Senior Account Manager - Poultry

Posted 2 Days Ago
Be an Early Applicant
Marshall, MN, USA
In-Office
Senior level
Logistics • Transportation • Agriculture • Manufacturing
The Role
Manage and grow a designated poultry product line by selling to producers and distributors, developing strategic account plans, providing training and demos, documenting activity in Salesforce, collaborating with internal teams on pricing and distribution, attending industry events, and resolving customer issues to meet sales and profitability goals.
Summary Generated by Built In
About Ralco
Ralco is a family-owned agricultural health and nutrition company with a global presence, distributing products in over 40 countries. Inspired by nature and powered by science, Ralco develops innovative, natural solutions to support plant and animal health. Learn more at https://ralcoagriculture.com.

 

Job Summary 

As a Senior Poultry Account Manager, you are responsible for selling a product line and managing its sales growth.  You will work with producers and distributors/dealers to promote a designated line of products.  You will seek opportunities to increase revenue from existing accounts, while leveraging your industry connections and relationships to establish new business. You will act as the account manager for your accounts and lead the account team to provide excellent customer service. In many situations, you will serve as the primary account manager, while in others, you will support other account managers. You will be tasked with achieving growth plan objectives related to the sales and profitability of your assigned accounts. This position is designated for a specific geographic territory, which may change over time in response to company needs. 

You must be able to communicate well with all areas of the company.  You will work with a technical counterpart.  You will also work with a product specialist to define your go-to-market strategy and to perfect the product positioning, key benefits, supporting research, competitive differentiation, and target customer. 

This job description is not meant to be all inclusive and duties may vary based on departmental and company needs. 

Key Responsibilities 

  • Achieve sales goals and manage budget for assigned accounts. 

  • Develop and execute strategic account plans. 

  • Identify customer needs and recommend corresponding Ralco solutions. 

  • Build and maintain relationships with distributors, producers, and key stakeholders. 

  • Provide training and product demonstrations for distributors and end users. 

  • Document all customer interactions and account activity in Salesforce. 

  • Maintain accurate account records in CRM and contribute to process improvements. 

  • Collaborate with internal teams to ensure alignment with pricing, programs, and distribution. 

  • Participate in trade shows, meetings, and industry events. 

  • Resolve customer issues and support product development opportunities. 

  • Maintain a professional presence and vehicle. 

  • Pursue ongoing professional development in collaboration with your supervisor. 

Required Skills/Abilities 

  • Strong Communication and interpersonal skills 

  • Customer focused with proven relationship building ability 

  • Strategic thinking and sales planning 

  • Proficiency in CRM tools (Salesforce) 

  • Solid understanding of animal health products and industry trends 

  • Ability to analyze data and apply insights to sales strategies 

  • Technology proficiency and adaptability 

  • Aligns with RALCO’s Values and Purpose 
    Values: Courageous Curiosity, Driven to Deliver, Master your Craft, Root for the Team, Earn the Relationship 
    Purpose: Ralco creates effective natural solutions that address agriculture’s greatest challenges  

Qualifications 

  • Education: Bachelor’s degree in Animal Science, Poultry Science, Agriculture, Business, or related field. 

  • Experience: 7+ years of related experience required. 

  • Travel: Frequent travel required on a weekly basis. 

  • Location: Territory covers the western half of the US. Must be based within the territory. 

Physical Requirements 

Physical Activity 

Rarely 

Occasionally 

Frequently 

Constantly 

% of time 

0% to 25% 

26% to 50% 

51% to 75% 

76% to 100% 

Carrying ≥ 20 lbs. 

Climbing 

Driving 

Finger Dexterity 

Hearing 

Kneeling 

Lifting ≥ 20 lbs. 

Pulling ≥ 20 lbs. 

Pushing ≥ 20 lbs. 

Reaching 

Seeing 

Sitting 

Standing 

Twisting 

Typing 

Walking 

Reasonable accommodation may be made to enable individuals with disabilities to perform key work duties. 

Skills Required

  • Bachelor's degree in Animal Science, Poultry Science, Agriculture, Business, or related field
  • 7+ years of related experience
  • Frequent travel required (weekly basis)
  • Must be based within the territory covering the western half of the US
  • Proficiency in CRM tools (Salesforce)
  • Solid understanding of animal health products and industry trends
  • Strong communication and interpersonal skills
  • Customer-focused with proven relationship-building ability
  • Strategic thinking and sales planning capabilities
  • Ability to analyze data and apply insights to sales strategies
  • Maintain a professional presence and vehicle
  • Document all customer interactions and account activity in CRM
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The Company
HQ: Marshall, MN
60 Employees
Year Founded: 1971

What We Do

Ralco is involved in the manufacturing, mixing, and packaging of animal feed products, and is responsible for the safe and timely delivery of bulk, bagged, and boxed products to farms and mills.

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