About the Role
HubSpot's Business Acceleration & Transformation (BAT) team seeks a Senior Business Systems Analyst for our GTM 3rd Party Systems team. You'll design and build integrations across our GTM technology ecosystem, enabling thousands of Sales and Customer Success employees globally to work efficiently within a unified tech stack.
The GTM 3rd Party Systems team centralizes vendor strategy across Sales and Customer Success, managing a portfolio of enterprise systems that power our global go-to-market organization. As our GTM Integration Lead, you'll solve complex, highly technical integration challenges, connecting HubSpot CRM to critical third-party systems and building integrations from scratch between non-CRM systems.
This role requires someone who can independently scope ambiguous technical problems to inform build vs. buy recommendations, leverage integration experience to identify risks proactively, support junior team members with technical guidance, and execute hands-on development work using integration platforms like Workato and custom code.
What You'll Do
Independently Scope Complex Integration Challenges: Break down ambiguous problems into actionable technical requirements. Analyze system capabilities, map data flows, identify dependencies, evaluate build vs. buy tradeoffs, and deliver clear recommendations that inform strategic investment decisions.
Design and Build Integration Solutions: Develop and execute technical solutions for complex integrations using iPaaS platforms, APIs, webhooks, and custom code. Connect HubSpot CRM to third-party systems and create integrations between non-CRM systems, ensuring data accuracy, system reliability, and seamless user experiences.
Proactively Identify Technical Risks: Leverage integration experience to surface potential issues before they impact operations. Conduct technical due diligence on vendor capabilities, assess data model compatibility, identify security and compliance considerations, and create mitigation strategies.
Support Junior Team Members: Share integration expertise with junior BSAs and contractors through documentation and hands-on guidance. Serve as a technical resource for integration questions.
Ensure Integration Reliability: Establish monitoring for critical data flows, resolve integration failures and data quality issues, and continuously optimize performance.
Collaborate Cross-Functionally: Partner with Procurement, Finance, Engineering, and Product teams, as well as GTM leadership to align integration solutions with business objectives and translate technical complexity into clear business language.
What We're Looking For
- Advanced technical proficiency: extensive hands-on experience building complex integrations in SaaS environments using iPaaS platforms (Workato experience strongly preferred), REST APIs, webhooks, authentication protocols (OAuth, API keys), SQL, and JavaScript or Python for custom integration logic.
- 5+ years relevant experience in SaaS operations, business systems, or related technical roles, with a proven track record of delivering integration solutions that drive measurable business impact.
- Strong stakeholder communication skills; able to translate technical complexity into clear, actionable recommendations and build trust with cross-functional partners.
- Demonstrated ability to independently scope ambiguous technical problems, identify risks proactively, and drive integration projects with minimal oversight.
- Systems thinking and problem-solving skills; you understand how changes ripple across the technology ecosystem and proactively identify dependencies and opportunities.
- Experience with enterprise CRM platforms and GTM systems is highly valued.
Expectations
- Domain Expertise: Advanced; independently solves complex integration challenges and proposes effective approaches.
- Execution: Delivers high-impact solutions with limited supervision and influences decision-making through clear technical recommendations.
- Impact: Mistakes could significantly disrupt team operations or data reliability, requiring foresight and strong risk management.
- Collaboration: Trusted collaborator across multiple teams; able to navigate conflict productively.
- Change Agility: Models adaptability in a rapidly evolving technology landscape and guides others through uncertainty.
We know the confidence gap and impostor syndrome can get in the way of meeting spectacular candidates, so please don’t hesitate to apply — we’d love to hear from you.
If you need accommodations or assistance due to a disability, please reach out to us using this form.
At HubSpot, we value both flexibility and connection. Whether you’re a Remote employee or work from the Office, we want you to start your journey here by building strong connections with your team and peers. If you are joining our Engineering team, you will be required to attend a regional HubSpot office for in-person onboarding. If you join our broader Product team, you’ll also attend other in-person events, such as your Product Group Summit and other gatherings, to continue building on those connections.
If you require an accommodation due to travel limitations or other reasons, please inform your recruiter during the hiring process. We are committed to supporting candidates who may need alternative arrangements
Massachusetts Applicants: It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.
Germany Applicants: (m/f/d) - link to HubSpot's Career Diversity page here.
India Applicants: link to HubSpot India's equal opportunity policy here.
About HubSpot
HubSpot (NYSE: HUBS) is an AI-powered customer platform with all the software, integrations, and resources customers need to connect marketing, sales, and service. HubSpot's connected platform enables businesses to grow faster by focusing on what matters most: customers.
At HubSpot, bold is our baseline. Our employees around the globe move fast, stay customer-obsessed, and win together. Our culture is grounded in four commitments: Solve for the Customer, Be Bold, Learn Fast, Align, Adapt & Go!, and Deliver with HEART. These commitments shape how we work, lead, and grow.
We’re building a company where people can do their best work. We focus on brilliant work, not badge swipes. By combining clarity, ownership, and trust, we create space for big thinking and meaningful progress. And we know that when our employees grow, our customers do too.
Recognized globally for our award-winning culture by Comparably, Glassdoor, Fortune, and more, HubSpot is headquartered in Cambridge, MA, with employees and offices around the world.
Explore more:
- HubSpot Careers
- Life at HubSpot on Instagram
HubSpot may use AI to help screen or assess candidates, but all hiring decisions are always human. More information can be found here. By submitting your application, you agree that HubSpot may collect your personal data for recruiting, global organization planning, and related purposes. Refer to HubSpot's Recruiting Privacy Notice for details on data processing and your rights.
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What We Do
HubSpot is a leading CRM platform that provides software and support to help businesses grow better. Our platform includes marketing, sales, service, and website management products that start free and scale to meet our customers’ needs at any stage of growth. Today, thousands of customers around the world use our powerful and easy-to-use tools and integrations to attract, engage, and delight customers. HubSpot was named Glassdoor’s #4 Best Place to Work in 2021, and our award-winning culture has been recognized by Great Place to Work, Comparably, Fortune, Entrepreneur, Inc., and more. We build connections, careers, and employee growth by creating a workplace that values flexibility, autonomy, and transparency. You can learn more about our commitment to creating an inclusive and diverse workplace in the HubSpot Culture Code. HubSpot is a hybrid company with employees working fully remotely, from an office, or a mix of the two. We are headquartered in Cambridge, MA with offices in Dublin, Ireland; Singapore; Sydney, Australia; Tokyo, Japan; Berlin, Germany; Paris, France; Bogotá, Colombia; Ghent, Belgium; San Francisco, CA; Portsmouth, NH; London, UK; Toronto, Canada.
