Senior Business Analyst

Posted Yesterday
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Amsterdam, NLD
Hybrid
Senior level
Marketing Tech • Social Media
Manychat makes marketing and growth easier for business owners so they grow as big as their dreams.
The Role
Lead analytics initiatives to drive growth for a SaaS platform: build forecasting models, create dashboards and executive reporting, collaborate cross-functionally, ensure data reliability, and identify revenue optimization levers.
Summary Generated by Built In
WHO WE ARE 🌍

Creating content that resonates is great; turning that attention into growth is even better. That's what Manychat does.

Our AI-powered automations help creators and brands engage audiences across Instagram, Messenger, WhatsApp, and TikTok — at the right moment, with the right message, minus the manual work.

We're 400+ people across three continents behind the leading platform for conversational growth, with AI skills shaping how we build, how we work, and how we grow.

WHO WE'RE LOOKING FOR 🌟

We’re looking for a sharp, collaborative, and impact-driven Senior Business Analyst to play a key role in driving Manychat's growth and strategic direction. Reporting to the Business Analytics Lead and working closely with leadership, you will directly influence the mid- and long-term roadmap by providing actionable insights and leading impactful analytics initiatives.

You will collaborate with key business areas — including Business Ops, Product, Marketing, and Finance — to develop a solid understanding of the strategic drivers across domains, integrate insights holistically, and help optimize revenue and identify growth levers. You are highly analytical, proactive, and collaborative, able to manage complex projects independently, solve challenging and ambiguous business problems, and use data to drive real outcomes — measured by the impact you create, not the volume of analysis you produce.

WHAT YOU'LL DO 🚀
  • Lead business analytics initiatives that drive Manychat’s growth and strategic roadmap, identifying key growth levers and opportunities to optimize revenue.
  • Build growth and revenue forecasting models, including scenario and sensitivity analysis to pressure-test key assumptions and guide leadership decisions.
  • Build and improve tools and dashboards to monitor company performance and give teams the visibility to act quickly.
  • Own executive-level reporting, turning complex analysis into a clear narrative and actionable takeaways for the Leadership Team.
  • Use AI tools and agents to work more efficiently — exploring data, automating reporting, prototyping ideas — while staying critical about the results before relying on them.
  • Collaborate with Data Engineers to ensure accurate and reliable data pipelines.
  • Contribute to cross-functional projects and collaborate with Business Ops, Finance, Billing, Product, Marketing, Engineering, Analytics, and Data teams to unify insights and strengthen strategic decision-making.
  • Advocate for data-driven decision-making across the organization and proactively identify new areas of opportunity.
TO SHINE IN THIS ROLE 💥

You'll Need:

  • 5+ years of relevant experience, including 2+ years in business analytics or similar within a SaaS environment, with hands-on experience working with core SaaS metrics.
  • Excellent English communication skills, both written and verbal, allowing you to convey complex findings clearly and effectively.
  • Very strong technical skills in SQL and BI tools; experience with Python, R, and/or Git is a plus.
  • Comfortable using statistical concepts such as distributions, variance, and significance to validate your findings.
  • Experience contributing to significant, cross-functional initiatives such as product launches, pricing and packaging changes, customer segmentation, market expansion, or monetization initiatives.
  • You’re proactive and act like an owner, comfortable working independently, running projects end to end, making sense of unclear problems, and communicating clearly with senior stakeholders.
  • Able to step back and see the bigger picture, connecting a specific analysis to the wider business strategy and linking what’s happening across Product, Marketing, and Finance rather than getting stuck in the detail.
  • Comfortable moving fast and making calculated bets, acting on the best available data rather than waiting for perfect certainty.
  • Ability to partner closely with analytics counterparts across Product, Marketing, and Finance to align on shared metrics and deliver consistent, joined-up insights.

WHAT WE OFFER 🤗

We care deeply about your growth, well-being, and comfort:

  • 💙 Comprehensive health insurance for both you and your family.
  • 📚 Professional development budget for conference tickets, online courses, and other relevant resources to help you grow.
  • 🫶 Flexible benefits package to tailor perks that matter most for you.
  • 🪴 Hybrid work and generous leave options to prioritize your work-life balance.
  • 🍽️ In-office perks, including free meals and snacks.
  • 🤝 Company-funded sport activities, annual offsites and team-building events.

Manychat is an Equal Opportunity Employer. We’re committed to building a diverse and inclusive team. We do not discriminate against qualified employees or applicants because of race, color, religion, gender identity, sex, sexual preference, sexual identity, pregnancy, national origin, ancestry, citizenship, age, marital status, physical disability, mental disability, medical condition, military status, or any other characteristic protected by local law or ordinance.

This commitment is also reflected through our candidate experience. If you have individual needs that may require an accommodation during the interview process, please indicate this in your application. We will do our best to provide assistance throughout your interview process to ensure you’re set up for success.

With my application, I accept the Manychat Privacy Policy.

Skills Required

  • 5+ years of relevant experience, including 2+ years in business analytics or similar within a SaaS environment (experience with core SaaS metrics)
  • Very strong technical skills in SQL and BI tools
  • Experience building growth and revenue forecasting models, scenario and sensitivity analysis
  • Comfortable using statistical concepts (distributions, variance, significance) to validate findings
  • Excellent English communication skills, both written and verbal
  • Experience contributing to significant cross-functional initiatives (product launches, pricing changes, segmentation, market expansion, monetization)
  • Proactive, owner mindset; able to run projects end-to-end and communicate with senior stakeholders
  • Experience collaborating with Data Engineers to ensure accurate and reliable data pipelines
  • Experience with Python, R, and/or Git
  • Familiarity using AI tools and agents to automate reporting and prototype analyses
Am I A Good Fit?
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The Company
HQ: Austin, TX
232 Employees
Year Founded: 2015

What We Do

Manychat is a leading Chat Marketing platform. We enable businesses and creators to drive more sales and conversions on messaging apps, such as Instagram, WhatsApp, Facebook Messenger, and Telegram, using automation. Trusted by over 1 million brands in 170+ countries, we're an official Meta Business Partner, backed by top investors, including Bessemer Venture Partners.

Why Work With Us

We are a global company with offices in Austin, Barcelona, Yerevan, São Paulo, and Amsterdam. Founded in 2016, we still embrace a startup work culture — making fast decisions, setting ambitions goals, fostering open feedback and transparency.

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