Senior Account Director, Sports - Brand Consulting

Job Description

Who We Are

Creative Artists Agency (CAA) is the leading entertainment and sports agency, with global expertise in filmed and live entertainment, digital media, publishing, sponsorship sales and endorsements, licensing, media finance, consumer investing, fashion, trademark licensing, and philanthropy.  Distinguished by its culture of collaboration and exceptional client service, CAA’s diverse workforce identifies, innovates, and amplifies opportunities for the people and organizations that shape culture and inspire the world.  The trailblazer of the agency business, CAA was the first to build a sports business, create an investment bank, launch a venture fund, found technology start-up companies, establish a philanthropic arm, build a business in China, and form a brand marketing services division, among other innovations.

Position Summary:

The CAA Brand Consulting Senior Director will play a leadership role in one of our largest Brand Consulting clients, a financial services company. The Senior Director will help develop and lead the strategic vision, management and activation of marquee sports and entertainment properties in the brands portfolio. The candidate will lead interfacing day to day with the client, manage junior team members and will work cross functionally with internal/external vendors, clients and agencies.

Essential Functions:

•    Develop and deliver overarching strategic vision based on brand objectives for new and existing sports and entertainment partnerships 
•    Identify and sell in new projects and revenue opportunities
•    Demonstrate creative and innovative thought leadership, keeping ahead of trends and providing proactive inspiration and recommendations 
•    Act as a resource for the teams in trouble shooting and problem solving
•    Oversee the team who will manage the day-to-day portfolio, ensuring continuity across properties and strategic, creative thinking
•    Lead overall activation planning, pulling in specific functions, as needed
•    Oversee the development of integrated marketing and sponsorship activation plans, showcasing how digital, social, PR, retail and other channels come to life, working with internal account team, client team and external agencies
•    Work with CAA Data & Analytics to oversee the management of brand portfolio measurement evaluation and ideate around ways to expand measurement 
•    Work with other team functions (e.g. Creative, Experiential, Social Impact, Insights / Trends, etc.) to ensure goals and objectives are met, as well as to cross sell additional revenue opportunities
•    Lead, manage and inspire a team of direct and indirect team members
•    Create presentations for key meetings internally and externally
•    Develop and deliver compelling written and verbal communications
•    Build, maintain and play key role in driving year-over-year business and account growth
 

Requirements:

•    Bachelor’s Degree in Marketing, Communications, Business or similar discipline
•    10-12+ years’ experience in client activations including developing and delivering the strategic vision based on brand objectives
•    Ability to travel and be on site at events
•    Must have people management experience including proven ability to develop lower level team members. 
•    Strong fiscal approach with excellent budget management and forecasting skills
•    Exceptional verbal and written communication skills with the ability to command a room and build relationships both internally and externally
•    Proven strategic development and stakeholder management/influence skills
•    Strong market and industry knowledge and presence 
•    Must demonstrate thought leadership by developing original points of view, identifying emerging trends and opportunities, and translating insights into actionable recommendations for clients.
•    Remains abreast of the client’s industry and latest developments
•    Must be a skilled negotiator who can effectively influence clients and internal stakeholders, manage competing priorities, and navigate complex discussions to drive successful outcomes.
•    Ability to balance and progress multiple projects and project components at one time, on tight timelines
•    Excellent MS skills especially with PowerPoint, Excel and Outlook

Location

This role will be located in our New York office. The Brand Consulting department offers a flexible work schedule and requires a minimum of three days per week on-site.

Compensation

The annual base salary for this position is in the range of $165,000 - $185,000. This position is also eligible for benefits and a discretionary bonus. Ultimately, the salary may vary based upon, but not limited to, relevant experience, time in role, business sector, and geographic location, among other criteria. Please talk with a CAA Recruiter to learn more.

Creative Artists Agency, LLC (the “Company”) is committed to a policy of Equal Employment Opportunity and will not discriminate on the basis of race (inclusive of traits historically associated with race, including hair texture and protective hairstyles), color, religion, creed, gender or sex (including pregnancy, childbirth, breastfeeding or related medical conditions), national origin, ancestry, age, physical disability, mental disability, medical condition, genetic information, family and medical care leave status, military or veteran status, marital status, family status, sexual orientation, gender identity, gender expression, political affiliation, an employee’s or their dependent’s reproductive health decision making (e.g., the decision to use or access a particular drug, device or medical service), or any other characteristic protected by applicable law.

The absence of a permanent address is not a bar to employment. The Company does not discriminate against individuals based on housing status, including the absence of a fixed address.The Company also complies with the Americans with Disabilities Act and applicable state and local laws with regard to providing reasonable accommodation for qualified individuals with disabilities.

CAA does not accept unsolicited resumes from third-party recruiters unless they were contractually engaged by CAA to provide candidates for a specified opening. Any such employment agency, person or entity that submits an unsolicited resume does so with the acknowledgement and agreement that CAA will have the right to hire that applicant at its discretion without any fee owed to the submitting employment agency, person or entity.