Senior Associate, Social Media

Posted 2 Days Ago
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Headquarters, AZ, USA
In-Office
81K-100K Annually
Senior level
Fashion • Retail
The Role
The Senior Associate, Social Media will develop and execute social media strategies to enhance brand presence, foster community engagement, and analyze performance metrics.
Summary Generated by Built In

Our Story

J.Crew gets you dressed every day, for every occasion. 

Since 1983, we’ve been creating classics that feel familiar and refreshingly new, crafted with unbeatable quality and distinctive point of view—it’s no wonder we’ve been in your closet for four decades and counting.

Today, we continue to do the classics our way, inspiring not only how you shop but how you define your personal style. Our commitment runs deeper than just making great clothes—we’re proud of our role in getting you dressed with confidence, character, and celebrating a distinctly American sensibility that makes us who we are. 

Our dedication to Diversity, Equity, Belonging & Sustainability has been celebrated with industry recognition, reflecting our commitment to fostering an inclusive and sustainable workplace.

Position Overview

J.Crew is seeking a strategic, creative, and highly organized Senior Associate, Social Media to lead the development and execution of our social media presence across all digital platforms. This role plays a critical part in shaping how our brand is perceived online, driving meaningful engagement, growing our digital community, and supporting broader marketing and business objectives.
 

The Senior Associate, Social Media will be responsible for building and implementing a comprehensive social media strategy that increases brand awareness, strengthens audience relationships, drives website traffic, and contributes to revenue growth. This role requires a balance of creativity and analytical thinking—someone who can craft compelling content while also interpreting performance data to continuously optimize results.
 

Community Management is a core responsibility of this position. Beyond publishing content, the Senior Associate, Social Media will actively cultivate and nurture our online community by engaging in conversations, responding to comments and direct messages, managing brand sentiment, and creating an inclusive and interactive digital environment. The ideal candidate understands that social media is not just a broadcast channel, but a relationship-building tool that requires responsiveness, authenticity, and consistency.
 

This role will collaborate cross-functionally with marketing, customer experience, creative, and product teams to ensure alignment in messaging and to surface insights gathered from our community. The Senior Associate, Social Media will also stay ahead of platform updates, industry trends, and cultural moments to keep our brand relevant and competitive in an ever-evolving digital landscape.

Key Responsibilities

Social Media Strategy & Planning

  • Assist in developing and executing a comprehensive social media strategy aligned with business goals.

  • Create monthly content plans and calendars.

  • Identify opportunities for growth, engagement, and audience expansion.

  • Stay current on trends, platform updates, and emerging technologies.
     

Content Creation & Publishing

  • Contribute to the ideation and execution of engaging, high-quality content.

  • Work with copy teams to adapt tone of voice for each platform.

  • Autonomously ideate, produce, and edit TikTok culturally relevant content.

  • Support PR and event teams in content creation to amplify campaign effectiveness.

  • Schedule and publish content across relevant social platforms.
     

Community Management

  • Actively monitor all social media channels for comments, messages, mentions, and conversations.

  • Foster meaningful interactions and build strong relationships with followers.

  • Proactively engage with audiences, partners, and industry conversations.

  • Identify and escalate sensitive issues when necessary.

  • Gather community insights and feedback to inform marketing and product teams.
     

Campaign Management & Growth

  • Plan and execute organic content through a trend-forward, social-first lens.

  • Partner with performance marketing teams to optimize and maintain paid social efforts.

  • Collaborate with the influencer team to maximize brand sentiment and visibility.

  • Run contests, activations, and community-driven initiatives.
     

Analytics & Reporting

  • Track, analyze, and report on KPIs including engagement, reach, growth, conversions, and sentiment.

  • Provide actionable insights and recommendations based on performance data.

  • Continuously optimize content and strategy based on results.

We welcome you to apply, even if you don't check all the boxes. Our passion is scouting life-long learners who are driven by curiosity, and who feel connected to our brands and share our desire to make an impact. We’re always seeking bright new talent who leverage their unique experiences to discover, grow and evolve with our teams.

Benefits + Perks

  • Health & Well-being - Eligible associates and family members receive medical, dental, prescription and vision insurance, family planning (fertility, adoption & surrogacy support), fitness discounts, medical travel and more.

  • Associate Discount - We love our products just as much as you do! That’s why we offer a great associate discount across all of our brands (J.Crew, J.Crew Factory, and Madewell).

  • Summer Fridays - In addition to our hybrid work model, we also close our office at 1:00 PM every Friday during the Summer months.

  • Community Impact - We support the communities where we live and work through our philanthropic efforts and the J.Crew Cares Program.

  • Winter Break - In addition to our PTO package, J.Crew Group offers a winter break at the end of December to eligible full-time associates at the Home Office to provide time to refresh and recharge.

Note: Availability of these benefits and perks may be subject to work location & employment type and may have certain eligibility requirements.

Salary Range: $80,800.00 - $100,400.00

At J.Crew Group (JCG) we aim to pay competitively for our company’s size and industry. The base salary offered will take into account internal equity and may vary depending on the candidate’s geographic region of work premises, job-related knowledge, skills, and experience among other factors.  The base salary is just one component of J.Crew Group’s competitive total rewards strategy that also includes the opportunity for bonus, competitive benefits and perks.

One of our core focuses here at JCG is creating a community and culture that builds belonging. We are deeply committed to our Diversity, Equity and Inclusion efforts, and we warmly welcome job applicants of all backgrounds.

 

JCG is proud to affirmatively provide equal opportunity to all associates and qualified applicants without regard to race, color, religion, national origin or citizenship, age, sex, marital status, ancestry, legally protected physical or mental disability, veteran status, gender identity, sexual orientation or any other basis protected under applicable law.

Top Skills

Content Creation Tools
Social Media Platforms
Tiktok
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The Company
HQ: New York, New York
1,071 Employees

What We Do

We think shopping should be fun. Actually, really fun. As in, scoring our exclusive collection of colorful, classic styles at prices that can’t be beat. A fan of lots of options in amazing fits? You’ve got it. Looking for some great accessories you won’t find anywhere else? Check. Need to get dressed for a day at the office, a weekend get-together or your next family vacation? Easy, preppy-inspired outfits are a part of our DNA, so we’ve got you covered. Whatever the occasion, we’ve got styles for the whole family that’ll have your crew looking good. Plus, there are always deals waiting for you—24 hours a day, seven days a week.

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