Seeding Manager

Posted 8 Days Ago
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București, ROU
Hybrid
Entry level
Digital Media • Marketing Tech • Professional Services • Social Media
The Role
Lead high-volume product seeding programs across multiple product lines, managing influencer identification, relationship development, logistics, fulfillment tracking, campaign calendars, client communications, and performance analysis. The role evaluates creator engagement, unboxing rates, market trends, and ROI while coordinating with account and data teams to optimize outreach and future seeding strategies.
Summary Generated by Built In

About SAMY

We weren't built to follow, we were built to lead.
SAMY is the global powerhouse redefining brand communication for a social-first world—helping brands stay relevant, shape culture, and build real connections at the speed the world moves. Since 2013, we've grown from a bold idea into a global force: 1,200+ experts, 17+ offices, 55 markets, 22+ countries. We launch 40+ campaigns a week, create one piece of content every minute, and generate +$500K in revenue every day.

We are Path Finders: curious, ambitious, and never afraid to challenge what's next.
We don't play it safe. We build what's next.
Instagram | TikTok | Culture page

Role Mission

As Seeding Manager, you will drive brand momentum by leading high-volume product seeding strategies, influencer selection, and end-to-end operational execution across multiple product lines. You will bridge client goals and logistics efficiency, turning product distribution into measurable advocacy and ROI. The role demands precise operational rigor, data-driven optimization, and seamless cross-functional leadership.

#LI-MS2

Key responsibilities

  • Oversee end-to-end seeding operations and logistics, ensuring accurate distribution, tracking, and full supply chain visibility across product divisions.

  • Identify, vet, and build relationships with target influencers, aligning selections with client goals and managing content calendars.

  • Monitor daily campaign activity, tracking product delivery, unboxing rates, and initial creator engagement to dynamically adjust strategies.

  • Partner with Account Executives and Data teams to refine outreach strategies, assess market trends, and deliver clear performance insights.

  • Manage client communications regarding seeding status, fulfillment updates, and high-impact placement milestones.

  • Analyze campaign results using social listening tools to identify high-performing talent, calculate ROI, and refine future seeding lists.

Skills & experience

  • Proven background managing product seeding execution and influencer relationships at scale.

  • Hands-on experience with influencer management platforms (e.g., Traackr, CreatorIQ, PrimeTag) and logistics tracking systems.

  • Strong analytical ability to evaluate creator performance, ROI, and content engagement metrics.

  • Exceptional project management, crisis handling, and cross-functional negotiation skills in fast-paced environments.

  • Full working proficiency (written and verbal) in English and Romanian.

Benefits

  • Work your way — Flexible schedule, hybrid work, and the opportunity to work up to 3 weeks a year from any SAMY office around the world.

  • Time that matters — Celebrate your birthday with a day off, plus company holidays on December 24th and 31st to recharge.

  • Grow with us — Global mobility opportunities, mentorship, parenthood support, and a transparent performance-driven compensation framework.

  • Be part of the journey — Help shape our team through our referral program and enjoy a collaborative, social culture, backed by a transparent, performance-driven compensation framework that rewards impact and supports your growth.

The SAMY Mindset
Forget the job description for a second. The real question is: are you a Path Finder? Bold enough to challenge what's possible. Collaborative enough to build it together. Driven enough to make it happen.
We don't just hire for roles, we hire for mindset. We look for people who communicate with honesty, collaborate without ego, embrace change with energy, and take real ownership of what they build.
We're not looking for people who think the same, we're looking for people who want to grow with us.
Here's what it actually looks like to belong here:
Be Kind — because respect, trust, and honest feedback make great teams stronger.
Go Beyond — because good is never enough when excellence is the standard.
Craft Together — because the best ideas don't happen in silos.
Enjoy the Journey — because growth lives outside the comfort zone.
Own It — because real impact starts with accountability.
If this feels like your kind of adventure, let's build something together.

Diversity & Inclusion
At SAMY, difference is not something we accommodate, it's what makes us stronger.
With a team made up of 70% women and more than 35 different nationalities, our different backgrounds, perspectives, and experiences challenge our thinking, sharpen our creativity, and push us to build better work, and a better company.
We are committed to creating an inclusive, accessible, and barrier-free environment where everyone feels seen, heard, and empowered to thrive. And if you need support or adjustments along the way, we'll make sure you have what you need to do your best work.

Instagram | TikTok | Culture page

Skills Required

  • Proven experience managing product seeding execution and influencer relationships at scale
  • Hands-on experience with influencer management platforms such as Traackr, CreatorIQ, or PrimeTag
  • Experience with logistics tracking systems
  • Strong analytical ability to evaluate creator performance, ROI, and content engagement metrics
  • Exceptional project management skills
  • Crisis handling and cross-functional negotiation skills
  • Full working proficiency in written and verbal English
  • Full working proficiency in written and verbal Romanian
Am I A Good Fit?
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The Company
1,000 Employees
Year Founded: 2020

What We Do

SAMY is a global brand communication and marketing agency that integrates research, creativity, technology, and influencer marketing to build brand relevance in a social-first world.

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