At Instructure, we believe in the power of people to grow and succeed throughout their lives. Our goal is to amplify that power by creating intuitive products that simplify learning and personal development, facilitate meaningful relationships, and inspire people to go further in their education and careers.
We do this by giving smart, creative, passionate people opportunities to create awesome. And that's where you come in:
We are seeking an experienced Senior Account Executive to be based in Dubai to join our growing education sales team. You’ll play a pivotal role in expanding the reach of the Instructure Learning Platform across the ROMENA region, helping Higher Education institutions and K-12 organizations modernize and simplify their approach to teaching and learning.
This role is focused on driving long term, sustainable growth across ROMENA, including MENA markets outside the GCC (Gulf Cooperation Council). You’ll be responsible for building strong relationships across the region, growing pipeline, navigating complex sales cycles, and helping education customers realize the value of the Instructure platform.
If you thrive in a dynamic environment and are passionate about helping education institutions succeed, we want to meet you.
What You’ll Be Doing
Drive new business growth by selling the Instructure Learning Platform across the ROMENA region
Build and execute targeted sales strategies to develop and nurture a strong client pipeline across Higher Education and K-12
Share insights to help prospective clients evaluate solutions and choose what best fits their needs
Prepare and tailor messaging, presentations, proposals, and tender responses for prospective clients
Guide prospects through the purchasing process to successful, timely closure
Secure profitable pricing and business terms by clearly communicating the value and return on investment of the platform
Accurately forecast short term and long term sales performance while maintaining strong pipeline management and hygiene
Build relationships with key stakeholders and decision makers, including executive leadership and C-suite contacts
Partner closely with cross functional teams, including Product and Customer Experience, to share market feedback and customer insights
Attend key industry events and strengthen Instructure’s presence across the region
Identify and recruit channel partners where appropriate to support market entry and regional coverage
Consistently achieve or exceed sales quotas within established timelines
Travel regularly across the region for onsite meetings and events, up to 30%
What We’re Looking For
Fluent Arabic with strong written and spoken English
5+ years of proven sales experience, ideally within SaaS, EdTech, or enterprise software
Experience selling complex enterprise software, solutions, and services
Demonstrated ability to sell at all levels, including C-suite and executive leadership
Strong strategic and consultative sales skills
Ability to conduct detailed needs analyses and develop tailored proposals
Experience managing tenders and complex buying processes
Understanding of educational pedagogy and the process of selling a VLE/LMS is a plus
Experience selling into both Higher Education and K-12 is a plus
Familiarity with sales methodologies and a strong challenger mindset
Bachelor’s degree preferred
Get in on all the awesome at Instructure!
We offer competitive, meaningful benefits in every country where we operate. While they vary by location, here's a general idea of what you can expect:
Competitive compensation, plus all full-time employees participate in our ownership program - because everyone should have a stake in our success.
Flexible work culture. Our remote, hybrid and in-office collaboration spaces vary by role, team and location.
Generous time off, including local holidays and our annual “Dim the Lights” period in late December, when teams are encouraged to step back and recharge based on departmental needs.
Comprehensive wellness programs and mental health support
Learning and development resources, including professional development tools and tuition reimbursement, to support your growth
The technology and tools you need to do your best work
Motivosity employee recognition program
A culture rooted in inclusivity, support, and meaningful connection
We believe in hiring great people and treating them right. The more diverse we are, the better our ideas and outcomes.
Instructure is an Equal Opportunity Employer. We comply with applicable employment and anti-discrimination laws in every country where we operate.
All employees must pass a background check as part of the hiring process. To help protect our teams and systems, we’ve implemented identity verification measures. Candidates may be asked to verify their legal name, current physical location, and provide a valid contact number and residential address, in accordance with local data privacy laws.
Any attempt to misrepresent personal or professional information will result in disqualification.
Skills Required
- Fluent Arabic with strong written and spoken English
- 5+ years of proven sales experience, ideally within SaaS, EdTech, or enterprise software
- Experience selling complex enterprise software, solutions, and services
- Demonstrated ability to sell at all levels, including C-suite and executive leadership
- Strong strategic and consultative sales skills
- Ability to conduct detailed needs analyses and develop tailored proposals
- Experience managing tenders and complex buying processes
- Understanding of educational pedagogy and experience selling a VLE or LMS
- Experience selling into both Higher Education and K-12
- Familiarity with sales methodologies and a strong challenger mindset
- Bachelor's degree
Instructure Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Instructure and has not been reviewed or approved by Instructure.
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Fair & Transparent Compensation — Pay is considered market-competitive for many engineering, product, and quota-carrying roles, especially when factoring base, variable, and equity. In these tracks, total rewards are often characterized as fair-to-strong for the role and location.
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Healthcare Strength — Health coverage is described as comprehensive, including medical, dental, vision, mental-health support, and HSA/FSA options. Employer contributions are often portrayed as strong, and core medical benefits receive consistently positive marks.
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Leave & Time Off Breadth — Time off offerings include flexible or “unlimited” PTO, paid holidays, and paid sick time, paired with widespread remote/hybrid flexibility. This breadth of time off and work flexibility is often viewed as a meaningful perk that enhances overall value.
Instructure Insights
What We Do
Instructure is helping people grow from the first day of school to the last day of work. More than 30 million people use its Canvas and Bridge platforms for learning management and employee development.
