About WPP Media
WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth.
WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.
For more information, visit wppmedia.com.
Role Summary & Impact
We are seeking a Senior Associate to join our Organic Search team to manage the daily execution of a client’s organic search campaigns. You must be beyond the initial stepping stones of understanding the fundamentals of SEO. In this role, you will have increased responsibility and accountability for SEO campaign execution as well as gaining further exposure to client-facing opportunities.
Skills and Experience
- Understand the client’s products, competition, industry landscape, marketing goals and objectives
- Review and analyze competitor sites and understand their organic search approach
- Define a campaign strategy and deliverables plan that meets or exceeds client expectations including:
- Keyword strategies for optimal on-site performance
- Detailed site analysis and technical recommendations
- Detailed content recommendations
- Comprehensive linking strategy
- Work closely with other internal departments to develop fully integrated search campaigns
- Attend client and agency meetings to present deliverables, campaign strategies, and tactics
- Monitor, track and evaluate campaign performance analytics, based on client KPI targets and baselines
- Review rankings and linking data against internal measurements for success
- Review monthly client reports, verify accuracy and provide analysis
- Optimize campaigns accordingly to maximize client investment and to resolve performance issues
- Support SEO team in data acquisition or campaign insights for quarterly or annual business reviews
- Organic Search Innovation
- Stay current with industry trends, best practices, and discusses potential impact with team on client work
- Periodically aid in creation of new business presentations
- Bachelor’s Degree in Business, Analytics, Marketing, Communications, Advertising; OR equivalent professional work experience
- A minimum of 1-3 year of experience in organic search/search engine optimization/SEO
- Previous experience in an agency environment highly desired
- Strong background in data analytics and strategy. Must be experienced in manipulating large datasets and being in a numbers-driven position
- Basic knowledge of HTML, Google Analytics and Webmaster Tools highly desired
- Proficiency with Microsoft Office (Excel, Word, PowerPoint)
- Excellent verbal and written skills; exceptional organizational skills, multi-tasking capabilities, and attention to detail
- Enjoy working in a fast-paced and collaborative environment
- Create Excel pivot tables, formulas, graphs, and charts
- Complete budget tracking documents and review with Search Manager
- Alert Manager of under or overspend, traffic abnormalities, and opportunities and optimization recommendations regarding spend and pacing the account
- Be responsible for account record keeping, tracking reports and invoice reconciliation
- Participate in weekly search team meetings and offer ideas and suggestions to improve and evolve reporting processes, keywords, and creative
- Training of Associates and oversight of their deliverables
Life at WPP Media & Benefits
Our passion for shaping the next era of media is powered by our commitment to Be Extraordinary, investing in our employees to inspire transformational creativity. We also Lead Optimistically, firmly believing in and Championing Growth and Development for every individual. This commitment allows WPP Media employees to leverage the extensive global WPP Media & WPP networks to pursue their passions, build vital professional connections, and learn at the cutting edge of marketing and advertising. We Create an Open environment built on trust and respect, where everyone feels they belong and has opportunities to progress. This inclusive culture is fostered through a variety of employee resource groups and frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our comprehensive benefits package reflects this commitment, including competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.
WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We believe the best work happens when we're together, fostering creativity, collaboration, and connection in this open and supportive environment.That's why we've adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process. Please note that while our philosophy is the same across WPP, benefits may vary by office/country.
Please read our Privacy Notice (https://www.wppmedia.com/pages/privacy-policy) for more information on how we process the information you provide.
The base salary range for this position at the time of this posting is indicated below. Individual compensation varies based on job-related factors, including location, business needs, level of responsibility, experience, and qualifications. We offer a competitive benefits package, go to https://mybenefits.wpp.com/public/welcome for more details.
Please read our Privacy Notice for more information on how we process the information you provide.
Skills Required
- Bachelor's degree in Business, Analytics, Marketing, Communications, or Advertising, or equivalent professional work experience
- 1–3 years of experience in organic search, search engine optimization, or SEO
- Strong background in data analytics and strategy
- Experience manipulating large datasets and working in a numbers-driven position
- Basic knowledge of HTML
- Knowledge of Google Analytics and Webmaster Tools
- Proficiency with Microsoft Office, including Excel, Word, and PowerPoint
- Ability to create Excel pivot tables, formulas, graphs, and charts
- Excellent verbal and written communication skills
- Exceptional organizational skills, multitasking ability, and attention to detail
- Previous experience in an agency environment
- Ability to track budgets, monitor spend and pacing, maintain account records, and reconcile invoices
- Ability to train Associates and oversee their deliverables
WPP Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about WPP and has not been reviewed or approved by WPP.
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Wellbeing & Lifestyle Benefits — Wellbeing support includes a global Employee Assistance Programme and company-wide initiatives, with modern multi‑agency campuses and on‑site amenities positioned as part of the experience. This indicates a holistic focus across mental, physical, emotional, and financial wellbeing.
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Retirement Support — Retirement offerings commonly include a US 401(k) with employer matching, though specifics can differ by operating company. This provides a recognizable savings framework that many candidates expect in large employers.
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Parental & Family Support — Family benefits can be above average in parts of the network, such as VML’s paid parental leave for adoptive and foster parents. These signals suggest meaningful support for certain family‑forming needs.
WPP Insights
What We Do
WPP is a creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities.
