The Role
Perform outbound B2B prospecting with 50+ cold calls per day to generate qualified leads, schedule meetings for sales reps, maintain CRM accuracy, meet monthly/quarterly targets, and self-manage pipeline. On-site role, Monday–Friday 8 AM–5 PM in Grand Rapids.
Summary Generated by Built In
Are you ready to launch your sales career as an SDR - Prospector at a company with a great culture and where your hustle is rewarded?
We're looking for a high-energy, go-getter to join our fast-growing SDR team who has experience cold calling, prospecting, and setting appts for salespeople. This is your chance to break into tech sales, develop invaluable skills, and be a part of a supportive, high-performance culture.
If you are...
🔥 Naturally curious and always asking "why?"
🧠 Coachable, hungry to learn, and open to feedback
🎯 Goal-driven — you love crushing quotas and getting rewarded for it
📞 Fearless on the phone and thrive on creating meaningful conversations
💬 Clear communicator with a passion for connecting with people
💡 Resourceful and don’t wait to be told what to do — you figure it out
🚀 Ambitious, looking to grow fast and make your mark in a thriving and reputable company
Applied Innovation is seeking an SDR Prospector to generate new qualified sales opportunities from cold calls to prospective clients in new markets and passing on qualified opportunities by scheduling appts. for salespeople. This is a Monday to Friday 8 AM – 5 PM role located at 3223 Kraft Ave SE, Grand Rapids, MI 49512.
Responsibilities include but are not limited to:
We're looking for a high-energy, go-getter to join our fast-growing SDR team who has experience cold calling, prospecting, and setting appts for salespeople. This is your chance to break into tech sales, develop invaluable skills, and be a part of a supportive, high-performance culture.
If you are...
🔥 Naturally curious and always asking "why?"
🧠 Coachable, hungry to learn, and open to feedback
🎯 Goal-driven — you love crushing quotas and getting rewarded for it
📞 Fearless on the phone and thrive on creating meaningful conversations
💬 Clear communicator with a passion for connecting with people
💡 Resourceful and don’t wait to be told what to do — you figure it out
🚀 Ambitious, looking to grow fast and make your mark in a thriving and reputable company
Applied Innovation is seeking an SDR Prospector to generate new qualified sales opportunities from cold calls to prospective clients in new markets and passing on qualified opportunities by scheduling appts. for salespeople. This is a Monday to Friday 8 AM – 5 PM role located at 3223 Kraft Ave SE, Grand Rapids, MI 49512.
Responsibilities include but are not limited to:
- Achieve All Prospecting Goals and Targets – Monthly, Quarterly, Yearly
- 50+ daily phone calls, qualified lead generation, and scheduling appts. for sales.
- Generate new qualified sales opportunities from B2B phone (cold) calls.
- Update and manage CRM data for accuracy and drive/increase sales effort effectiveness with reliable and meaningful data.
- High Capacity, Self-Managed SDR with great work ethic
- Minimum 1-year successful SDR prospecting, making outbound cold calls, and scheduling meetings for sales representatives
- Experience making 50+ Daily Outbound Cold calls
- Salesforce or similar CRM experience
- College graduate, preferred.
- On-site work.
Skills Required
- Minimum 1 year SDR prospecting experience making outbound cold calls and scheduling meetings for sales representatives
- Experience making 50+ daily outbound cold calls
- Salesforce or similar CRM experience
- College graduate
- On-site work in Grand Rapids, MI (Monday-Friday, 8 AM - 5 PM)
- High capacity, self-managed work ethic and goal-driven mindset
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The Company
What We Do
Applied Innovation is a family‑owned business technology provider (founded 1987) that delivers managed IT, imaging/print, automation, document workflow and security solutions. With a 500+ team across Michigan, Indiana, Ohio and Florida, the company partners with best‑in‑class vendors to simplify technology, modernize processes (including RPA and document automation), strengthen security, and help organizations run smarter, faster, and more securely for healthcare, manufacturing and other business customers.
