Senior Associate, Marketing Effectiveness

Posted 4 Days Ago
Be an Early Applicant
Hiring Remotely in Illinois, USA
Remote
68K-80K Annually
Senior level
AdTech • Marketing Tech • Software
The Role
Supports media analytics and data operations by preparing attribution and marketing mix modeling data, producing recurring insights reports, maintaining taxonomy standards, and quality-assuring deliverables. The role identifies data anomalies and pipeline issues, supports visualization and client reporting, collaborates with media and analytics teams, documents processes, and improves workflows. It requires quantitative education, analytics experience, SQL exposure, digital media platform knowledge, and strong data quality skills.
Summary Generated by Built In

Job Description:

Location: open to remote candidates - must be able to work ET hours.

 

Overview 

The Senior Associate, Media Effectiveness will support our analytics and data operations by ensuring data quality, enabling seamless reporting, and providing day-to-day analytical support. This role will focus on data engineering and pipeline management and media analytics and reporting. The ideal candidate is detail-oriented, proactive, and comfortable working across multiple platforms and datasets. 

 

Key Responsibilities 

Media Analytics  

  • Gather and prepare data for recurring attribution solution on a weekly basis and quarterly MMM inputs, coordinating with media and strategy teams. 

  • Weekly, monthly and quarterly insights reporting on a channel and tactic level.

  • Populate and QA weekly reports, ensuring accuracy and consistency across deliverables. 

  • Provide data compilation and visualization for client deliverables. 

  • QA and maintain taxonomy standards across media channels to ensure consistency and accuracy of reporting 

General Responsibilities 

  • Maintain high standards of data accuracy and integrity across all deliverables. 

  • Collaborate with onshore analytics and media teams to ensure timely and accurate delivery of reporting and insights. 

  • Proactively flag data anomalies, pipeline issues, or reporting gaps. 

  • Support process documentation and contribute to workflow improvements. 

 

Qualifications 

  • Bachelor's degree in Statistics, Economics, Data Science or related quantitative field.

  • 1+ years of experience in analytics, data operations, or media reporting. 

  • Advanced Excel skills.

  • Strong data QA skills, with the ability to identify discrepancies across sources. 

  • Excellent attention to detail, time management, and problem-solving abilities. 

  • Familiarity with Looker, Tableau or Power BI (dashboarding). 

  • Knowledge of digital media platforms (e.g., CM360, TTD, DSP/partner data) a plus.

  • Hands-on exposure to SQL a plus.

  • Strong communication skills; client-facing exposure is a plus. 

The annual salary range for this position is (68,000-$80,000). Placement within the salary range is based on a variety of factors, including relevant experience, knowledge, skills, and other factors permitted by law.  

Benefits available with this position include:  

• Medical, vision, and dental insurance, 

• Life insurance,  

• Short-term and long-term disability insurance, 

401k, 

Flexible paid time off, 

At least 15 paid holidays per year, 

• Paid sick and safe leave, and 

Paid parental leave. 

 

Dentsu also complies with applicable state and local laws regarding employee leave benefits, including, but not limited to providing time off pursuant to the Colorado Healthy Families and Workplaces Act, in accordance with its plans and policiesFor further details regarding Dentsu benefits, please visit www.dentsubenefitsplus.com. 

To begin the application process, please click on the “Apply” button at the top of this job posting. Applications will be reviewed on an ongoing basis, and qualified candidates will be contacted for next steps.

 

At dentsu, we believe great work happens when we’re connected. Our way of working combines flexibility with in-person collaboration to spark ideas and strengthen our teams. Employees who live within a commutable distance of one of our hub offices, currently located in Chicago, metro Detroit, Los Angeles, and New York City, are required and expected to work from the office three days per week (two days per week for employees based in Los Angeles). Dentsu may designate other Hub offices at any time. Those who live outside a commutable range may be designated as remote, depending on the role and business needs. Regardless of your work location, we expect our employees to be flexible to meet the needs of our Company and clients, which may include attendance in an office.

#LI-AB2

#LI-Remote

 

Location:

USA - Remote - Illinois

Brand:

Carat

Time Type:

Full time

Contract Type:

Permanent

Dentsu is committed to providing equal employment opportunities to all applicants and employees. We do this without regard to race, color, national origin, sex , sexual orientation, gender identity, age, pregnancy, childbirth or related medical conditions, ancestry, physical or mental disability, marital status, political affiliation, religious practices and observances, citizenship status, genetic information, veteran status, or any other basis protected under applicable federal, state, or local law. 

 

Dentsu is committed to providing reasonable accommodation to, among others, individuals with disabilities and disabled veterans. If you need an accommodation because of a disability to search and apply for a career opportunity with us, please send an e-mail to [email protected] by clicking on the link to let us  know the nature of your accommodation request and your contact information. We are here to support you.  

Skills Required

  • Bachelor's degree in Statistics, Economics, Data Science, or a related quantitative field
  • At least 1 year of experience in analytics, data operations, or media reporting
  • Hands-on exposure to SQL
  • Knowledge of digital media platforms, such as CM360, TTD, and DSP or partner data
  • Strong data quality assurance skills and ability to identify discrepancies across sources
  • Excellent attention to detail, time management, and problem-solving abilities
  • Familiarity with Tableau
  • Ability to make minor Tableau modifications
  • Strong communication skills
  • Client-facing exposure
  • Ability to work Eastern Time hours
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The Company
HQ: London
6,507 Employees

What We Do

Dentsu Creative is a global creative agency network designed to unlock exponential growth for clients. We use Transformative Creativity as a differentiating, driving force to bring our capabilities together to positively impact people, business and society. Established in 2022, Dentsu Creative is integrated with dentsu’s Media and CXM businesses in over 145 countries and regions, to offer Integrated Growth Solutions.

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