Senior Brand Strategist

Posted 2 Days Ago
Be an Early Applicant
New York, NY, USA
In-Office
85K-125K Annually
Senior level
AdTech • Healthtech • Marketing Tech
The Role
Support development and execution of brand strategies for life sciences clients through research, analysis, deck and brief creation, client support, cross-functional collaboration, tracking campaign metrics, and identifying growth opportunities while learning from senior leaders.
Summary Generated by Built In

In the journey of life, your career should make a difference.

At Inizio Evoke, we come together—to do the best work, in the best possible place. We're all in. Because it's everyone's role to make health more human™.

About The Role: 

The Senior Brand Strategist supports the development and execution of strategic initiatives for our life science industry clients. You will help deliver high-quality work and contribute to the growth of department capabilities, skills, and processes. You will work with senior team members to understand marketplace needs and adapt to changing client and industry requirements.

This is a remote opportunity reporting to a Vice President, Brand Strategy lead. You will support the strategic product's excellence and learning from more experienced team members. You'll help develop strategic solutions that address client business problems and contribute to our agency's creative excellence. You will learn to manage client relationships, support presentations, and collaborate across different working styles and perspectives. 

You Will: 

  • Assist in research and analysis to inform new approaches, ideas, and services 
  • Support senior team members in deck development and developing strategic point-of-views on client challenges and marketplace dynamics 
  • Help maintain brand and communications direction for assigned accounts under the guidance of the Vice President, Brand Strategy 
  • Contribute to the creation of brand strategies and brand briefs and help build them across multiple campaigns/activities 
  • Support the framing of strategic thinking by researching business problems and analyzing the roles of brand, communication, and channels to solve for them 
  • Help support and champion critical brand “reasons-to-believe” across communications 
  • Identify potential opportunities for account growth and share insights with senior team members 
  • Build relationships with internal team members across diverse departments (Creative, Account, Omnichannel) 
  • Help suggest and track success metrics for campaign projects 
  • Participate in skill development opportunities and seek mentorship from senior team members  

You Will Bring: 

  • 3+ years of experience in marketing, communications, or a related field 
  • Bachelor's degree in life sciences, marketing, or communications 
  • Interest in pharmaceutical marketing and communications 
  • Understanding marketing strategies and multi-platform ecosystems 
  • Excellent research and analytical skills 
  • Ability to work collaboratively in a team environment 
  • An ability to stay up to date with industry trends and adapt to new challenges 

Inizio Evoke provides an exciting and flexible work environment, great compensation packages and outstanding company paid benefits including medical, dental, 401(k), tuition reimbursement and flexible time off.

We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender, gender identity or expression, or veteran status. We are proud to be an equal opportunity workplace.

The base salary range represents the low and high end of the salary range for this position. This range may differ based on your experience and skill set, geographic location, and cost of living considerations. We consider compensation more than just a base salary – that’s why we also offer an exceptional range of flexible benefits, personal support and tailored learning and development opportunities all designed to help you realize your full potential both in life and at work.
Compensation
$85,000$125,000 USD

Don't meet every job requirement? That's okay! Our company is dedicated to building a diverse, inclusive, and authentic workplace. If you're excited about this role, but your experience doesn't perfectly fit every qualification, we encourage you to apply anyway. You may be just the right person for this role or others.

Skills Required

  • 3+ years of experience in marketing, communications, or a related field
  • Bachelor's degree in life sciences, marketing, or communications
  • Interest in pharmaceutical marketing and communications
  • Understanding of marketing strategies and multi-platform ecosystems
  • Excellent research and analytical skills
  • Ability to work collaboratively in a team environment
  • Ability to stay up to date with industry trends and adapt to new challenges

Inizio Evoke Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Inizio Evoke and has not been reviewed or approved by Inizio Evoke.

  • Healthcare Strength Medical, dental, and vision coverage are complemented by telehealth access and free behavioral health counseling. Wellness incentives and navigation support, plus options like orthodontic coverage, infertility benefits, and pet insurance, broaden the care suite.
  • Retirement Support A 401(k) with company matching and an additional discretionary annual contribution is available. Company-provided life and AD&D insurance and tax-advantaged accounts further reinforce financial security.
  • Leave & Time Off Breadth Flexible time off and hybrid/dynamic working are emphasized. Paid leaves, including parental and military leave, and an 8‑week paid maternity leave that can be extended by two weeks for eligible employees, cover key life events.

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The Company
HQ: Philadelphia, PA
1,059 Employees
Year Founded: 2006

What We Do

Inizio Evoke is a global health marketing, communications, and transformation platform unlocking growth through data-driven insights and human centricity. We are purpose-built to make Health more human™. With core expertise and specialty brands in Marketing, Comms, Transformation, Access, and Media, we serve as a premier partner for the world's most ambitious healthcare organizations. Inizio Evoke is an Inizio company. Inizio helps clients navigate their clinical development and commercialization journey by connecting best-in-class scientific knowledge, market intelligence, actionable data, cutting-edge technology, communication, and creative execution

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