Senior AdOps Director & Team Lead, Programmatic

Posted Yesterday
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Paris, Île-de-France, FRA
Hybrid
Senior level
AdTech • Artificial Intelligence • Marketing Tech • Software • Analytics
We unify identity, intelligence, and activation to create better experiences for consumers & better results for brands.
The Role
Lead and mentor the Paris AdOps team, provide technical escalation and presales pricing input, own Tier 1 client performance and growth, ensure programmatic best practices and optimizations, coordinate cross-border initiatives with Spain, and partner with analytics for deep post-campaign reporting.
Summary Generated by Built In
WHO WE ARE

Zeta Global (NYSE: ZETA) is the AI-Powered Marketing Cloud that leverages advanced artificial intelligence (AI) and trillions of consumer signals to make it easier for marketers to acquire, grow, and retain customers more efficiently. Through the Zeta Marketing Platform (ZMP), our vision is to make sophisticated marketing simple by unifying identity, intelligence, and omnichannel activation into a single platform – powered by one of the industry’s largest proprietary databases and AI.

Our enterprise customers across multiple verticals are empowered to personalize experiences with consumers at an individual level across every channel, delivering better results for marketing programs. Zeta was founded in 2007 by David A. Steinberg and John Sculley and is headquartered in New York City with offices around the world. To learn more, go to www.zetaglobal.com.


THE ROLE

The Senior AdOps Director & Team Lead, Programmatic is a Paris-based role at the forefront of Zeta’s media activation offering. In this high-impact supervisory role, you will combine people management, ad operations oversight, and presales media guidance to drive account growth in highly targeted digital advertising programs for agency and enterprise clients.


Based in Paris (or nearby), you will manage a local French team composed of highly experienced ad ops professionals (5+ years of experience) while driving media outcomes and supporting client-facing teams. You will also serve as the key business partner for leadership by providing critical pricing and media recommendations during the presales phase.


CORE RESPONSIBILITIESPeople Management & Leadership

·       Team Guidance: Lead, mentor, and manage the day-to-day operations of the local French AdOps team.

·       Technical Escalation: Support, troubleshoot, and debug complex ongoing activities led by the ops team, including tracking, ad serving, and trading/optimization.

·       International Collaboration: Coordinate and support media initiatives with Zeta’s Spain team to ensure cross-border alignment.

Presales Pricing & Strategy

·       Commercial Strategy: Play a lead role in defining presales pricing and media plan approval for programmatic offerings.

·       Strategic Input: Partner with sales and account leadership to provide technical and strategic insights for client pitches, RFPs, and campaign structure.

Tier 1 Client & Account Management

·       Strategic Ownership: Take full responsibility for Tier 1 clients, overseeing performance, high-level follow-ups, QBRs, reporting, and insights.

·       Account Growth: Partner with the Account Director to identify upsell opportunities, targeting top digital ad spenders to drive incremental budgets and renewal opportunities.

Campaign Excellence & Analytics

·       Media KPIs: Own performance across your team's campaign portfolio by ensuring programmatic best practices are followed and timely optimizations are made to achieve client KPIs.

·       Operational Guardrails: Monitor internal and third-party reporting for pacing, performance, and discrepancy tracking.

·       Advanced Analysis: Partner with the Zeta Analytics team to prepare deep post-campaign reports for Tier 1 clients.


DESIRED SKILLS & EXPERIENCE

·       Experience: 8+ years’ experience in programmatic advertising within Account Management, AdOps, or Media Planning functions, with a proven track record in people management or team leadership.

·       Presales Acumen: Demonstrated experience contributing to presales strategies, media plan pricing, and commercial proposals.

·       Technical Expertise: Deep understanding of at least one DSP (DV360, Xandr, Yahoo, or TTD, preferred) along with solid optimization expertise across supply, audiences, bidding, and attribution factors.

·       Client Skills: Proven ability to develop and nurture executive-level relationships and work effectively at all levels of the decision-making process.

·       Analytical Mindset: Strong analytic skills, including a high level of comfort with Excel and data-driven decision-making.

·       Soft Skills: Outstanding business writing, communication, and presentation skills , paired with the ability to manage multiple complex projects in an accelerated environment.

·       Languages: Native French and fluent English are mandatory (an additional language is a plus) .

