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Our mission is to change the way developers build software.
The Role
Design, build, and operate an AI-powered customer engagement platform that uses product telemetry and business data to deliver personalized outreach, build and backtest scoring models, segment cohorts, surface offers, integrate CRM/marketing/product analytics, and measure and iterate on program effectiveness to drive retention and expansion.
Summary Generated by Built In
ABOUT RETOOL
Nearly every company in the world runs on custom software for critical operations like tracking performance metrics, handling support workflows, building admin dashboards, and countless processes you might never have thought of. But most companies don't have the resources to properly invest in these tools, leading to a lot of old, clunky internal software, or worse, teams still stuck in manual and spreadsheet workflows.
AI has changed who gets to build software. The definition of "developer" now includes analysts, operators, and domain experts creating solutions directly—and the tools they reach for are multiplying by the week. That's both an opportunity and a challenge: as more people build with more AI tools, the risk of shipping ungoverned software into production grows just as fast.
At Retool, we're building the platform that makes all of it safe to ship. Build with any AI tool you want, then deploy into one place that connects to your real business data, enforces enterprise policies automatically, and lets teams create once and reuse everywhere with shared, trusted components. The cost of building software has collapsed. The cost of governing it hasn't—and that's the problem we solve.
Developers and domain experts have already automated over 100 million hours of work on our platform, freeing them to focus on creative problem-solving and strategic work that drives real business value. The people closest to the problem can now build the software to solve it, safely, and within enterprise guardrails.
Let's build the future together.
WHY WE'RE LOOKING FOR YOURetool has had immense growth in the last few years including landing a third of the Fortune 100. With 10,000+ customers and a shift toward scaled engagement, we need to build intelligent systems that engage every customer with personalized, data-driven outreach — at the quality of a 1:1 conversation but at the scale of our entire base.
We're looking for a Scaled Customer Programs Engineer who can design, build, and operate an AI-powered customer engagement system that uses product telemetry, business value data, and maturity signals to deliver customized messages, surface expansion opportunities, and drive retention and growth across every account — automatically.
This role will report into the GTM Programs organization and closely partner with Data Engineering, Product, Revenue Operations, and Sales leadership.
You'll be joining a broader team of Retools who are passionate about serving our customers, enjoy collaborating to build an incredibly innovative product, and partake in some occasional but well-intentioned sarcasm. If this sounds like you, we'd love to hear from you!
- Build an AI-Powered Customer Engagement System: Design and implement an automated platform that delivers personalized, 1:1-quality engagement to every customer — generating messages based on product telemetry, usage patterns, business value, and maturity stage, in partnership with Data Engineering
- Create & Operationalize Customer Scoring Models: Build and iterate on predictive models (e.g., churn prediction, momentum scoring), regularly backtesting results and sharing findings with leadership
- Identify Cohorts & Surface Offers at Scale: Use data science and AI-assisted segmentation to identify customer cohorts (risk, growth, migration readiness) and build trigger-based systems that surface the right offer — upsell, services, migration assistance — at the right moment
- Deliver Value Communications & Integrate the Tech Stack: Build AI-driven workflows that communicate realized ROI and peer benchmarks to Economic Buyers, connecting CRM, marketing automation, product analytics, and support platforms for seamless data flow
- Measure, Iterate & Ship Fast: Track effectiveness of apps and programs, iterate based on feedback and outcomes, and use Retool's AI app generation to rapidly prototype tools as a force multiplier for the GTM Programs team
- Bachelor's degree in a quantitative/technical field (or equivalent experience) with 3-5 years in GTM engineering, marketing ops, or similar functions building data-driven customer engagement systems in B2B SaaS
- Proficiency with AI-assisted development (prompt engineering, code generation, LLM-based automation) plus working knowledge of Python, SQL, and JavaScript; comfortable evaluating, iterating on, and building models from scratch
- Hands-on experience with CRM (Salesforce), marketing automation (Marketo, Iterable, Outreach.io, HubSpot), and product analytics (Amplitude, Mixpanel, Heap), including nurture sequences and dynamic content logic
- Demonstrated ability to build customer scoring models (health, propensity, momentum) and translate them into automated workflows, with familiarity in A/B testing and applied statistics
- Strong grasp of SaaS metrics (NRR, expansion, churn); a self-directed builder who thinks in systems, communicates clearly to non-technical stakeholders, and thrives in ambiguity
For candidates based in the United States, the pay range(s) for this role is listed below and represents base salary range for non-commissionable roles or on-target earnings (OTE) for commissionable roles. This salary range may be inclusive of several career levels at Retool and will be narrowed during the interview process based on a number of factors such as (but not limited to), scope and responsibilities, the candidate’s experience and qualifications, and location.
Additional compensation in the form(s) of equity and/or commission are dependent on the position offered. Retool provides a comprehensive benefit plan, including medical, dental, vision, and 401(k). Pay and benefits are subject to change at any time, consistent with the terms of any applicable compensation or benefit plans.
The base pay range for this role is $151,704 – $224,400 per year.
Retool offers generous benefits to all employees and hybrid work location. For more information, please visit the benefits and perks section of our careers page!
Retool is currently set up to employ all roles in the US and specific roles in the UK. To find roles that can be employed in the UK, please refer to our careers page and review the indicated locations.
Skills Required
- Bachelor's degree in a quantitative/technical field or equivalent experience with 3-5 years in GTM engineering, marketing ops, or similar B2B SaaS roles
- Proficiency with AI-assisted development, including prompt engineering and LLM-based automation
- Working knowledge of Python, SQL, and JavaScript
- Hands-on experience with CRM (Salesforce)
- Experience with marketing automation platforms (Marketo, Iterable, Outreach.io, HubSpot)
- Experience with product analytics tools (Amplitude, Mixpanel, Heap)
- Demonstrated ability to build and operationalize customer scoring models (health, churn, momentum)
- Familiarity with A/B testing and applied statistics
- Strong understanding of SaaS metrics (NRR, expansion, churn) and ability to communicate to non-technical stakeholders
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The Company
What We Do
Retool is a development platform for building business software. Users can visually design apps that interface with any database or API, and switch to code to customize how their apps look and work. With Retool, developers ship more apps and move their business forward—all in less time. Thousands of teams at companies like Amazon, DoorDash, Peloton, and Brex collaborate around custom-built Retool apps to solve internal workflows. We're just getting started and growing quickly—join us!
Why Work With Us
Retools are solution drivers—whether fixing a button misalignment or enabling customers to build with the newest AI technologies, we wear many hats and act like owners. Our small teams work on big problems, pushing hard and moving quickly to create outsized impact. We hold each other accountable and celebrate together when we get it right. Join us!
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