Senior Marketing Lead - Channel Strategy

Company Summary
EchoStar is reimagining the future of connectivity. Our business reach spans satellite television service, live-streaming and on-demand programming, smart home installation services, mobile plans and products.
Today, our brands include Boost Mobile, DISH TV, Gen Mobile, Hughes and Sling TV.
Department Summary
Our marketing and advertising teams bring a unique blend of skills to tell the DISH and Sling story. Whether coordinating high-level messaging for the C-suite, interacting with journalists to drive breaking news or launching a campaign around our latest innovation, our team lends their voice to the future of communication.
Job Duties and Responsibilities
The Video Services Go-To-Market team is accountable for the strategy, growth, and development of all marketing initiatives driving the DISH and SLING TV business annually. This team manages the campaigns and initiatives that tell our brand story, reach our target audiences, and drive our yearly sales goals. This is an exciting, dynamic role to have during an exciting time at Echostar, as we look to evolve our offerings based on the changing dynamics in the category.
Key Responsibilities:

• From strategy to delivery, manages projects from onset with channel owner through development with agency to delivery to media platform or partner
• Intakes creative briefs and requests, vets briefs for the creative team, and prioritizes with project managers for maximum agency efficiency
• Ability to manage complex projects under rapidly changing business dynamics. Essential to guiding projects through the creative development process
• Becomes subject matter expert on creative strategy for channels under their purview - including best practices, test & learn, and application of performance results to future creative development
• Maintain trusted working relationship with key channel leads; is face of channel to agency partners and within GTM; advocates for resources, makes recommendations, builds strong relationships across key stakeholders (both within Marketing and cross-enterprise)
• Communicates frequently with business partners and creatives to maintain critical project deadlines and priorities
• Supports all meetings with recap, feedback and next steps

Skills, Experience and Requirements
Education and Experience:

• BA/BS degree in Business Administration, Marketing, Communication, Sales or relevant field
• Marketing Generalist with experience across integrated go-to-market campaigns and creative projects including writing creative tactical briefs

Skills and Qualifications:

• Ability to think strategically about both customer and market information; comfortable analyzing performance data to make creative optimization recommendations
• Ability to influence and collaborate across various functional groups including media channel owners and creative agencies
• Strong interpersonal skills that encourage team collaboration and promote enthusiasm; build trust with external and cross-functional partners
• Must be results-oriented and have an understanding of metrics and data
• Effective communication skills and comfortable presenting creative requests, giving creative feedback, and presenting creative recommendations

Visa sponsorship not available for this role
Salary Ranges
Compensation: $83,950.00/Year - $119,900.00/Year
Benefits
We offer versatile health perks, including flexible spending accounts, HSA, a 401(k) Plan with company match, ESPP, career opportunities, and a flexible time away plan; all benefits can be viewed here: DISH Benefits .
The base pay range shown is a guideline. Individual total compensation will vary based on factors such as qualifications, skill level, and competencies; compensation is based on the role's location and is subject to change based on work location.
Candidates need to successfully complete a pre-employment screen, which may include a drug test and DMV check. Our company is committed to fostering an inclusive and equitable workplace where every individual has the opportunity to succeed. We are dedicated to providing individuals with criminal or arrest records a fair chance of employment in accordance with local, state, and federal laws.
The posting will be active for a minimum of 3 days. The active posting will continue to extend by 3 days until the position is filled.