The Role
Job Description:
Focus DSP:
- Experience in setup, management, and reporting for online video and display campaigns across several DSP platforms:
- Priority 1: DV360, TTD
- Priority 2: Xander, Amazon, Teads
- Experience working with budgets, understanding pacing, and making necessary adjustments as required.
- Experience in setting up DCO campaigns.
Requirements:
- 2+ years of experience in a campaign management role in advertising and online media marketing. Video ad experience is a plus.
- Experience using ad-serving systems such as Google Campaign Manager and Display & Video 360.
- Knowledge and experience working with 3rd-party vendors such as Innovid, Pointroll, Sizmek, etc.
- Basic understanding of pixel and pixel management.
- Familiarity with ad servers, media agencies, and web debugging tools (e.g., Charles Proxy, Firebug, Fiddler) is a plus.
- Excellent written and oral communication and presentation skills, with the ability to express thoughts logically and succinctly. Strong interpersonal skills are also required.
- Experience in an analytical, results-oriented environment with external customer interaction.
Location:
Chennai
Brand:
Paragon
Time Type:
Full time
Contract Type:
Permanent
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The Company
What We Do
We are dentsu. We team together to help brands predict and plan for disruptive future opportunities and create new paths to growth in the sustainable economy. We know people better than anyone else and we use those insights to connect brand, content, commerce and experience, underpinned by modern creativity. We are the network designed for what’s next
