Senior Business Development Representative

Posted Yesterday
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London, Greater London, England, GBR
Hybrid
Senior level
Digital Media • Information Technology • Analytics
The Role
Drive new business revenue by identifying and winning white-space accounts across agencies and top advertisers. Develop and execute sales strategies, build senior client relationships, forecast performance, and collaborate with post-sales, product, marketing and finance to ensure successful adoption of Nielsen solutions. Track market trends and exceed aggressive new-business targets in a fast-paced international environment.
Summary Generated by Built In
Company Description

At Nielsen, we are passionate about our work to power a better media future for all people by providing powerful insights that drive client decisions and deliver extraordinary results. Our talented, global workforce is dedicated to capturing audience engagement with content - wherever and whenever it’s consumed. Together, we are proudly rooted in our deep legacy as we stand at the forefront of the media revolution. When you join Nielsen, you will join a dynamic team committed to excellence, perseverance, and the ambition to make an impact together. We champion you, because when you succeed, we do too. We enable your best to power our future.

Job Description

We are seeking a highly motivated and results-driven New Business Hunter to join our Advertiser & Agency team in the UK. This pivotal role is dedicated to driving new revenue growth by exceeding sales targets within untapped white space accounts. Your primary focus will be to spearhead the education and adoption of cutting-edge Nielsen solutions, forging robust, strategic relationships with key stakeholders across the largest independent agencies and top 500 advertisers.

 

Key Responsibilities:

  • Achieve and exceed ambitious new business revenue targets.

  • Pioneer and execute a robust sales strategy focused entirely on penetrating and securing new business within designated white space accounts.

  • Work closely with internal stakeholders, including post-sales servicing, customer success, marketing, product, and finance, to align sales efforts with company objectives.

  • Build and maintain relationships with key clients including agencies, and advertisers, acting as a trusted advisor and ensuring client satisfaction.

  • Keep up to date with market trends, competition, and customer needs to identify areas for growth and innovation.

  • Forecast sales performance, track progress and provide regular updates to the EMEA leadership team.

Qualifications

  • A few years of demonstrable, success-driven experience as a 'Hunter' in new business development, preferably within the media, data, or analytics industry.

  • Non-negotiable: A proven track record of consistently achieving and exceeding ambitious new business revenue targets.

  • Established network of senior relationships within the media industry, including independent agencies and advertisers.

  • Excellent written and verbal communication skills in English are required.

  • Strong business acumen and proven experience of strong negotiation and presentation skills.

  • Excellent presenting to and negotiating with partners of all levels and groups, including the ability to build trust with c-level clients.

  • Ability to navigate complex businesses and manage multiple projects with both short and long sales cycles.

  • Proven ability to work effectively in a fast-paced international commercial environment.

  • Bachelor’s degree in business, marketing, or related field. An advanced degree is a plus.

Additional Information

About Nielsen:

By connecting clients to audiences, we fuel the media industry with the most accurate understanding of what people listen to and watch. To discover what audiences love, we measure across all channels and platforms - from podcasts to streaming TV to social media. And when companies and advertisers are truly connected to their audiences, they can see the most important opportunities and accelerate growth.

 

#LI-KP1

#LI-Hybrid

Please be aware that job-seekers may be at risk of targeting by scammers seeking personal data or money. Nielsen recruiters will only contact you through official job boards, LinkedIn, or email with a nielsen.com domain. Be cautious of any outreach claiming to be from Nielsen via other messaging platforms or personal email addresses. Always verify that email communications come from an @nielsen.com address. If you're unsure about the authenticity of a job offer or communication, please contact Nielsen directly through our official website or verified social media channels.

Skills Required

  • Several years of demonstrable new business development (Hunter) experience
  • Proven track record of consistently achieving and exceeding new business revenue targets
  • Established network of senior relationships within the media industry (independent agencies and advertisers)
  • Excellent written and verbal communication skills in English
  • Strong business acumen with proven negotiation and presentation skills
  • Ability to present to and negotiate with partners at all levels, including C-level
  • Ability to navigate complex organizations and manage multiple projects with short and long sales cycles
  • Proven ability to work effectively in a fast-paced international commercial environment
  • Bachelor's degree in business, marketing, or related field
  • Advanced degree
  • Experience in media, data, or analytics industry

Nielsen Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Nielsen and has not been reviewed or approved by Nielsen.

  • Leave & Time Off Breadth Time off is described as generous, including flexible or unlimited PTO in some roles, paid holidays, sick days, volunteer time, and flex days. Personal days accrue monthly and can be used at employees’ discretion.
  • Parental & Family Support Support includes paid parental leave, family medical leave, adoption assistance, and adoption subsidies. These programs are positioned as part of a comprehensive package for families.
  • Strong & Reliable Incentives Select roles benefit from commissions, car pay, longevity bonuses, and performance-based bonuses. In some cases, overall compensation is characterized as outstanding or very satisfying.

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The Company
HQ: New York, NY
30,034 Employees

What We Do

Nielsen shapes the world’s media and content as a global leader in audience insights, data and analytics. Through our understanding of people and their behaviors across all channels and platforms, we empower our clients with independent and actionable intelligence so they can connect and engage with their audiences—now and into the future. An S&P 500 company, Nielsen (NYSE: NLSN) operates around the world in more than 55 countries.

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