Search Engine Optimization (SEO) Manager

Posted 2 Days Ago
Be an Early Applicant
Upper Saddle River, NJ, USA
In-Office
100K-100K Annually
Mid level
Social Media • Software
The Role
The SEO Marketing Manager will lead EarthCam's search marketing strategy, focusing on improving search visibility through SEO and SEM initiatives, while leveraging analytics and AI tools.
Summary Generated by Built In

Who We Are

EarthCam is a global leader in webcam technology that gives construction teams real-time visibility into their jobsites—anytime, anywhere. Our solutions support project monitoring, documentation, promotion, and jobsite security across construction projects worldwide.

Our platform delivers live video, time-lapse recordings, progress tracking, and site security, powered by smart AI tools that turn visual data into useful insights for better decision-making. Since creating the first construction webcam in 1996, EarthCam has been trusted on major projects like One World Trade Center, SoFi Stadium, and the Panama Canal Expansion, and integrates with tools such as Procore, Autodesk, and Bentley.

We’re a collaborative, hands-on team that builds our technology in-house and works closely across departments to solve real problems for real users.

Job Description

EarthCam is seeking a highly analytical and execution-focused SEO Marketing Manager to lead our overall search marketing strategy across both organic and paid search channels.

This role will be responsible for improving EarthCam’s visibility across search engines by developing and executing data-driven strategies that increase search rankings, website traffic, and inbound lead generation.

The SEO Marketing Manager will manage the full search ecosystem including SEO, technical optimization, keyword strategy, search analytics, and paid search performance.

This role will leverage modern SEO platforms and AI-assisted SEO tools to identify search opportunities, improve website performance, and continuously optimize search campaigns.

You will work closely with marketing, product, and sales teams to ensure EarthCam captures high-value search demand across its product portfolio.


Requirements

Responsibilities

  • Lead EarthCam’s search marketing strategy across organic SEO and paid search
  • Conduct keyword research, search intent analysis, and competitive search analysis
  • Manage both SEO optimization and paid search campaigns (SEM / PPC)
  • Develop and maintain a search-driven marketing roadmap
  • Improve on-page SEO including metadata, internal linking, schema, and page structure
  • Identify opportunities to increase search visibility, traffic, and lead generation
  • Optimize paid search campaigns to improve ROI and conversion performance
  • Use AI-assisted SEO tools to enhance research, technical audits, and optimization workflows
  • Monitor search performance using analytics and search platforms
  • Track rankings, paid search performance, and search-driven pipeline contribution
  • Collaborate with marketing and product teams to align content and search strategy

Who You Are

  • data-driven search marketing professional with expertise in both SEO and paid search
  • Comfortable combining strategy with hands-on campaign execution
  • Experienced using modern SEO platforms and AI-assisted SEO tools
  • Highly analytical with a strong understanding of search behavior and performance metrics
  • Organized and process-oriented with strong project management skills
  • A collaborative communicator who works well across marketing, product, and sales teams

Qualifications

  • 4–7+ years of experience in SEO, SEM, or search marketing
  • Proven experience improving organic traffic, paid search performance, and search rankings
  • Strong understanding of technical SEO, search analytics, and conversion optimization
  • Experience managing Google Ads or paid search campaigns
  • Experience with SEO and search tools
  • Experience using AI-powered SEO tools for research and optimization
  • Experience working in B2B, SaaS, or technology environments preferred
  • Familiarity with CMS platforms such as WordPress

Benefits

What We Offer

At EarthCam, we believe great work starts with feeling supported, valued, and inspired. We offer a competitive compensation package and a people-first environment where innovation, growth, and collaboration thrive.

Our benefits include:

  • Yearly Salary starting at 100K + performance-based bonuses
  • 100% company-paid health insurance (single coverage)
  • Dental and Vision insurance
  • 401(k) plan with generous company matching
  • Paid time off plus paid holidays
  • Complimentary breakfasts, lunches, and snacks
  • Team events, BBQs, and our annual company Olympics

We’re proud to foster an energetic, entrepreneurial workplace where your ideas matter and your career can grow.

Recruitment Fraud Disclaimer

EarthCam is committed to maintaining a transparent and secure recruitment process. EarthCam communicates with candidates exclusively using EarthCam email addresses and extends job offers solely by telephone. For more information about the EarthCam recruitment process and avoiding fraudulent job offers, please click here.

https://www.earthcam.net/about/careers/recruitmentfraud/

Top Skills

Ai-Assisted Seo Tools
Cms
Google Ads
Sem
Seo
Wordpress
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The Company
HQ: Upper Saddle River, NJ
199 Employees
Year Founded: 1996

What We Do

EarthCam encourages exploration, fosters discovery and connects people through innovative live camera technology.

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