As part of a tight-knit, smart, and growing team of creative and marketing professionals, the Senior Account Strategist plays a critical role in client success. You're more than a point of contact, you’re a trusted advisor, a cross-functional leader, and a strategic mind helping clients thrive in a fast-moving, tech-enabled world.
Core Responsibilities
- Build and nurture strategic, long-term relationships with key clients, acting as their main point of contact and marketing advisor.
- Collaborate with internal strategists and senior leadership to develop and present multi-channel, insight-driven marketing plans.
- Champion client growth with a CMO mindset—help define success metrics, evaluate performance, and guide continual improvement.
- Proactively identify and solve business and marketing challenges using a mix of creative thinking, data analysis, and tool-based solutions.
- Leverage modern technologies—including AI, automation tools, and mar-tech platforms—to scale content, analyze insights, and streamline workflows.
- Lead client onboarding and campaign execution, managing short- and long-term strategic plans across creative, media, digital, and production.
- Support and shape the development of deliverables including briefs, media plans, messaging frameworks, content calendars, and strategic reports.
- Map customer journeys, segment audiences, and plan content experiences with personalization and performance in mind.
- Drive internal collaboration to ensure work is aligned, on-budget, and on-time—with a focus on both creative impact and business results.
- Serve as the bridge between client goals and internal execution—keeping work focused, relevant, and high-performing.
- Identify opportunities to grow client relationships through new services, strategic initiatives, or campaign expansions.
- Stay sharp: Maintain current knowledge of client industries, emerging media, audience behavior, digital trends, and the evolving role of AI.
General Responsibilities
- Commit to making Overit the best company it can be by contributing innovative ideas and solutions.
- Cultivate and maintain strong client relationships, ensuring satisfaction and long-term partnerships.
- Act promptly to address and resolve client concerns and needs.
- Represent Overit positively at industry events and foster strong, effective communication with clients and vendors.
- Promote collaboration across the organization, embracing teamwork and mutual support to deliver the best outcomes.
- Uphold a professional and positive work environment that boosts team morale.
We believe in: Overit is a full-service marketing agency known for revitalizing recognizable brands and energizing household names. With over 40 highly skilled creative and data-focused marketers, Overit pushes boundaries with new ideas, technologies, and audience connections. Named a Best Place to Work and praised for our creativity, we’re the go-to agency when businesses are ready to elevate their strategies.
We’re looking for a standout individual who is:
- A Rock star: Confident in showcasing skills and embracing inspiration to solve challenges creatively with natural leadership and desire to own results.
- Adventurous: Eager to exceed expectations and willing to learn and adapt to new techniques and platforms. Naturally curious with a need to know why.
- A team player: Thrives in a collaborative environment, working effectively with diverse team members and the ability to influence others.
- Organized and detail-oriented: Capable of juggling multiple priorities and maintaining quality.
- Respectful and professional: Values teammates, community, and clients, recognizing the trust they place in us.
Schedule: Monday to Friday, with a minimum of three days in-office, at Overit, and two days with a WFH option.
Requirements
- 3+ years in an account or strategy role within a marketing, digital, or creative agency.
- 2+ years leading marketing strategy across channels including content, paid media, social, and digital.
- A strong understanding of full-funnel marketing, brand storytelling, and performance metrics.Fluency in modern tools—analytics platforms, CRMs, automation, and AI-driven content or research tools (e.g., ChatGPT, Jasper, Midjourney).
- Clear, confident communication—both with clients and internal teams.
- Experience managing budgets, timelines, scopes of work, and expectations across multiple accounts.
- A Bachelor’s degree in Marketing, Communications, or related field is preferred (but not required if your experience speaks volumes).
Benefits
- 401(k) matching
- Health insurance
- Dental insurance
- Life insurance
- Vision insurance
- Paid time off
- Parental leave
- Professional development assistance
Skills Required
- 3+ years in an account or strategy role within a marketing, digital, or creative agency.
- 2+ years leading marketing strategy across channels (content, paid media, social, digital).
- Strong understanding of full-funnel marketing, brand storytelling, and performance metrics.
- Fluency in analytics platforms, CRMs, automation, and AI-driven tools (e.g., ChatGPT, Jasper, Midjourney).
- Clear, confident communication with clients and internal teams.
- Experience managing budgets, timelines, scopes of work across multiple accounts.
- Hybrid role based in Albany, NY with a minimum of three days per week in-office.
- Bachelor's degree in Marketing, Communications, or related field.
What We Do
OverIT is a leading Field Service Management (FSM) software solutions provider with over 20 years of expertise. The company provides cloud-based, geospatial, and field collaboration tools specifically designed for mission-critical operations in linear asset industries, including energy, utilities, telecommunications, oil, and transportation. OverIT helps enterprise businesses globally optimize their daily efficiencies and manage complex field activities through its scalable and highly configurable NextGen Platform.
