Senior Account Executive OR Account Supervisor, Lifestyle

Reposted Yesterday
Be an Early Applicant
New York, NY, USA
In-Office
66K-100K Annually
Senior level
Agency • Digital Media
The Role
The role involves leading client relationships, overseeing earned media, managing projects, motivating teams, and contributing to strategic planning within consumer lifestyle marketing. Requires experience in PR and team management.
Summary Generated by Built In

Who We Are:

At M Booth, we produce award-winning, culturally-resonant, and buzz-worthy campaigns that move key audiences to action. 

We are relentlessly passionate about our clients and their business, whether that means developing scrappy campaigns and content that breaks through, maximizing earned to reach key audiences, leading in digital innovation, or unleashing insights that unlock ideas that win in the marketplace. And we have a bold belief that our work can and should contribute to an equitable world.

Our agency was born 40 years ago with entrepreneurial roots, a people-first culture, and a passion for creativity and innovation. As we look to the future we believe Only the Bold will make a lasting impact and change. From culture to creative, in today’s world BOLD moves everything we do.

We have an immediate opening for a Senior Account Executive or Account Supervisor to join our Consumer Lifestyle Team.  We believe in creativity and thoughtful strategy with the ability to be both nimble and intentional to deliver exceptional work to our clients. A successful candidate will be hungry to learn and grow in the lifestyle and CPG space, supporting breakthrough marketing efforts on a team that blends PR, influencer and digital work.

What You’ll Do:

As an Account Supervisor, you’re a team leader helping run critical pieces of the business. You’ll manage complex projects, lead and inspire those who report to you, and serve as a client counselor on the PR, partnerships, events/experiential and influencer programming fronts, with at least a baseline knowledge of broader marketing channels. You’re expected to be tenacious in motivating teams, inspiring clients as you go above-and-beyond to understand their business and managing up in an effective manager to senior leadership. 

Responsibilities

Client Leadership

  • Actively provide strategic counsel and be strategic day to day voice for the client
  • Strive for excellence in client service; provide clear and concise updates that limit client hole-poking
  • Build strong relationship that establishes trust with PR and brand team clients
  • Lead weekly calls with clients

Earned Media Oversight

  • Oversee the team’s earned media outputs across always on and programmatic 
  • Develop sound and strong media strategies that deliver on KPIs
  • Counsel and guide client on earned outputs and plans for building those KPIs
  • Pitch and continue relationship building with earned press
  • Hole poke and ensure no stone left unturned in press outreach; guide team towards resourcefulness  

Project Management

  • Design clear and efficient workplans for programs and manage all workstreams including earn media specific ones
  • Poke holes in team initiatives and ensure work output is the best it can be (of self and team members)
  • Juggle multiple workstreams, clients, projects and deadlines
  • Review and edit documents, collateral, etc. with minimal supervision; ensure all team work is client-ready before going to the clients
  • Lead special events + experiential activations (virtual and in-person)
  • Own more complex elements of project management, such as integration/collaboration with partners, vendors, etc.
  • Problem-solve quickly and smartly when issues arise
  • Create and track budgets + KPIs

Team Management

  • Direct and manage the work of SAE’s, AE’s AAE’s, AC’s and Intern
  • Coach in real-time and provide actionable feedback and guidance to add value to teammate and the work
  • Be motivational and inspiring, implementing ideas that help build culture
  • Challenger of status quo and a problem solver for the team – helps team find solutions

Planning

  • Provide program development support, including material development (from decks to memos to emails)
    • Including but not limited to product launch moments, influencer campaigns, strategic partnerships and more
  • Contribute ideas that deliver on briefs and jobs-to-be-done
  • Organize teammates and horizontals on planning path forward
  • Contribute to brainstorms
  • Provide off-the-cuff ideas that aren’t part of planning (relevant, in-the-know nuggets that teams and clients can run with to WIN when it comes to cultural relevance)

What You’ll Bring

  • Solid foundation in public relations – both traditional media and digital
  • Proven ability to lead projects and communications; experience driving events and partnerships
  • Experience working in an integrated agency team setting
  • Skilled in motivating teammates and helping them grow
  • In touch with cultural and industry trends
  • 3-5 years of experience on the PR agency side for a Senior Account Executive
  • 6-7 years of experience on the PR agency side for an Account Supervisor
  • Experience managing a team of 2-3 direct reports
  • Experience and/or passionate about the lifestyle, food/bev scene
  • The ideal candidate will have a solid foundation in consumer marketing specifically: traditional public relations, large integrated programming, social strategy, and influencer marketing (paid and organic)
  • Bachelor’s Degree
  • Travel is required from time-to-time

What We’ll Bring

Here are a few highlights of our benefits offerings as an M Boother:

  • A workplace that’s alive with courage, ideas, respect and humanity
  • Professional growth and development programs to help advance your career
  • Comprehensive health care and wellness plans for your entire family
  • A 401(k) Savings Plan and Flexible Spending Accounts
  • Paid holidays, Unlimited Paid Time Off (Personal, Sick, Vacation), and Summer Fridays
  • Additional Perks: Family Leave, Well-Being Programs, & Commuter Benefits
  • Salary: $66,000/year for SAE
  • Salary: $81,000-100,000 for Account Supervisor

(New hires are typically brought into the organization between the minimum to midpoint of the salary range posted depending on qualifications, internal equity, and the budgeted amount for the role.)

Location: Remote - Tri-State area (NY, NJ, CT) within easy reach of New York City area to come in for day trips.  

Our Flexible Work Policy: 

We believe that our best work happens in a hybrid working environment. If you are in the NYC (or commutable surrounding distance) hub we want to see you in person 2 days a week. That could mean in our office, in our client's office, on the road with them or attending an industry event.

M Booth & Associates is an equal opportunity employer. All candidates will be considered for employment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.

Skills Required

  • 3-5 years of experience on the PR agency side for a Senior Account Executive
  • 6-7 years of experience on the PR agency side for an Account Supervisor
  • Bachelor's Degree
  • Experience managing a team of 2-3 direct reports
  • Solid foundation in public relations
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The Company
HQ: New York, New York
357 Employees
Year Founded: 1984

What We Do

Our agency was born 40 years ago with entrepreneurial roots, a people first culture, and a passion for creativity and innovation. As we look to the future we believe Only the Bold will make lasting impact and change. From culture to creative, today bold moves everything we do. M Booth is a creative agency that produces award-winning, culturally-competent campaigns that change perceptions of key stakeholders and behaviors of consumers. We are relentlessly passionate about our clients and their business, whether that means leading in digital innovation, developing breakthrough campaigns and content, reaching more people through earned, or unleashing insights that unlock ideas that win in the marketplace. We have a #makeshifthappen mindset and believe our work can and should contribute to an equitable world. The industry has noticed. We have been awarded PRovoke Creative Agency of the year 2023, A Campaign Best Agency 2023, and a Best Place to Work year after year from AdWeek, PRWeek and PRovoke.

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