams  

  • Partner with Product and Product Marketing teams to ensure accurate campaign messaging 

  • Oversee the campaign setup and execution process to ensure accurate campaign implementation, pacing and performance 

  • Manage the delivery of creative assets, insertion orders, campaign artifacts, and all relevant campaign documentation in preparation for campaign launch 

  • Partner with Marketing Operations and Analytics team on campaign measurement reporting and insights generation 

  • Project management deadlines and deliverables among internal and external stakeholders 

  • Provide regular insights detailing performance, campaign optimizations, and new opportunities 

  • Work with media partners to ensure accurate platform implementation and messaging 

  • Troubleshoot issues on all pre-production and live campaigns 

  • Provide detailed campaign wrap up reports 

  • Provide monthly auditing reports to partners and actualize bill/pay systems when applicable 

 

Qualifications: 

 

  • Four-year college degree 

  • Must have 8+ years of experience in marketing, paid media management, demand generation, campaign management/optimization, or digital media operations 

  • Understanding of traditional and interactive media planning elements 

  • Proficiency in Microsoft Office solutions 

  • Strong analytical thinking and mathematical skills 

  • Excellent communication and writing skills 

  • Strong project management skills 

  • Ability to advise stakeholders on best practices and areas of opportunity 

  • Excited by a fast-paced and rapidly changing environment 

  • Experience using Marketo and Salesforce is preferred 

Skills Required

  • Four-year college degree
  • 8+ years of experience in marketing, paid media management, demand generation, campaign management or optimization, or digital media operations
  • Understanding of traditional and interactive media planning elements
  • Proficiency in Microsoft Office solutions
  • Strong analytical thinking and mathematical skills
  • Excellent communication and writing skills
  • Strong project management skills
  • Ability to advise stakeholders on best practices and areas of opportunity
  • Experience using Marketo and Salesforce

Qualys Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Qualys and has not been reviewed or approved by Qualys.

  • Affordable Benefits Benefits costs are widely viewed as low for employees and dependents, with healthcare often described as almost fully paid for. Feedback suggests this affordability helps offset perceptions of lower base pay in some roles.
  • Healthcare Strength Healthcare offerings are broad, including multiple medical plan options, dental and vision coverage, mental health support, and disability insurance. Benefits are described as “pretty amazing” or “great,” reinforcing perceived quality and coverage depth.
  • Equity Value & Accessibility Equity participation is accessible through company stock plans and an employee stock purchase plan. Compensation packages commonly include equity alongside salary and bonus, which some consider a meaningful part of total rewards.

Qualys Insights

Am I A Good Fit?
beta
Get Personalized Job Insights.
Our AI-powered fit analysis compares your resume with a job listing so you know if your skills & experience align.

The Company
HQ: Foster City, CA
2,736 Employees
Year Founded: 1999

What We Do

Qualys, Inc. (NASDAQ: QLYS) is a pioneer and leading provider of disruptive cloud-based security, compliance and IT solutions with more than 10,000 subscription customers worldwide, including a majority of the Forbes Global 100 and Fortune 100. Qualys helps organizations streamline and automate their security and compliance solutions onto a single platform for greater agility, better business outcomes, and substantial cost savings. The Qualys Cloud Platform leverages a single agent to continuously deliver critical security intelligence while enabling enterprises to automate the full spectrum of vulnerability detection, compliance, and protection for IT systems, workloads and web applications across on premises, endpoints, servers, public and private clouds, containers, and mobile devices. Founded in 1999 as one of the first SaaS security companies, Qualys has strategic partnerships and seamlessly integrates its vulnerability management capabilities into security offerings from cloud service providers, including Amazon Web Services, the Google Cloud Platform and Microsoft Azure, along with a number of leading managed service providers and global consulting organizations. For more information, please visit http://www.qualys.com

Similar Jobs

Optum Logo Optum

Deputy Manager Talent Acquisition

Artificial Intelligence • Big Data • Healthtech • Information Technology • Machine Learning • Software • Analytics
In-Office
Pune, Mahārāshtra, IND
160000 Employees

Zscaler Logo Zscaler

Business Systems Analyst

Cloud • Information Technology • Security • Software • Cybersecurity
Easy Apply
Remote or Hybrid
India
8697 Employees

TransUnion Logo TransUnion

Lead Developer, Software Development (Java)

Big Data • Fintech • Information Technology • Business Intelligence • Financial Services • Cybersecurity • Big Data Analytics
Hybrid
2 Locations
13000 Employees

Capco Logo Capco

IT Control Testing

Fintech • Professional Services • Consulting • Energy • Financial Services • Cybersecurity • Generative AI
Remote or Hybrid
India
6000 Employees

Similar Companies Hiring

Milestone Systems Thumbnail
Artificial Intelligence • Security • Software • Analytics • Big Data Analytics
Lake Oswego, OR
1500 Employees
NODA AI Thumbnail
Artificial Intelligence • Information Technology • Software • Cybersecurity
Sydney, AU
54 Employees
Golden Pet Brands Thumbnail
Digital Media • eCommerce • Information Technology • Marketing Tech • Pet • Retail • Social Media
El Segundo, California
178 Employees

Sign up now Access later

Create Free Account

Please log in or sign up to report this job.

Create Free Account