Search Manager (m/f/d)

Posted 17 Days Ago
Be an Early Applicant
Berlin
Senior level
eCommerce • Information Technology
The Role
As a Search Manager, you will oversee paid search campaigns for Google and Apple, managing performance, budget, and optimization while driving strategic growth and experimentation. You'll analyze data to derive insights and improve channel performance, collaborating with senior management and cross-functional teams to align with business objectives.
Summary Generated by Built In

Company Description

Flink is the leading quick commerce player in Europe. We are on a mission to give people back time: You can order your groceries through our app and we deliver to your doorstep in minutes. We carry 2,500 products with a focus on the leading brands in each category. We aim for sustainability by making deliveries on electric bikes and utilizing recyclable packaging. 

Flink launched in February 2021 and already operates in more than 80 cities in Germany, and the Netherlands. The business generated more than EUR 400m in revenues in 2022 and is operationally profitable. Flink is backed by the world’s most renowned tech investors, including Prosus, Mubadala, and Bond, and strategic investors like Doordash and REWE. We take great pride in being an inclusive employer that offers equal opportunities, and we celebrate the diversity and multiculturalism of our team. We're growing fast and always pushing ourselves to do better - we play for #1.

In your role as a Search Manager (m/f/d) you will manage our Google Search and Apple Search Ads campaigns globally. We are looking for a candidate with previous experience managing search campaigns across multiple platforms preferably with e-commerce experience who would be comfortable working in a fast paced startup environment.

Job Description

  • Take ownership of the paid search, and be responsible for meeting performance targets and driving strategic growth. Lead the development and execution of roadmaps in collaboration with senior management, aligning with overall business objectives; 
  • Paid Search Performance Management: Oversee the performance management of paid search campaigns, including budget forecasting, management, and optimisation. Ensure that campaigns are effectively managed to meet or exceed KPIs;
  • Technical Expertise: Provide technical support and guidance on Search related tracking and reporting as well as account setup;
  • Testing and Innovation: Drive experimentation and innovation within the channel by managing a testing backlog, and scoping new opportunities. Stay up to date with industry trends to ensure the channel remains competitive;
  • Data-Driven Decision Making: Analyze campaign performance and pull together complex data sets to surface insights. Develop actionable plans to improve or grow the channel, using data to guide decisions.

Qualifications

  • A minimum of 5 years of hands-on experience in performance marketing, with a focus on search engine marketing (SEM);
  • Proven track record of managing successful search campaigns and achieving measurable results, preferably in a startup or fast-paced environment;
  • Proficient in setting up and optimizing paid search campaigns on platforms such as Google Ads and Apple Search Ads;
  • In-depth understanding of keyword research, bid management, budget management, account structure and A/B testing strategies;
  • Proficiency in setting up and optimizing conversion tracking to measure the success of advertising campaigns;
  • Understanding of mobile-specific strategies, including mobile bid adjustments, responsive search ads, and mobile-specific ad extensions;
  • Familiarity with the Google Shopping Platform with experience in feed management and campaign optimization a plus;
  • Strong verbal and written communication skills, with the ability to convey complex ideas to both technical and non-technical stakeholders;
  • Collaborative approach to work well with cross-functional teams and external partners.

Additional Information

  • A €1000 annual L&D budget as well as individual coaching options to ensure you have plenty of opportunities to learn, grow and achieve your goals;
  • 26 days of vacation, +1 day every year up to a maximum of 30 days;
  • A mobility budget of 30 EUR per month with NAVIT, which you can use individually for Uber, BVG and many other providers;
  • A cool discount on your Urban Sports Club membership;
  • Attractive company pension options;
  • Unlimited access to an e-learning and development platform, MyAcademy, including online German courses;
  • Online discounts with Corporate Benefits and Future Bens;
  • A cool discount off your personal Flink orders; be the first to test out new products!
  • A modern and dog-friendly office in the heart of Berlin - lots of delicious lunch spots available within short walking distance.


It is our commitment that every applicant will be evaluated according to their skills regardless of age, gender identity, ethnicity, sexual orientation, disability status, or religion.

Top Skills

Apple Search Ads
Google Ads
The Company
Berlin
2,451 Employees
On-site Workplace
Year Founded: 2020

What We Do

High-quality and fresh groceries delivered to your door in minutes.

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