The Role
Lead architecture and hands-on development for Salesforce Experience Cloud sites (LWR/Aura). Design security models, CI/CD for Experience metadata, build high-performance LWC, implement personalization via Audience Targeting and Salesforce CMS, automate processes with Headless Flows and async Apex, integrate Data Cloud and external systems, enforce code standards, and mentor engineers while presenting roadmaps to executives.
Summary Generated by Built In
Local to Phoenix only.
Key Responsibilities
1. Architectural Design & Strategy
Solutioning: Lead the end-to-end architecture of Experience Cloud sites, selecting between LWR and Aura templates based on performance and SEO needs.
Security & Identity: Design robust security models using External Identity, SSO, and complex sharing mechanisms (Account Relationship Data Sharing, Apex Managed Sharing).
Governance: Define the branching strategy and CI/CD pipelines specifically for Experience Cloud metadata, which is notoriously difficult to deploy.
2. Technical Development (Hands-on Leadership)
Advanced LWC: Build modular, high-performance Lightning Web Components specifically optimized for the LWR framework.
Personalization: Implement Audience Targeting and Salesforce CMS to deliver hyper-personalized content journeys.
Process Automation: Design sophisticated workflows using Headless Flows and asynchronous Apex to handle high-volume external user transactions.
3. Data & AI Integration
Data Cloud Integration: Leverage Salesforce Data Cloud to surface unified customer profiles within the community for a 360-degree experience.
API Management: Develop and maintain integrations with external systems (ERP, AWS, Marketing Cloud) via REST/SOAP and Named Credentials.
4. Leadership & Mentorship
Code Review: Enforce strict coding standards to ensure governor limit compliance and scalability.
Stakeholder Management: Present technical roadmaps to C-suite executives and translate business requirements into technical user stories.
Preferred Skills:
Salesforce Experience Cloud (formerly called Community Cloud)
LWR Mastery: Deep understanding of the Lightning Web Runtime (LWR) and its impact on performance and SEO.
Modern Tools: Experience with Salesforce CLI, SFDX
Certifications: Salesforce Certified Experience Cloud Consultant Salesforce Certified Platform Developer I
Skills Required
- Local to Phoenix
- Lead architecture of Salesforce Experience Cloud sites using LWR and Aura
- Design security and identity models using External Identity and SSO, and implement complex sharing (Apex Managed Sharing, Account Relationship Data Sharing)
- Define branching strategy and CI/CD pipelines for Experience Cloud metadata deployments
- Build modular, high-performance Lightning Web Components optimized for LWR
- Implement Audience Targeting and Salesforce CMS for personalized content journeys
- Design Headless Flows and asynchronous Apex for high-volume external user transactions
- Integrate Salesforce Data Cloud to surface unified customer profiles
- Develop and maintain REST/SOAP integrations using Named Credentials with ERP, AWS, and Marketing Cloud
- Enforce coding standards, governor limit compliance, and conduct code reviews
- Stakeholder management and ability to present technical roadmaps to C-suite and translate business requirements into technical user stories
- Experience with Salesforce CLI and SFDX
- Salesforce Certified Experience Cloud Consultant
- Salesforce Certified Platform Developer I
- LWR Mastery (deep understanding of Lightning Web Runtime impact on performance and SEO)
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The Company
What We Do
Novalink Solutions LLC is a global consulting, engineering, and AI product development company specializing in information technology and telecommunications. They provide AI-powered products, automation platforms, intelligent workflow systems, IT consulting, managed engineering, and staff augmentation services.