·       Flexibility: Ability to travel if needed (infrequent)

 BENEFITS & PERKS

·       Hybrid work model

·       Excellent medical coverage

·       Employee Stock Purchase Plan

·       Competitive Salary

Skills Required

  • 8+ years experience in programmatic advertising (AdOps, Account Management, or Media Planning)
  • Proven people management or team leadership experience
  • Experience contributing to presales strategies, media plan pricing, and commercial proposals
  • Deep understanding of at least one DSP (DV360, Xandr, Yahoo, or The Trade Desk) and programmatic optimization
  • Ability to build and maintain executive-level client relationships
  • Strong analytical skills and high level of comfort with Excel
  • Outstanding business writing, communication, and presentation skills
  • Native French and fluent English
  • Ability to travel if needed (infrequent)

What the Team is Saying

Stephanie
Susie
Christian Chen
David A. Steinberg
Stephen Gerber
Candice Chafey
Ana Hirani
Ana Hirani
Jennifer Westerfield
Jennifer Westerfield
Jennifer Westerfield
Roman Gun
Roman Gun
Roman Gun

Zeta Global Compensation & Benefits Highlights

How does Zeta Global ensure its pay and bonus plans are competitive?

Zeta Global supports competitive compensation through a mix of base pay, equity, performance incentives, financial benefits and employee feedback-informed rewards. The company’s total rewards approach connects compensation with ownership, financial planning and benefits that support employees’ broader well-being.

  • Competitive pay and incentives: Zeta lists competitive pay, equity, performance bonuses and an employee stock purchase plan as part of its compensation and total rewards offerings. Employees also describe compensation as a strength. A software engineer said Zeta offers “good compensation,” “best appraisals and pay raise” and a “supportive work environment,” while a director cited “compensation” as one of the strengths of the company.
  • Equity and ownership: Zeta offers company equity and an employee stock purchase plan, giving employees ways to participate in the company’s growth. Its broader financial benefits also include a 401(k) with company match, monthly financial workshops, commuter benefits and insurance coverage, reinforcing compensation as part of a larger financial wellness package.
  • Performance-oriented rewards: Employee reviews describe Zeta’s compensation as tied to performance and growth. One employee said, “Zeta pays well,” while another said compensation is “within industry range and revised every year.” A finance analyst cited “great incentives,” and a director described Zeta as a place to “shape your career” with room to move up. (Comparably; Glassdoor reviews; Indeed reviews)
  • Benefits that strengthen total rewards: Zeta’s rewards package extends beyond pay through health, dental and vision insurance, mental health benefits, pet insurance, flexible time off, parental leave, adoption assistance, fertility and family-building support, travel assistance for reproductive health procedures, volunteer days and wellness resources. The company also says it uses wellness surveys and employee feedback to shape benefits updates, including expanded parental leave and adoption assistance.
  • External signals:
    • Compensation sentiment: Employees on external review sites describe Zeta’s compensation as “good,” “great” and competitive, with reviews citing pay raises, incentives, benefits and performance-based earning potential. (Glassdoor reviews; Indeed reviews; Comparably)
    • Benefits signals: External profile data lists company equity, performance bonuses, an employee stock purchase plan and a home-office stipend for remote employees.
    • Financial wellness: Zeta’s benefits include 401(k) matching, financial workshops, insurance coverage and employee stock purchase participation. 

Bottom line: Zeta Global’s compensation approach combines competitive pay, performance incentives, equity, stock purchase access and broad benefits, giving employees both near-term rewards and longer-term financial participation in the company’s growth.

Zeta Global Insights

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The Company
HQ: New York, NY
2,429 Employees
Year Founded: 2007

What We Do

Zeta Global (NYSE: ZETA) is the AI Marketing Cloud that leverages advanced artificial intelligence (AI) and trillions of consumer signals to make it easier for marketers to acquire, grow, and retain customers more efficiently. Through the Zeta Marketing Platform (ZMP), our vision is to make sophisticated marketing simple by unifying identity, intelligence, and omnichannel activation into a single platform – powered by one of the industry’s largest proprietary databases and AI. Our enterprise customers across multiple verticals are empowered to personalize experiences with consumers at an individual level across every channel, delivering better results for marketing programs. Zeta was founded in 2007 by David A. Steinberg and John Sculley and is headquartered in New York City with offices around the world.

Why Work With Us

At Zeta, people have the freedom to think creatively, take initiative, and grow. We value curiosity, innovation, and teamwork, empowering everyone to use AI and technology in smarter ways to drive impact for clients, consumers, and each other while shaping the future together.

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Zeta Global Offices

Hybrid Workspace

Employees engage in a combination of remote and on-site work.

Typical time on-site: Flexible
HQNew York, NY
Bengaluru, Karnataka
Boca Raton, FL
Brussels, BE
El Segundo, CA
Hyderabad, Telangana
London, GB
München, DE
Nashville, TN
Paris, FR
Praha, CZ
San Francisco, CA
Washington, DC
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