Senior Business Analyst

Posted Yesterday
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IT Park, Talawade, Pune, Maharashtra, IND
In-Office
Senior level
AdTech • Marketing Tech • Software
The Role
Executes and optimizes performance marketing campaigns, reviews client data, manages campaign pacing and quality assurance, coordinates trafficking, and develops vendor relationships. Produces campaign reports and provides initial trend insights to executives and planners while supporting client account management and identifying new platform features and beta opportunities.
Summary Generated by Built In
The purpose of this role is to assist with the planning, reviewing and optimisation of Performance Marketing campaigns whilst supporting the team in reporting and managing client accounts.

Job Description:

Key responsibilities:
Focuses on day-to-day execution
Proactively reviews and manages client data to ensure optimal performance on all campaigns
Liaises with vendors and third party reps to maintain and develop relationships and build knowledge of new features and betas
Provide initial insights on campaign trends to executives and planners
Generates campaign reports and is responsible for pacing, QA and trafficking

Location:

India - Maharashtra- Pune - Baner - Amar Madhuban Tech Park

Brand:

Sokrati

Time Type:

Full time

Contract Type:

Permanent
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The Company
HQ: London
6,507 Employees

What We Do

Dentsu Creative is a global creative agency network designed to unlock exponential growth for clients. We use Transformative Creativity as a differentiating, driving force to bring our capabilities together to positively impact people, business and society. Established in 2022, Dentsu Creative is integrated with dentsu’s Media and CXM businesses in over 145 countries and regions, to offer Integrated Growth Solutions.

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