What you'll do
• Partner with Go-to-Market, Finance, Marketing Operations, and Executive Leadership to understand business needs and design system solutions that improve Sales and Customer Success operations
• Manage day-to-day administration across all GTM platforms: user lifecycle (onboarding/offboarding), roles, permissions, profiles, and team structure changes
• Implement and maintain Salesforce configuration changes including Flows, fields, dashboards, page layouts, and the Forecasting module
• Administer and optimize Gong call intelligence — manage team structure, scorecards, trackers, and integration with Salesforce
• Maintain and evolve People.AI/Backstory for activity capture, pipeline insights, and rep performance visibility
• Collaborate with the Marketing Operations team to ensure clean data flow between HubSpot and Salesforce, and support cross-functional GTM initiatives
• Resolve support tickets and provide responsive troubleshooting across all GTM systems
• Perform data loads and ensure data accuracy, integrity, and reliability across platforms
• Develop training materials and conduct enablement sessions to drive platform adoption
• Test and deploy updates, integrations, and automation across the GTM stack
• Keep current with new features and releases across all platforms to continuously optimize the stack
• Manage relationships with external system vendors and internal stakeholders across multiple time zones
Who You Are
• Power user of Slack; experience with Slack AI/Elevate
• Experience working cross-functionally with Marketing Operations teams and familiarity with HubSpot as a collaborator (not required to be the HubSpot admin)
• Expertise with Salesforce configuration (Flows, dashboards, page layouts, Forecasting)
• Experience with Claude AI, including building custom skills, using Claude Cowork as an efficiency tool, and leveraging it as a GTM resource
• Strong ability to translate business requirements into scalable system solutions
• Experience with Google Workspace, JIRA, and Slack
• Willingness to support stakeholders across multiple time zones
• Bachelor's degree
• Knowledge of the Advertising, Media, Data, and Measurement landscape a plus
Tech Stack Nice To Have's
• People.AI/Backstory
• HubSpot (admin experience a plus)
• Mulesoft
• ZoomInfo / data enrichment tools
• Additional GTM plug-in tools
Skills Required
- Experience as primary Salesforce Administrator
- Salesforce administration certifications and experience, including Sales Cloud
- Experience with Salesforce configuration changes (e.g., Flows, dashboards)
- Bachelor's Degree
What We Do
Television remains a vibrant cultural influence and an essential source of entertainment and information worldwide. Tremendous growth in content choices, and viewing platforms that allow us to watch anything, anytime, on any screen, has actually made it harder for viewers to discover and keep up with all the great programming available. It’s also more competitive for content providers to keep your attention, and for marketers to make strong, measurable connections with their target consumers. Technology that improves the viewing experience, enables content discovery, and addresses audience fragmentation across screens will strengthen television’s business model and relevance to consumers. Data is at the center of any solution to make TV better. Samba TV's technology is built into Smart TVs and easily maps to smart phones and tablets. By recognizing what's on screen, Samba TV learns what viewers like and using machine learning algorithms, enables discovery of shows and actors in a whole new way. Likewise, our data and measurement products are transforming the way stakeholders across the media landscape are thinking about their business. Given the dramatic growth in streaming services, connected devices, time-shifting, and multi-screen viewership, our data products solve real problems and create a meaningful competitive advantage for our clients.
