Senior Account Manager (Talent & Influencer Marketing)

Job Description

THE AGENCY

Creative Artists Agency (CAA) is the leading entertainment and sports agency, with global expertise in filmed and live entertainment, digital media, publishing, sponsorship sales and endorsements, media finance, consumer investing, fashion, trademark licensing, and philanthropy. Distinguished by its culture of collaboration and exceptional client service, CAA’s diverse workforce identifies, innovates, and amplifies opportunities for the people and organisations that shape culture and inspire the world. The trailblazer of the agency business, CAA was the first to build a sports business, create an investment bank, launch a venture fund, found technology start-up companies, establish a philanthropic arm, build a business in China, and form a brand marketing services division, among other innovations.

Named Most Valuable Sports Agency by Forbes for eight consecutive years, CAA represents more than 2,000 of the world’s top athletes in football, baseball, basketball, hockey, soccer, in addition to coaches, on-air broadcasters, and sports personalities and works in the areas of broadcast rights, corporate marketing initiatives, social impact, and sports properties for sales and sponsorship opportunities. Founded in 1975, CAA is headquartered in Los Angeles, and has offices in New York, Nashville, Memphis, Chicago, Miami, London, Munich, Geneva, Stockholm, Shanghai, and Beijing, among other locations globally. 

OVERVIEW

Within CAA Brand Consulting we have 200+ specialists working with over 40 leading brands. Our vision is to ​be the strategic partner for brands in helping them solve their biggest challenges.​

We create opportunity for our clients through CAA’s unparalleled connectivity to popular culture. We build brands and grow businesses by identifying, activating and measuring strategic marketing partnerships in sport, entertainment and social impact.

Our services range from strategy, creative, communications, experiential, hospitality and analytics. In London our clients include the likes of Volvo, Allianz, Salesforce, Gulf Oil, Mondelez and OKX.

CAA Brand Consulting is hiring for an Account Director to join our award-winning team in London and support across our portfolio of global brands. We are seeking an experienced agency or in-house professional with a proven track record advising brands on their talent and influencer marketing and partnership strategies.

THE ROLE

Reporting into the Senior Account Director, Talent & Influencers, this individual will have the knowledge, relationships and experience to advise, develop, implement and measure Talent and Influencer campaigns across international markets that drive value and cultural relevance for our clients.

The role requires a high level of strategic advisory, strong negotiation and management skills, and must have relationships not only with Talent and Influencers but also their managers, agents and publicists.

QUALIFICATIONS/REQUIREMENTS

What does the role involve?

• Develop, manage and refine end to end talent and influencer campaigns for clients including curating talent, contract negotiation, relationship management, campaign planning, content delivery, budget planning and measurement
• Build, nurture and grow long term relationships with agencies, talent, and influencers
• Collaborate with client account teams and cross functional teams to build talent and influencer strategy delivering on client KPIs
• Develop creative, distribution and marketing plans for talent and influencer activations
• Confidently manage client’s expectations, pushing back and communicating clearly to ensure the best possible outcome for the client and the team
• Demonstrate a thorough understanding of client’s business including their commercial targets, business objectives and marketing objectives to make informed recommendations
• Show a strong understanding of measurement and reporting providing continued ROI and business impact
• Act as a senior advisor to junior members of staff and offer support and guidance across a range of clients and projects
• Flexible to travel in the UK as required

What are we looking for?

• Best in class client servicing, account handling and project management
• Robust experience managing talent and influencer campaigns across the UK and Europe
• Strong existing network of talent and influencer relationships and understanding of intricacies working with talent and influencers
• Proven track record of delivering successful campaigns and driving increase in business revenue
• Excel at building strong relationships with clients, stakeholders and industry
• Experience building and managing a successful team
• Innovative thinker and solution orientated
• Confident presenter with ability to communicate effectively to both external and internal stakeholders
• Team player with the ability to work autonomously as required
• Be creative and proactive in surfacing new opportunities 
• Social media enthusiast with a working knowledge of key platforms with an eye on developing platforms
• Able to compile, analyse and interpret data across campaign development, management and optimisation
• Strong organisation and time management skills with the ability to work under pressure and to tight deadlines

Please ensure you provide complete and legible information in your application. An incomplete application may affect your consideration for employment.

Creative Artists Agency (“CAA”) is committed to promoting equal opportunities in employment and creating a workplace culture in which diversity and inclusion is valued and everyone is treated with dignity and respect. As part of our zero-tolerance approach to discrimination in any form, you and any job applicants will receive equal treatment regardless of age, disability, gender reassignment, marital or civil partner status, pregnancy or maternity, race, colour, nationality, ethnic or national origin, religion or belief, sex or sexual orientation, or any other legally recognised protected basis under UK law.

Please inform CAA’s Recruitment Department if you need any assistance completing any forms or to otherwise participate in the application process.

CAA does not accept unsolicited resumes from third-party recruiters unless they were contractually engaged by CAA to provide candidates for a specified opening. Any such employment agency, person or entity that submits an unsolicited resume does so with the acknowledgement and agreement that CAA will have the right to hire that applicant at its discretion without any fee owed to the submitting employment agency, person or entity.